brand manager

HOUSE OF CHEATHAM

<div>Description:

House of Cheatham is a company known for its commitment to excellence and innovation. We pride ourselves on creating a dynamic and inclusive workplace that fosters growth and collaboration. Join House of Cheatham, the creator and manufacturer of beauty brands in the multi-cultural hair category, committed to delighting people across the globe. Our famous brands include Aunt Jackie's Curls and Coils, Africa's Best/Originals, Hollywood Beauty, Kuza brands and more.
Our brand is more than a product - it's an experience. We are looking for a Brand Manager who can champion our story, strengthen our market presence and create meaningful connections with our customers.
Responsibilities
Brand Strategy<ul><li>Brand position development and stewardship</li><li>Brand visual identity development and stewardship</li><li>Brand awareness tracking</li><li>Brand Ambassador strategy and relationship management</li></ul>
Business Management<ul><li>Global brand performance analysis and KPI reporting</li><li>Participate in annual global brand strategic planning and budget process</li><li>Budget management</li><li>Responsible for Trademark management, including trademark registration for new products and ongoing trademark renewals</li></ul>
Product Strategy &amp; Management<ul><li>Responsible for developing 3-year product roadmap: collaborate with Innovation team to plan introduction of new innovation products, plan timing of label design / packaging updates, new size introductions, packets, ingredient updates, display development, bonus sizes</li><li>SKU management / rationalization</li><li>Responsible for global pricing strategy</li><li>NPD Program Management</li></ul>
 Non-Innovation NPD
 Drive new product through the development process, ensuring all key milestones are achieved
 Monthly tracking and reporting of NPD sales performance
 Drive Innovation Launch
 On time delivery of the GTM Package
 Claims / USP identification
 Monthly tracking and reporting of NPD sales performance<ul><li>Manage free goods</li><li>Manage sample program</li></ul>
 Determine which products will have samples created and quantities
 Own the sample process, seeing it through from planning/forecasting to production completion
 Own approval of sample usage and responsible for tracking sample inventory 
Brand Marketing<ul><li>Sponsorships and Donations</li></ul>
 Determine what sponsorship and donation opportunities the brand will participate in
 Manage budget
 Manage sponsorship and donation partner relationships
 Communicate sponsorship and donation activity via content calendar and drive comms opportunities with channel owners (make sure we talk about it to get the brand equity)
Retail / OTC Marketing<ul><li>Develop and project manage execution of global retail marketing programs</li><li>Line review pitch deck development and presentation and drive mockup creation</li><li>Global retailer events: investment strategy, footprint strategy</li><li>Regular in-store visits to understand brand and product sets</li><li>Drive development of OTC marketing materials to ensure brand alignment</li><li>Trade publication advertising</li></ul>
Requirements:

Qualifications<ul><li>5-10 years Marketing experience</li><li>Bachelor&rsquo;s degree in marketing, Business Administration, or related field</li><li>Former CPG experience preferred</li><li>Beauty/ Multicultural experience preferred</li><li>Ability to work in an ambiguous and dynamic work environment</li><li>Able to roll up their sleeves and get the job done while processes are not clear or being revamped</li><li>Demonstrates excellence in communication, analytical and project management</li><li>Excellent presentation skills and proficiency in PowerPoint/ Office Suite</li><li>Can effectively build relationships and influence senior levels in the organization across regions and functions</li><li>Drive for results, able to influence and accomplish tasks through formal and informal channels</li></ul></div>

Brand Manager/Sr. Brand Manager

HRCONSOL

HRCONSOL is Hiring Brand ManagerWe are looking for experienced Brand Manager For its well esteemed Client's Marketing Department -Head Office In Karachi.Position: Brand ManagerQualification: Bachelor's or Master's Degree in Marketing , Business Administration or related FieldExperience: 2 yearsSalary: 100,000 to 120,000Location: DHA Phasae 8Job Responsibilities:-<ul><li>Conduct market research and competitive analysis to identify trends, opportunities, and consumer insights. Use data to make informed brand decisions.</li><li>- Execution of strategies for all marketing campaigns, including Conventional, Digital, Communications, and Creative.</li><li>- Collaborate with product teams to ensure brand alignment with product offerings, features, and benefits.</li><li>- Assist in the planning, development, and execution of marketing campaigns and promotions to enhance brand visibility and customer engagement.</li><li>- Create and manage content for various marketing channels, including social media, websites, and advertising materials.</li><li>- Collaborate with cross-functional teams, including sales, design, and PR, to ensure brand consistency and effective communication.</li><li>- Track and analyze key performance indicators (KPIs) to evaluate the effectiveness of marketing initiatives and make data-driven.8 &middot; Ensure brand guidelines and standards are consistently applied in all marketing materials and communications.</li></ul>Job Type: Full-timePay: Rs100,000.00 - Rs120,000.00 per monthWork Location: In person

Brand Manager

A Holding Co WLL

The Brand Manager is the guardian of the brand across all touchpoints. This role ensures brand consistency, commercial alignment, and execution excellence across operations, marketing, product, and guest experience. The Brand Manager translates brand vision into clear systems, standards, and performance.Scope of Role<ul><li>Brand strategy, positioning, and guardianship</li><li>Cross-functional alignment (Operations, Marketing, Culinary, Supply Chain)</li><li>Product, menu, and concept governance</li><li>Guest experience and brand standards</li><li>Performance monitoring and continuous improvement</li></ul>Key Performance Measures<ul><li>Brand consistency scores across locations</li><li>Guest feedback, reviews, and brand sentiment</li><li>Successful execution of campaigns and launches</li><li>Menu and product performance</li><li>Alignment between brand intent and operational delivery</li></ul>Brand Governance Responsibilities<ul><li>Own and enforce brand standards, tone of voice, and visual identity</li><li>Approve brand-facing materials and initiatives</li><li>Ensure all locations operate within brand guidelines</li><li>Act as final escalation point for brand deviations</li></ul>Core Responsibilities<ul><li>Brand Strategy &amp; Standards</li><li>Define and maintain brand positioning and guidelines</li><li>Ensure consistent brand execution across all locations</li><li>Translate brand vision into operationally executable standards</li><li>Review and refine brand systems as the business scales</li></ul>Product &amp; Menu Alignment<ul><li>Oversee menu structure, naming, and positioning with Head Chef</li><li>Approve new product launches and limited-time offers</li><li>Ensure product storytelling aligns with brand narrative</li><li>Monitor menu performance and guest response</li></ul>Cross-Functional Leadership<ul><li>Align Marketing, Operations, and Culinary teams under one brand vision</li><li>Support Store Managers in delivering brand standards daily</li><li>Resolve conflicts between brand intent and operational reality</li><li>Act as brand decision-maker during operational trade-offs</li></ul>Guest Experience &amp; Feedback<ul><li>Monitor reviews, social feedback, and guest insights</li><li>Identify recurring issues affecting brand perception</li><li>Drive corrective actions with relevant teams</li><li>Champion guest-first thinking across the business</li></ul>Performance &amp; Continuous Improvement<ul><li>Track brand KPIs and execution quality</li><li>Lead quarterly brand reviews</li><li>Identify opportunities for refinement and growth</li><li>Support scalability and franchising readiness</li></ul>Required Knowledge &amp; Skills<ul><li>Strong brand and commercial acumen</li><li>Experience in F&amp;B or hospitality brand management</li><li>Ability to balance creativity with operational discipline</li><li>Strong leadership and stakeholder management</li><li>Data-driven decision making</li></ul>Training &amp; Development<ul><li>Brand systems and governance training</li><li>Leadership and strategic planning development</li><li>Ongoing market and trend exposure</li></ul>Authority &amp; Escalation<ul><li>Final authority on brand standards and brand execution systems</li><li>Approve or reject brand-facing initiatives and materials</li><li>Escalate strategic risks, repeated brand breaches, or reputational issues to Ownership</li></ul>Job Type: Full-time

Danone

<div>About the job

You&rsquo;re looking for fulfillment, we&rsquo;re looking for You!
As a Brand Manager, you will help develop, execute, and track marketing strategies that drive brand growth and profitability through collaborating with cross‑functional teams, external agencies, and research partners to ensure the brand remains competitive, relevant, and aligned with consumer needs. About you

Main Responsibilities:
<ul>
<li>Support NPD by identifying opportunities and assisting with product development, positioning, packaging, and launches.</li>
<li>Translate market research and consumer insights into actionable brand strategies.</li>
<li>Develop annual brand plans and recommend positioning, communication, and innovation directions.</li>
<li>Monitor trade execution, visibility, and pricing; identify in‑store improvement opportunities.</li>
<li>Track competitor activity and provide strategic insights.</li>
<li>Lead packaging development with agencies and internal partners.</li>
<li>Assist in executing 360&deg; marketing campaigns and ensure seamless cross‑functional coordination.</li>
<li>Collaborate with agencies on communication, creative assets, media plans, and promotional concepts.</li>
<li>Assess promotional and media performance and recommend optimizations.</li>
<li>Manage and monitor the marketing budget.</li>
<li>Analyze sales, retail audit data, and brand tracking studies.</li>
<li>Support digital and influencer strategy execution to build brand equity.</li></ul> 
 
Qualifications:
<ul>
<li>2&ndash;3 years of relevant experience.</li>
<li>Bachelor&rsquo;s degree in Marketing, Business Administration, or related field.</li>
<li>Strong analytical, research, and communication skills.</li>
<li>Proficient in MS Office; knowledge of research tools is a plus.</li>
<li>Detail‑oriented with solid project management and coordination abilities.</li>
<li>Able to work cross‑functionally and handle multiple tasks.</li>
<li>High initiative, strong follow‑through, and growth potential.</li>
</ul>About us

Danone&rsquo;s mission is bringing health through food to as many people as possible and we want to invite people to join the movement for a healthier world. We recognize the power of people have to impact the world through daily choices. Each time we eat and drink, we vote for the world we want to live in. We believe a healthy body needs healthy food. And healthy food needs a healthy planet, and this is what our new signature One Planet One Health embodies.

We believe everyone has talent, something which comes natural to you. Your uniqueness is something which brings both excellence as well as energizes you.

Don't hesitate to get back to us for any inquiries #LI-EG</div>

Ocean Spray

<div>Ocean Spray is hiring for a(n) Brand Manager! We&rsquo;re a team of farmers, thinkers, creators, and doers. Whatever your title, whatever your role &mdash; it always comes back to this: we&rsquo;re a farmer-owned co-op where everyone rolls up their sleeves to get the job done. Three maverick farmers started it all &mdash; and we&rsquo;ve been making our own way ever since.
Ocean Spray is hiring a Brand Manager to support our USA Foods Business across our Growth Channels. We&rsquo;re a team of farmers, thinkers, creators, and doers. Whatever your title, whatever your role, it always comes back to this: we&rsquo;re a farmer-owned co-op where everyone rolls up their sleeves to get the job done. Three maverick farmers started it all, and we&rsquo;ve been making our own way ever since. 
Reporting to the Senior Director of USA Foods, you will shape both short term and long term strategy while leading marketing programs and innovation projects across Foodservice, Natural, Value, Drug, and eCommerce channels. You&rsquo;ll partner closely with cross-functional teams - from Revenue Growth Management and Insights to Sales and Brand Elevation - to bring growth-driving initiatives to life. This role is ideal for someone with strong CPG marketing experience who&rsquo;s comfortable navigating ambiguity, working shoulder to shoulder with the team, and driven to deliver step change impact. 
Every day is different, and a day in the life might include&hellip; 
<ul><li>Partnering with the Senior Director to craft a compelling growth strategy that leverages the existing portfolio and identifies innovation opportunities to deepen penetration across the Value channel</li><li>Leading cross functional teams in our FUEL innovation process to launch a new packaging format tailored to meet the consumer needs and customer requirements in the eCommerce channel</li><li>Developing and executing a K-12 Marketing Campaign for School Nutritionists to inform them of the benefits of our new lower sugar, higher fiber offering that meets both taste expectations and fruit requirements</li><li>Collaborating closely with a Foodservice Sales Director to tailor a seasonal strategy to drive increased menu placement of Craisins&reg; for the Holidays across restaurants</li><li>Managing the Growth Channels P&amp;L, including forecasting volume, overseeing brand budgets, and identifying drivers of financial performance to ensure we deliver value and strong returns for our Grower-Owners</li></ul>
A Day in the Life...<ul><li>
General Management: Synthesize performance trends, identify key drivers, and surface opportunities to accelerate growth and mitigate risks. Maintain a strong command of business fundamentals, including volume forecasts, consumption trends, distribution, pricing, and competitive dynamics.</li></ul><ul><li>
Strategy Development: Partner with the Senior Director to build comprehensive Long-Range Plans and Annual Operating Plans, including annual marketing plans and innovation pipelines for Growth Channels.</li><li>
Planning and Execution: Oversee the creation of semi‑annual selling materials and narratives for the Retail Sales team, ensuring customer‑ready stories are grounded in insights and brand strategy.</li><li>
Communication &amp; Messaging: Shape the communication strategy for priority initiatives, partnering closely with Brand Elevation to execute marketing programs. Ensure channel‑right messaging, claims, packaging, and content reflect brand positioning and resonate with target consumers and customers.</li><li>
Innovation &amp; Renovation: Champion innovation and margin optimization by identifying whitespace opportunities, guiding cross‑functional teams through concepting, development, packaging, and commercialization, and ensuring successful launch execution.</li><li>
Teaming &amp; Leadership: Inspire and influence a broad cross‑functional team to deliver high‑impact projects that drive growth across key channels.</li></ul>
What We Are Looking For:
Requirements:<ul><li>
Strong analytical skills with experience interpreting both quantitative (e.g. syndicated POS, panel) and qualitative datasets, and translating insights into actionable strategies</li><li>
Proven experience partnering and leading cross‑functionally (Sales, Supply Chain, Finance, R&amp;D, Design) to drive projects from concept to execution</li><li>
Solid understanding of P&amp;L management, volume forecasting, annual budgeting, and key financial drivers</li><li>
Ability to manage competing priorities and deadlines&mdash;balancing strategic thinking with hands‑on execution in a dynamic environment</li><li>
Excellent written and verbal communication skills, with the ability to craft compelling narratives and influence across levels of the organization</li><li>
5+ years of experience in marketing or innovation, preferably within Food or Beverage CPG</li></ul>
Preferred Qualifications:<ul><li>
MBA or advanced degree in Marketing, Business, or related field</li><li>
Experience in Foodservice, Natural, Value, Drug, or eCommerce channels</li><li>
Background in margin optimization, price-pack architecture, or design-to-value</li></ul>
Education:
Bachelor's or University Degree (Required) Master's Degree (Preferred)
Work Experience:
At least 5 Years of Experience
Annual Salary:
$116,300 - $159,940
The base salary range information above serves as a guideline of the position&rsquo;s typical hiring range. We value and appreciate what makes you unique and will consider a variety of factors when determining an offer. These factors include, but are not limited to, your skills and experience, external and internal benchmarks, as well as overall company considerations. Certain positions may be eligible for short-term and long-term incentive rewards. We also offer a competitive and comprehensive benefits program that supports all aspects of your health and well-being.
Benefits:<ul><li>
Complete insurance package on Day-1 that includes a plethora of health and wellness programs</li><li><ul><li>
Health, Dental, and Vision insurance</li><li>
Health savings account</li><li>
Flexible spending account</li><li>
Life and accident insurance</li><li>
Employee assistance program</li><li>
Telehealth services</li><li>
1:1 health coaching</li><li>
Supportive benefits for all the stages of your life</li></ul></li><li>
401(k) with up to 6% Company matching; additional potential discretionary match at year-end</li><li>
Short-Term Incentive/Performance bonuses</li><li>
Flexible scheduling options</li><li>
Vacation pay, up to three weeks of time (pro-rated for your first year of employment)</li><li>
Holiday pay for 12 holidays</li><li>
Career development and growth opportunities</li><li>
Tuition/Education assistance programs</li><li>
Access to LinkedIn Learning</li><li>
Scholarship programs for children of employees</li><li>
Parental leave</li><li>
Bright Horizons Family Solutions &ndash; Back-up care, tutoring, etc.</li><li>
Adoption assistance</li><li>
Bereavement leave</li><li>
Up to $300 fitness reimbursement</li><li>
Up to $300 massage reimbursement</li><li>
Employee appreciation events</li><li>
Employee discounts</li><li>
Charitable giving</li></ul>
Who We Are:
You might have our iconic cranberry juice in your fridge or have gotten into heated holiday debate about what&rsquo;s better - canned or fresh cranberry sauce. But did you know that the hardworking people growing the superfruit in our products are 700 family farmers that own our cooperative? They entrust us with what is most precious to them to create new and innovative products that will delight consumers and grow this beloved brand today and into the future. 
 
Team members, farmers, consumers and communities alike-we value what makes us unique and strive to connect our farms to families for a better life by living our values:
<ul><li>Grower Mindset &ndash; We embrace our grower-owners innovative spirit and heritage through confidence, learning and focus on the future.</li><li>
Sustainable Results &ndash; Guided by purpose, we are focused on delivering results for our grower-owners.</li><li>
Integrity Above All &ndash; We are ethical, doing the right thing for our grower-owners, customers, consumers and each other</li><li>
Inclusive Teamwork &ndash; We build diverse and inclusive teams that strengthen our cooperative.
</li></ul><div><div><div><div><div><div><div>All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.</div></div></div></div></div></div></div>
For MA Applicants &ndash; It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. Any employer who violates this law shall be subject to criminal penalties and civil liability.</div>

Kraft Heinz

<div><h2 class="jobSectionHeader">Job Description
</h2>We have an excellent opportunity available for an experienced Brand Manager to make a difference at Kraft Heinz. You&rsquo;ll be working in a high performing team, alongside always trying to reach the next level. You&rsquo;ll be reporting into Category Manager. Get ready for a lot of exposure to internal senior stakeholders. The delivery of The Category will be your primary responsibility. 
 
Responsibilites
<ul><li>Develop and implement marketing plans for the category products in order to meet established sales or market share targets.
</li><li>Implement BTL activities development with agencies from briefing to production. Activities may include conducting market research, overseeing product development and design; setting prices; launching new products; and monitoring sales performance.
</li><li>Manage ongoing relationships with external vendors and agencies (for example event organizers, graphic designers, advertising agencies, media outlets).
</li><li>Monitor, analyze, and evaluate market trends, consumer behavior, and competitor activity to identify market opportunities; adjust marketing strategy and plans to meet changing markets and competitive conditions.
</li><li>Manage Brand&rsquo;s P&amp;L and Marketing Budget from allocation, tracking and ensuring proper ROI across all activities
</li><li>Liaise with other functional and operational area managers (particularly in sales, supply chain, production, research and development) to ensure that marketing strategies and activities are integrated with other parts of the business and align with the overall corporate objectives.
</li></ul>Qualifications
<ul><li>Bachelors of Marketing, Business, Mass Communication or relevant field
</li><li>5-7 years of Marketing experience in fast moving consumer goods
</li><li>Experience in media, consumer activation and category management.
</li><li>Strong fundamentals in Insight generation, Planning, and Execution.
</li><li>High degree of familiarity and practice of IT skills related to use of Microsoft PowerPoint, Word, Excel
</li><li>Strong command over oral and written Business English with an ability to understand and communicate clearly and effectively
</li></ul><h2 class="jobSectionHeader">Location(s)
</h2>El Tagamoa El Khames Commercial Office 
 
 
Kraft Heinz is an Equal Opportunity Employer &ndash; Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes .</div>

Truth Initiative

<div>JOB SUMMARY: 
 
The Brand Manager is a member of Truth Initiative&rsquo;s Marketing Department, a team which directs all marketing initiatives for the organization and EX Program &ndash; our industry leading resource that helps people quit nicotine addiction. The Brand Manager will play a key role in executing digital and social campaigns for EX Program, particularly in the influencer and partnerships space. EX Program&rsquo;s collective of &ldquo;quitting influencers&rdquo; ranges from micro to mega/VIP talent, all of whom create content with the purpose of encouraging others to quit nicotine. The ideal candidate for this role is highly organized, in tune with youth and young adult culture, and can quickly adapt to performance analysis and insights. 
 
DUTIES/RESPONSIBILITIES (*ESSENTIAL DUTIES):<ul><li>
Represent Truth Initiative organization and EX Program brand with external partners, including agency partners, talent, clients, etc.*</li><li>
Manage production of influencer and partner organic and advertising content from brief to delivery, sharply maintaining internal project management systems and media trackers*</li><li>
Work closely with internal and external creative teams to produce frequent and ongoing custom ad cutdowns</li><li>
Work closely with analytics to translate performance data into insights and then action*</li><li>
Monitor evolving social and influencer landscape, periodically recommending new marketing strategies and tactics
</li><li>Manage cross-team collaboration internally with communications, PR, research, legal, and policy teams
</li></ul>REQUIRED QUALIFICATIONS:<ul><li>
Bachelor&rsquo;s degree with 4-6 years of experience in brand marketing, including digital and social</li><li>
Track record of successful contribution to modern media campaigns</li><li>
Direct experience in youth or young adult marketing a plus</li><li>
Competency in project management tools such as Monday.com and Basecamp
</li><li>Strong personable skills as a brand ambassador
</li><li>Proactive, confident leader</li><li>
Comfortable in a fast-paced, data and results-driven environment</li><li>
Highly tuned-in to youth culture and social media
</li><li>(Not required, but preferred) Experience working with influencers and/or creators</li></ul>
ADDITIONAL INFORMATION 
 
This position is based in Washington, D.C. with a hybrid work schedule of three days in the office and two telework days. 
 
COMPENSATION PACKAGE: 
 
The salary range for this role is starting at $83,000-$88,000 per year on a national basis. Individual pay decisions are based on a number of factors, including but not limited to qualifications for the role, relevant work experience, skillset, internal equity, location, and certifications, consistent with applicable law. Salary is just one part of our total rewards package which additionally includes performance bonus for eligible roles, and competitive benefits. 
<div>
Interested candidates should submit their cover letter and resume here 
OR 
mail application materials to: 
Human Resources 
Attn: Brand Manager 
900 G Street, NW 
Fourth Floor 
Washington, DC 20001 
Fax: (202) 204-5214 
No telephone calls please. 
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status or disability.</div>
FnbpOaUvUW</div>

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