Search Specialist

• Partner closely with Digital Shelf team counterparts to support holistic search strategy for grocery and pet organic search for top retailers and priority brands
• Oversee keyword list: Development, prioritization and expansion process for each retailer & brand
• Update scorecard to track organic and paid search performance and progress to goals
• Manage content development through AI content creation tools, partnering cross-functionally to incorporate relevant terms and claims
• Monitor results on AI agents; scorecard our presence
• Ensure all new items are launching with optimized content by integrating into the content process
• Inform new item and item transition approach to minimize negative impacts and ensure a fast ramp up
A/B testing to drive search rank improvements

• Bachelor’s Degree preferred

• 1-3 years experience in digital media/marketing
• Minimum 1 year Retailer Search experience required
• Minimum 1 year SEO experience required (Retailer or Google)
• Strong marketing and digital media acumen, ecommerce experience highly preferred

Skills & Abilities

• Ability to distill complex datasets into actionable insights and recommendations
• High attention to detail and accuracy with strong analytical skills
• Great attitude: realize that the energy and attitude they bring, impacts not only their performance but the performance of those around them
• Transparency: are direct, factual, and straight-forward
• Flexibility: ask questions for greater insight, and make recommendations relative to alternatives, options or other solutions
• The ability to successfully partner with multiple stakeholders and thrive in a fluid environment while managing multiple priorities
• Experience with A/B testing, measurement tools and analytics platforms
• Excellent written, communication, and presentation skills