brand activation manager

MrBeast

<div>
 <strong>
  About Us
  <br/>
  <br/>
 </strong>
 Beast Industries is a multifaceted media and entertainment company founded by Jimmy Donaldson, popularly known as MrBeast, the most watched person in the world. Renowned for revolutionizing digital content creation, Beast Industries encompasses a diverse portfolio of ventures that extend far beyond its origins on YouTube. With a mission to entertain, inspire, and create significant social impact, Beast Industries operates across various domains including digital media, philanthropy, consumer products, and innovative business initiatives. At Beast Industries, we believe in the transformative power of digital media and its potential to entertain, educate, and effect positive change. Our commitment to innovation, creativity, and philanthropy drives us to explore new frontiers, create unforgettable experiences, and build a legacy that inspires future generations.
 <br/>
 <br/>
 <strong>
  About The Role
  <br/>
  <br/>
 </strong>
 As the
 <strong>
  Brand Activation Manager
 </strong>
 at
 <strong>
  MrBeast
 </strong>
 , you are the operational engine and the &ldquo;hot standby&rdquo; for our Brand Activation Leads. We produce high-stakes, unscripted content where plans change by the minute. Your job is to stabilize that chaos.
 <br/>
 <br/>
 You manage the logistical and executional reality of complex campaigns end to end, spanning legal compliance, physical logistics, data integrity, and on-set client management. While creative plans may evolve in real time, you ensure that every contractual &ldquo;must-have&rdquo; is delivered.
 <br/>
 <br/>
 This role is preferably based in the Greenville, NC area and operates 100% in-office, five days per week, except during weeks when production requires weekend work. You will work closely with Production, Legal, Sales, and external clients under tight timelines and shifting conditions.
 <br/>
 <br/>
 <strong>
  What You'll Do
  <br/>
  <br/>
 </strong>
 <strong>
  Campaign Lifecycle &amp; KPI Intelligence:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Track every campaign element from pre-production through final wrap using Monday.com and own the status of complex, high-value deliverables
  </li>
  <li>
   Own the Campaign Wrap Report process for internal archives and external client presentations
  </li>
  <li>
   Collect and validate performance data from internal and external sources (Viewstats, Google Analytics) to update the central KPI database
  </li>
  <li>
   Serve as the primary post-sale liaison to Legal, including sweepstakes and contest rules, scope changes, amended terms, and written client approvals
  </li>
  <li>
   Enforce data integrity across Monday.com and Boostr, ensuring all inputs are clean, standardized, and properly tagged
  </li>
  <li>
   Production Logistics &amp; Asset Management:
  </li>
  <li>
   Manage the physical logistics of productions, including product deliveries to set, contest prizing fulfillment, and inventory tracking
  </li>
  <li>
   Oversee compliance requirements from third parties such as streamers, including legal clearances, music cue sheets, and talent releases
  </li>
  <li>
   Coordinate with editors post-production to ensure all client deliverables are met and timelines are maintained
  </li>
  <li>
   Use AI tools (Gemini Pro, Nano, Veo, Canvas) to streamline administrative workflows and asset management
  </li>
  <li>
   On-Set Execution &amp; Client Management:
  </li>
  <li>
   Act as the immediate backup and right hand to the Brand Activation Lead during shoots, troubleshooting issues so Leads can remain focused on strategy
  </li>
  <li>
   Manage on-set client hospitality and experience with professionalism under pressure
  </li>
  <li>
   Navigate unscripted production environments, guiding clients through necessary pivots while ensuring all contractual deliverables are captured
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What We're Looking For
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   4-6 years of experience in project management or production within high-volume digital media or entertainment
  </li>
  <li>
   Proven ability to manage complex timelines with 50+ simultaneous deliverables
  </li>
  <li>
   Experience managing sweepstakes and contest administration, including official rules, affidavits, and COPPA and FTC compliance
  </li>
  <li>
   Experience managing physical production logistics such as shipping, inventory, and asset tracking at scale
  </li>
  <li>
   Track record of maintaining clean, audit-ready data in project management or CRM systems
  </li>
  <li>
   Deep working knowledge of the digital advertising ecosystem, including YouTube, Instagram, and TikTok formats and constraints
  </li>
  <li>
   Comfort using AI and automation tools (Gemini, ChatGPT, NotebookLM, etc.) to improve speed, accuracy, and scalability
  </li>
  <li>
   Expert-level proficiency in Monday.com
  </li>
  <li>
   Proficiency in Google Slides (required)
  </li>
  <li>
   Working knowledge of Google Sheets, Slack, and Boostr
  </li>
  <li>
   Data fluency across Google Analytics (required), Nielsen, Viewstats, and YouTube Data APIs
  </li>
  <li>
   Ability to work in-office five days per week with flexibility for weekend and irregular hours driven by production schedules
  </li>
  <li>
   Valid U.S. driver&rsquo;s license and willingness to drive for production needs
  </li>
  <li>
   Preferred location within driving distance of Greenville, NC; open to NYC or LA-based candidates in a virtual-only capacity
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Benefits
  <br/>
  <br/>
 </strong>
 <strong>
  The Perks, Why Work On the MrBeast Team
  <br/>
  <br/>
 </strong>
 We are redefining what entertainment and storytelling look like at global scale. Every piece of content we publish reaches millions and influences culture in real time. This is your opportunity to lead the team that decides how those moments come to life across every screen.
 <br/>
 <br/>
 <ul>
  <li>
   Competitive Salary
  </li>
  <li>
   Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
  </li>
  <li>
   Company contributions to employee Health Savings Accounts (HSA)
  </li>
  <li>
   401k Plan with Safe Harbor company-matching
  </li>
  <li>
   Flexible vacation policy and paid company holidays
  </li>
  <li>
   Company-provided technology package
  </li>
  <li>
   Relocation assistance where applicable, including travel and company-provided housing for the first 90 days
  </li>
 </ul>
</div>


Brand Activation Manager

L'Oréal

<div>
 Travel Retail West &amp; Emerging Hub (based in Dubai)
 <br/>
 <br/>
 <strong>
  Job Summary
  <br/>
  <br/>
 </strong>
 In this exciting role, you will lead the development and execution of omnichannel (O+O) brand experiences for TR MEAI in Middle East Africa India. You will serve as the internal brand referent. The job requires a hands-on approach, a deep understanding of the beauty consumer and of the regional specificities, and a passion for crafting exceptional brand experiences within the established TR WE framework, under the leadership of the Brand Activation Manager (based in Paris).
 <br/>
 <br/>
 <strong>
  Your Role &amp; Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Implement the strategic activation/animation retail and digital roadmap for the brand in MEAI , aligning with the global brand positioning, regional priorities and global frame set up by TR WE.
  </li>
  <li>
   Lead the development of Brand Retail Strategy &amp; Excellence for global POS (permanent &amp; off counters). Collaborate with the RDD team to implement designs and ensure seamless execution of in-store activations on permanent and events (HPPs, podiums, pop-ups). Represent the brand in IMMO meetings and act as a transversal referent for retail-and marketing related matters.
  </li>
  <li>
   Be the brand image referent with Head of Retail and Marketing, Area Managers in MEAI and Brand Activation Manager in Paris and persuade local retailers hand in hand with Area Managers with compelling stories.
  </li>
  <li>
   Oversee distribution, new store openings, brands roll out, refits in top shops, and consistent implementation of merchandising guidelines, in consistency with global Immo DMI/TR Zone/ and TR WE Hub guidelines, ensuring alignment with market needs.
  </li>
  <li>
   Develop a unique, authentic, and consistent brand consumer experience as well as Visual Merchandising strategy, across all online (including Beauty Tech, Digital devices, My Beauty Club) and offline touchpoints - implement new concepts around retailtainment and see to their realization in stores, imagine new ways to communicate and stay in touch with the Travel retail consumer to drive conversion.
  </li>
  <li>
   Monitor growth &amp; performance : Track and analyze key performance indicators (KPIs) related to animation performance, digital reporting, and overall retail effectiveness. Prepare clear and concise reports and presentations to management, highlighting key achievements, challenges, and recommendations. Follow A&amp;P budget for MEAI : Frame and monitor the Advertising &amp; Promotion (A&amp;P) budget, and coordinate orders for Gift With Purchase (GWP) items.
  </li>
  <li>
   Collaborate with the Merchandisers &amp; Visual Merchandisers responsible for your brand and retailers
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  YOUR KEY STAKEHOLDERS
  <br/>
  <br/>
 </strong>
 Brand Activation Manager (based in Paris), RDD team, Digital team, Merchandiser/Visual Merchandisers, Head of Marketing &amp; Retail, Area Managers
 <br/>
 <br/>
 <strong>
  Skills You Will Grow
  <br/>
  <br/>
 </strong>
 <strong>
  In our dynamic Travel Retail ecosystem
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Agility and entrepreneurial spirit
  </li>
  <li>
   Ability to manage complexity
  </li>
  <li>
   Strong cross-cultural communication skills and international experience
  </li>
  <li>
   Retail expertise
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  On your job
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Activation excellence: Designing activation plans to deploy the strategy at scale on the target scope, coordinating rigorously their execution from end to end, and monitoring results to adjust the plan when needed
  </li>
  <li>
   Omnichannel experience design: Create seamless and engaging brand experiences across all channels.
  </li>
  <li>
   Brand local adaptation: Tailor global brand strategies to resonate with local market nuances.
  </li>
  <li>
   Offline and Online consumer journey activation: Activating and adapting to local needs seamless consumer journeys and experiences that meet their expectations by activating all offline &amp; online retail touchpoints
  </li>
  <li>
   Stakeholder management: Build strong relationships and influence key stakeholders.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  PROFILE WE ARE LOOKING FOR
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Retail knowledge and brand sensitivity
  </li>
  <li>
   Driven by operational excellence
  </li>
  <li>
   Former experience in marketing and / or retail in local market and / or in the TR business
  </li>
  <li>
   Capacity to manage different stakeholders
  </li>
  <li>
   Consumer centric at heart
  </li>
  <li>
   English speakers for Dubai (French / Arabic are a plus)
  </li>
  <li>
   Retail digital media is a plus
  </li>
 </ul>
</div>


O+O Brand Activation Manager

Visa

<div><b>Company Description</b><p><br>
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.</p><p>
At Visa, you'll have the opportunity to create impact at scale &mdash; tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters &mdash; to you, to your community, and to the world.</p><p>
Progress starts with you.</p><b><br>
Job Description</b><p><br>
The Senior Marketing Manager NALP is responsible for leading brand activation across the NALP region, driving Visa brand relevance, consideration, and usage through integrated brand led initiatives. The role owns the Market Development Campaign strategy and Passion Point strategy for NALP, translating regional brand priorities into impactful campaigns and on ground activations that deliver measurable business results.</p><p>
Based in Pakistan, this role works closely with regional and market teams to activate the Visa brand consistently and effectively across NALP markets.</p><p>
Key Responsibilities:</p><ul><li>
Lead brand activation planning and execution across NALP in alignment with global and regional brand frameworks</li><li>
Own and deliver Market Development Campaigns across NALP to support market growth, adoption, and usage of Visa products</li><li>
Define and execute the NALP Passion Point strategy across platforms such as sports, music, culture, and entertainment</li><li>
Translate brand strategy into integrated marketing campaigns across digital, social, content, partnerships, and on ground activations</li><li>
Collaborate with product, digital, analytics, and communications teams to ensure brand initiatives support business objectives</li><li>
Identify and manage strategic partnerships that enhance Visa brand visibility and relevance</li><li>
Manage agencies and external partners to ensure high quality execution across markets</li><li>
Track and optimize performance against key brand and business metrics including awareness, engagement, usage, and campaign effectiveness</li><li>
Monitor consumer and cultural trends across NALP and apply insights to continuously optimize brand activation</li></ul><p>
Scope and Decision Making:</p><ul><li>
Owns execution of brand activation, market development campaigns, and passion point initiatives within approved regional strategies</li><li>
Makes independent decisions on campaign planning, partner activation, and budget allocation within agreed plans</li><li>
Influences cross functional and market stakeholders through strong collaboration and data driven insights</li><li>
Leads project based teams and agency partners without direct people management responsibility</li></ul><p>
Key Performance Indicators:</p><ul><li>
Improvement in Visa brand awareness, relevance, and preference across NALP</li><li>
Performance of market development campaigns measured through adoption and usage metrics</li><li>
Impact of passion point activations on brand engagement and consideration</li><li>
Return on investment from brand campaigns and partnerships</li><li>
Successful delivery of regional brand activations across priority markets</li></ul><p>
Key Stakeholders:</p><p>
Internal:</p><ul><li>
Brand Director NALP</li><li>
Regional Marketing</li><li>
Product and Digital</li><li>
Communications</li><li>
Analytics</li><li>
Local Market Marketing Teams</li></ul><p>
External:</p><ul><li>
Marketing and creative agencies</li><li>
Media partners</li><li>
Passion point partners</li><li>
Sports, culture, and entertainment platforms</li></ul><p>
Market Specific Requirements:</p><ul><li>
Based in Pakistan</li><li>
Willingness to travel across NALP markets as required</li><li>
Strong understanding of consumer behavior and market dynamics in emerging or developing markets</li><li>
Experience Leading Brands across Telecom, FMCG, Tech industries, etc</li></ul><p>
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.</p><b><br>
Qualifications</b><p><br>
Eight to twelve years of marketing experience with a strong focus on brand management and brand activation<br>
Proven experience leading integrated brand campaigns across multiple markets<br>
Experience delivering market development or growth focused marketing initiatives<br>
Strong experience developing and executing passion point strategies such as sports, music, or culture<br>
Proven ability to manage agencies and cross functional stakeholders in a regional environment<br>
Strong analytical and communication skills with fluency in English required<br>
Willingness and ability to travel across NALP markets as required</p><b><br>
Additional Information</b><p><br>
Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.</p></div>

Senior Marketing Manager

Hermès

<div>
 <strong>
  Missions:
  <br/>
  <br/>
 </strong>
 You will be part of the Herm&egrave;s Parfums &amp; Beaut&eacute; MEIA team, based in Dubai, reporting to the Marketing Manager, and working in close collaboration with the regional and HQ teams.
 <br/>
 <br/>
 <em>
  <strong>
   1/ VISUAL MERCHANDISING
   <br/>
   <br/>
  </strong>
 </em>
 <ul>
  <li>
   Develop and implement the regional visual strategy for Fragrance and Beauty across Local Markets and Travel Retail
  </li>
  <li>
   Ensure the follow-up and regular updating of the Travel Retail visual database ahead of each launch
  </li>
  <li>
   Design planograms for generic and personalized spaces across the region (Local Markets and Travel Retail)
  </li>
  <li>
   Coordinate the development and local production of regional POSM elements
  </li>
  <li>
   Support and deliver regional and local Visual Merchandising training sessions for office teams and store managers of key doors in the region
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  <strong>
   2/ RETAIL FURNITURE ACTIVATION
   <br/>
   <br/>
  </strong>
 </em>
 <ul>
  <li>
   Liaise with HQ teams on CapEx concepts and designs
  </li>
  <li>
   Coordinate with local contractors on ongoing and upcoming retail builds
  </li>
  <li>
   Design planograms for new personalized spaces and stand-alone boutiques
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  <strong>
   3/ BRICK &amp; MORTAR TRADE MARKETING ACTIVATION
   <br/>
   <br/>
  </strong>
 </em>
 <ul>
  <li>
   Support the activation of the regional trade marketing plan (LM &amp; TR)
  </li>
  <li>
   Ensure follow-up and coordination of trade plans with local distributors
  </li>
  <li>
   Adapt trade animations locally (podiums, windows, end-gondolas, etc.)
  </li>
  <li>
   Manage relationships with regional suppliers for animations and visual productions
  </li>
  <li>
   Brief and follow-up with suppliers and distributors on executions (technical drawings, local production, installation)
  </li>
  <li>
   Help with consolidation of post-activation feedback, including qualitative and quantitative performance analysis
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  <strong>
   4/ TRANSVERSAL MISSIONS
   <br/>
   <br/>
  </strong>
 </em>
 <ul>
  <li>
   Support the preparation of the two annual regional seminars and assist in budget follow-up
  </li>
  <li>
   Contribute to quarterly reporting consolidation (VM, and Trade)
  </li>
  <li>
   Prepare and present Visual Merchandising guidelines to Brand Managers during seminars
  </li>
  <li>
   Support and animate VM training sessions
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  <strong>
   5/ ADMINISTRATIVE SUPPORT
   <br/>
   <br/>
  </strong>
 </em>
 <ul>
  <li>
   Process suppliers&rsquo; invoices and maintain tracking and follow-ups
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  <strong>
   PROFILE :
   <br/>
   <br/>
  </strong>
 </em>
 <em>
  Structured thinking, aesthetic sensitivity, and an ever-alert curiosity.
  <br/>
  <br/>
 </em>
 <em>
  Strong interest in Fragrances, beauty, and Herm&egrave;s core values.
  <br/>
  <br/>
 </em>
 <em>
  You can manage different projects, showing rigor, organization, and autonomy.
  <br/>
  <br/>
 </em>
 <em>
  You know how to work with various interlocutors by relying on your interpersonal skills and your adaptability.
  <br/>
  <br/>
 </em>
 <em>
  You are fluent in English (French is a plus).
  <br/>
  <br/>
 </em>
 <em>
  You are comfortable and have advanced skills in using the following softwares: InDesign, Illustrator, Photoshop, SketchUp, PowerPoint.
  <br/>
  <br/>
 </em>
 "Cr&eacute;ateur, artisan et marchand d&rsquo;objets de haute qualit&eacute;, Herm&egrave;s est, depuis 1837, une maison fran&ccedil;aise, familiale et ind&eacute;pendante qui emploie pr&egrave;s de 25 185 collaborateurs dans le monde. Anim&eacute; par un esprit d&rsquo;entreprendre continu et une exigence constante, Herm&egrave;s cultive la libert&eacute; et l&rsquo;autonomie de chacun gr&acirc;ce &agrave; un management responsable. L&rsquo;entreprise perp&eacute;tue la transmission de savoir-faire d&rsquo;exception par un ancrage territorial fort dans le respect des hommes et de la nature &ndash; source de mati&egrave;res d&rsquo;exception. Seize m&eacute;tiers artisanaux irriguent la cr&eacute;ativit&eacute; de la maison dont les collections rayonnent dans pr&egrave;s 300 magasins dans le monde."
</div>


VIE – Visual Merchandising Coordinator - Hermès Parfum et Beauté - MEIA (M/W)

M/s. Nelson Paints Industries Pvt Ltd

<p>Assistant Manager Media Marketing</p><p>Job Overview:</p><p>Nelson Paints is looking for a young, dynamic, and confident Activation / Media / PR expert to strengthen our brand presence through on-ground activations, media relations, PR initiatives, and digital media management. The ideal candidate will actively support campaign execution, vendor coordination, media engagement, and digital campaigns to enhance overall brand visibility and communication effectiveness.</p><p>Key Responsibilities:</p><p>- Plan, coordinate, and execute brand activation campaigns and on-ground marketing activities.</p><p>- Manage coordination with media houses, PR agencies, and external partners for brand coverage and placements.</p><p>- Handle company digital media platforms, including social media pages, campaign postings, and online engagement.</p><p>- Assist in planning and executing digital campaigns in alignment with brand objectives.</p><p>- Coordinate with creative teams for digital content, posts, and promotional material.</p><p>- Manage vendor communications, obtain quotations, compare proposals, and assist management in vendor selection and decision-making.</p><p>- Ensure smooth coordination and execution with vendors during events, activations, and media campaigns.</p><p>- Organize and support corporate events, exhibitions, press conferences, and promotional activities.</p><p>- Develop and assist in drafting press releases, promotional content, and activity reports.</p><p>- Monitor media and digital performance, prepare post-activity analysis, and share performance insights.</p><p>Requirements:</p><p>- Bachelor&rsquo;s degree in Marketing, Media Sciences, Communications, or a related field.</p><p>- 1&ndash;3 years of experience in marketing activations, PR, media coordination, or digital campaigns.</p><p>- Strong communication and coordination skills.</p><p>- Understanding of social media platforms and digital marketing.</p><p>- Ability to manage multiple vendors, campaigns, and events simultaneously.</p><p>- Energetic, creative, and proactive personality.</p><p>Location: Korangi Industrial Area Karachi</p><p>Work Location: In person</p>

Assistant Manager Media Marketing

Haleon

<div><div>Welcome to Haleon. We&rsquo;re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we&rsquo;ve grown, evolved and are now entering an exciting new chapter &ndash; one filled with bold ambitions and enormous opportunity.<br>
<br>
Our trusted portfolio of brands &ndash; including Sensodyne&reg;, Panadol&reg;, Advil&reg;, Voltaren&reg;, Theraflu&reg;, Otrivin&reg;, and Centrum&reg; &ndash; lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.<br>
<br>
Now it&rsquo;s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose &ndash; to deliver better everyday health with humanity &ndash; at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.</div><div></div><div>
Job Purpose:</div><ul><li><div>
Develop and lead brand activation/execution of annual brand strategies for assigned portfolio in alignment with Area/Global brands strategy.</div></li><li><div>
Manage &amp; launch new product launches for assigned portfolio, activation plans calendar to drive sustainable brand consumption and market share growth.</div></li><li><div>
Govern &amp; fast track Innovations to ensure timely launches &amp; support cross-functional teams to deliver on Innovations agenda</div></li></ul><div></div><div>
Key Responsibilities:</div><ul><li><div>
Ensure the Brand Heart is brought to life and consistently activated across all touchpoints to build long term brand equity.</div></li><li><div>
Develop consumer communication strategies including digital, advertising and creative to connect with consumers in building &ldquo;Winning Brands&rdquo;.</div></li><li><div>
Develop winning Annual Brand Plans (ABPs) with key focus on consumer and in close collaboration with Expert, ComEx teams. Output clear local activation programs to attain growth priorities in consumption and market shares.</div></li><li><div>
Develop and execute consumer communication strategies including digital, advertising and creative to connect with consumers in building &ldquo;Winning Brands&rdquo;</div></li><li><div>
Accountable for exceeding/strengthening brand KPI &ndash; market share, sales, brand equity, penetration and bran P&amp;L.</div></li><li><div>
Plan, manage and optimize Advertising &amp; Promotion budget ensuring brand strategies are adequately supported with effective ROI.</div></li><li><div>
Drive innovation planning, sequencing, execution and tracking. Establish and adhere to innovation monitoring and performance management process/system of new product launches.</div></li><li><div>
Execute in-market new product launches with excellence, leveraging global best practices with local adaptation (where needed).</div></li><li><div>
Adapt and roll out global brand toolkits (materials, claims, copy) to drive consumer/customer connection.</div></li><li><div>
Conduct periodic brand performance tracking through retail audit, equity studies. Keep all stakeholder functions aligned and informed.</div></li><li><div>
Work seamlessly with BU Marketing to develop/localize/adapt consumer campaigns.</div></li><li><div>
Work seamlessly with BU Marketing, Local Regulatory and Medical to attain required approvals from local regulatory authorities i.e. SFDA.</div></li><li><div>
Work closely with BU Research/Analytics to customize KSA research projects to understand consumer behaviors and brand performances.</div></li><li><div>
Activate brands across digital platforms through driving local digital insights.</div></li><li><div>
Uses our framework to drive actions and decisions, role models values and expectations</div></li></ul><div></div><div>
Required Qualifications &amp; Skills</div><ul><li><div>
A university degree, or equivalent</div></li><li><div>
At least 2 years&rsquo; experience in FMCG marketing</div></li><li><div>
Strong communication and interpersonal skills.</div></li><li><div>
Strong understanding of Digital Platforms and KPIs</div></li><li><div>
Strong Analytical and problem-solving skills</div></li><li><div>
Numeracy and finance skills.</div></li><li><div>
Strong commercial understanding / experience.</div></li></ul><div></div><div><br>
 Job Posting End Date</div><br>
<div></div>
2026-03-24<div></div><div><br>
Equal Opportunities</div><div>
Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected &ndash; all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It&rsquo;s important to us that Haleon is a place where all our employees feel they truly belong.<br>
<br>
During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.<br>
<br>
The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.</div><div></div><div><br>
Adjustment or Accommodations Request</div><div>
If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We&rsquo;ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.</div><div></div><div><br>
Note to candidates</div><div>
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Brand Manager

Dermalogica

<div><p><b>Who We Are</b></p>
<p>Dermalogica is the global leader in retail and professional skincare products and services. With a commitment to innovation, sustainability, and excellence, Dermalogica has been at the forefront of the skincare industry approaching four decades. Bolstered by our International Dermal Institute &ndash; the apex of post-graduate skin and body therapy training &ndash; we are on an exhilarating journey of sustained growth.</p>
<p><b>What You Will Do</b></p>
<p>Dermalogica is seeking a strategic, Sephora-savvy Omnichannel Marketing Manager to lead marketing initiatives across Sephora US, with an emphasis on creating connected consumer experiences that span digital, in-store, app, and sampling channels. This role will partner closely with internal cross-functional teams and Sephora&rsquo;s merchant, marketing, and media teams to maximize brand visibility, elevate storytelling, and drive conversion across every shopper touchpoint.</p>
<p>The ideal candidate will bring 5+ years of experience in omnichannel/digital marketing, retail strategy, or digital brand activation&mdash;preferably within the prestige beauty industry and with a deep understanding of Sephora&rsquo;s platforms and priorities.</p>
<p><b>Key Responsibilities</b></p>
<p><b>Omnichannel Strategy &amp; Integration</b></p>
<ul><li>Develop and execute integrated marketing strategies across Sephora.com, Sephora app, Beauty Insider CRM/email, sampling, and in-store environments.</li>
<li>Partner with Sephora&rsquo;s marketing and merchant teams to secure campaign inclusion in tentpole moments (e.g. Beauty Insider Savings Events, Skincare Promotions, Accelerate program).</li>
<li>Align messaging and asset delivery with internal Trade Marketing, Retail, and Creative teams to ensure consistent, cohesive storytelling across all channels.</li>
<li>Identify and activate new omnichannel levers such as Same-Day Delivery, BOPIS, and Auto-Replenishment to drive ease and loyalty among shoppers.</li>
<li>Tailor activations to Sephora&rsquo;s core pillars, including Clean at Sephora, Beauty Insider personalization, and inclusive representation.</li>
</ul>
<p><b>Campaign Execution &amp; Asset Development</b></p>
<ul><li>Own the Sephora marketing calendar, managing timelines, asset needs, and campaign briefing processes across internal and external teams.</li>
<li>Brief creative teams on asset needs for retailer dotcom, app, social, email, and in-store. Ensure asset delivery meets Sephora specs and campaign objectives.</li>
<li>Collaborate with the Education and PR teams to activate sampling, GWPs, and Deluxe Try Me programs, leveraging them to drive trial and discovery both online and in store.</li>
<li>Support all major launches and brand moments by optimizing PDP content, paid media, and SEO performance.</li>
<li>Performance Tracking &amp; Competitive Monitoring</li>
<li>Monitor and analyze campaign results across digital and in-store KPIs: sales, traffic, category rank, Beauty Insider engagement, and conversion.</li>
<li>Deliver post-campaign recaps with learnings and next steps for continued improvement.</li>
<li>Benchmark performance and identify whitespace by regularly analyzing competitive brand activity within Sephora&rsquo;s ecosystem.</li>
<li>Track and share key Sephora innovation pilots (e.g. sampling technology, digital skin diagnostics, live shopping) for future strategic integration.</li>
</ul>
<p><b>Retailer Experience &amp; Merchandising</b></p>
<ul><li>Partner with Sephora's visual and digital merchandising teams to maintain and elevate the brand boutique, ensuring brand DNA is reflected both online and in store.</li>
<li>Manage product set-ups and maintain accuracy of copy, pricing, visuals, and SEO tags across Sephora.com and app.</li>
<li>Own forecasting and logistics for no-cost items, sampling programs, and gift-with-purchase campaigns.</li>
<li>Monitor and QA brand presence across mobile, desktop, and in-store fixtures for consistency and excellence.</li>
</ul>
<p><b>What You Bring</b></p>
<p><b>Ideal Qualifications and Skills:</b></p>
<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or Communications preferred</li>
<li>Successful experiences in omnichannel and digital marketing, ideally in beauty, skincare, or CPG</li>
<li>Deep understanding of Sephora&rsquo;s ecosystem&mdash;including Beauty Insider, CRM/email, and retail marketing</li>
<li>Proven success activating marketing across retail media networks (RMNs), CRM, app, and in-store</li>
<li>Strong analytical capabilities with the ability to distill insights from sales data, campaign results, and consumer behavior</li>
<li>Exceptional project management and cross-functional collaboration skills</li>
<li>Strategic thinker who&rsquo;s also detail-oriented and execution-focused</li>
<li>Proficient in PowerPoint/Keynote, Excel, and reporting tools; working knowledge of creative specs and digital platforms</li>
<li>Passionate about skincare, beauty innovation, and emerging retail technology</li>
</ul>
<p></p><p><b>The position is based at the corporate headquarters in Carson, CA, with hybrid on-site work guidelines. The expected annual base salary range for this position is $80K - $100K. </b>The exact base salary is determined by various factors including experience, skills, education, and budget. This role is eligible for participation in our company bonus plan, rewarding personal performance and company results.</p>
<p><b>Why Join Us?</b></p>
<ul><li><b>A Legacy of Success:</b> Dermalogica is the preferred choice of Skin Therapists worldwide, renowned for our exceptional skincare line and industry-leading postgraduate education. We have a record of achievement and are committed to building upon our brand's legacy.</li>
<li><b>Entrepreneurial Spirit and Innovation:</b> At Dermalogica, we foster an entrepreneurial spirit and encourage our employees to bring their best ideas to the table. You'll have the opportunity to make a difference and contribute to our success by implementing innovative solutions that reach skincare professionals and consumers.</li>
<li><b>Backed by Unilever:</b> In 2015, Dermalogica became part of the Unilever family, one of the world's largest and most successful consumer goods companies. While operating as an independent business, we now have access to cutting-edge capabilities and resources, empowering us to win in our markets.</li>
</ul>
<p><b>Ready to make a meaningful impact and advance your career with a global brand revolutionizing the skincare industry?</b> Apply now and complete your online application. All applications will be reviewed, and our HR team will contact you if your skills and experiences align with the position.</p>
<p><i>Dermalogica is an equal opportunity employer committed to fostering an inclusive culture where all employees are valued, supported, and empowered to succeed.</i></p></div>

Omnichannel Marketing Manager – Sephora

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