Search Engine Optimization Specialist- Healthcare

Job Title: Search Engine Optimizer (SEO) – Healthcare Industry
Location: Bangalore, India
Job Type: Full-Time
Experience Required: Minimum 3 Years (Healthcare Sector Mandatory)
Industry: Healthcare

Job Summary:

We are looking for a skilled and experienced Search Engine Optimizer (SEO) with a minimum of 3 years of hands-on experience in the healthcare industry. The ideal candidate should have a strong understanding of search trends in the medical field, patient search behavior, and healthcare content optimization while ensuring compliance with relevant data privacy regulations.

Key Responsibilities:

• Develop and implement effective SEO strategies specifically tailored to healthcare content and services
• Conduct in-depth keyword research based on medical terminology and patient search behavior
• Optimize website content, service pages, blogs, and other digital assets to improve organic search visibility
• Perform regular technical SEO audits and resolve issues affecting search engine performance
• Track and report keyword rankings, website traffic, and conversion rates using tools such as Google Analytics, Search Console, SEMrush, Ahrefs, etc.
• Collaborate with the content and development teams to ensure best SEO practices are followed
• Stay updated with search engine algorithm changes and healthcare industry-specific marketing trends

Requirements:

• Minimum 3 years of SEO experience in the healthcare domain
• Proven track record of improving search rankings and increasing organic traffic
• Proficiency with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Moz, Screaming Frog)
• Good understanding of healthcare terminology, digital patient acquisition, and medical content strategy
• Basic knowledge of HTML/CSS and CMS platforms (especially WordPress)
• Strong analytical, problem-solving, and communication skills

Preferred Qualifications:

• Bachelor’s degree in Marketing, Digital Marketing, Healthcare Management, or related field
• Prior experience working with hospitals, clinics, health-tech platforms, or wellness brands

Job Type: Full-time

Pay: ₹35,000.00 - ₹55,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Paid sick time
• Provident Fund

Application Question(s):

• How many years of experience do you have in SEO within the healthcare sector?

Experience:

• SEO: 3 years (Required)