digital marketing & campaign specialist Jobs in Mumbai

digital marketing & campaign specialist

digital marketing intern

WEQ Technologies

<div>
 
 Company Description
 
 
 
 WEQ Technologies is not just a software company but strives to become a technology partner for its clients. We builds software for businesses that require industrial automation, smart inventory management and other IT solutions to stay ahead in market. At WEQ, we are aware that creating client-oriented solution takes a mixture of technical excellence and clear communication. We know that every client is unique, and we strive to deliver an individual, innovative and cost effective solution every time. We provide Technological Partnership &amp; Support, Software Product Development, Website Development, Digital Marketing.
 
 
 
 Job Description
 
 
 
 
 Job Title: Digital Marketing Intern (Paid Internship)
 
 
 
 
 Location:
 
 Andheri, Mumbai (In-Office)
 
 
 
 Duration:
 
 [3/6 Months]
 
 
 
 About The Role
 
 
 
 We are looking for a
 
 motivated and enthusiastic Digital Marketing Intern
 
 to join our in-office team at Andheri, Mumbai. This paid internship is ideal for freshers eager to kickstart their digital marketing career and gain hands-on experience.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Assist in planning and executing digital marketing campaigns across social media, email, and other digital platforms.
 </li>
 <li>
 Support content creation for posts, reels, blogs, and marketing materials.
 </li>
 <li>
 Conduct keyword research and basic SEO tasks.
 </li>
 <li>
 Track and analyze performance using analytics tools.
 </li>
 <li>
 Manage and grow social media presence with regular posting and engagement.
 </li>
 <li>
 Assist in running paid ads (Google, Meta) under guidance.
 </li>
 <li>
 Research industry trends, competitor activities, and digital innovations.
 </li>
 <li>
 Coordinate with internal teams for smooth campaign execution.
 
 
 </li>
 </ul>
 
 Required Skills &amp; Qualifications
 
 
 
 <ul>
 <li>
 Fresher or final-year student from any discipline (Marketing preferred but not mandatory).
 </li>
 <li>
 Strong interest in digital marketing and willingness to learn.
 </li>
 <li>
 Good understanding of social media platforms like Instagram, LinkedIn, Facebook, and YouTube.
 </li>
 <li>
 Basic knowledge of SEO, content writing, or digital tools is a plus.
 </li>
 <li>
 Strong communication skills, creativity, and analytical thinking.
 </li>
 <li>
 Ability to work from office in Andheri, Mumbai.
 
 
 </li>
 </ul>
 
 What You Will Gain
 
 
 
 <ul>
 <li>
 Practical experience working on real digital marketing projects.
 </li>
 <li>
 Exposure to tools like Google Analytics, Ads Manager, Canva, SEO tools, etc.
 </li>
 <li>
 Mentorship from experienced professionals.
 </li>
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 Internship Certificate + Letter of Recommendation (based on performance).
 </li>
 <li>
 Potential full-time opportunity after internship completion.
 
 
 </li>
 </ul>
 
 How To Apply
 
 
 
 Candidates can apply through the
 
 WEQ Career Portal
 
 using the link below:
 
 
 
 Apply Here &ndash; WEQ Career Portal - https://weqtechnologies.com/careers/
 
 
 
 Additional Information
</div>

Digital marketing Intern

Schbang

<div>
 
 
 SEO Intern (Work from OFFICE)
 
 
 
 
 Timing: 10:30AM TO 7:30PM
 
 
 
 
 Working days: Monday - Friday
 
 
 
 
 Location: Lower parel, Mumbai
 
 
 
 
 
 
 We are seeking a highly motivated and enthusiastic SEO Intern to join our team
 
 
 and work closely with our Senior SEO and SEO Manager. The successful candidate
 
 
 will have a basic understanding of the fundamentals of SEO, along with a strong
 
 
 drive to learn and develop their skills.
 
 
 
 
 
 
 Responsibilities:
 
 
 
 ● Reporting on client marketing performance and website health,
 
 
 keyword research and competitive analysis.
 
 
 ● Collaborate with the Senior SEO and SEO Manager to develop and
 
 
 execute SEO strategies.
 
 
 ● Assist in the creation and optimization of content for blogs, landing
 
 
 pages, and other digital assets.
 
 
 ● Stay up-to-date with the latest trends and developments in SEO and
 
 
 digital marketing.
 
 
 ● Other technical and non-technical SEO tasks will be assigned as time
 
 
 and experience allow.
 
 
 
 
 
 Requirements:
 
 
 
 ● A certification in SEO or a related field.
 
 
 ● Basic understanding of the fundamentals of SEO.
 
 
 ● Strong verbal and written communication skills.
 
 
 ● A self-starter with a strong drive to learn and develop their skills.
 
 
 If you're interested in learning about website metrics or are curious to know how
 
 
 to make a website rank higher on Google, this is the internship for you.
 
 
 At the end of the internship, you will learn:
 
 
 ● Why do some sites rank better than others when I search on Google?
 
 
 ● What can I do to make a website rank better in search engines, like
 
 
 Google
 
 
 ● How can I measure the marketing performance of a website
 
 
 
</div>

SEO Intern

Purplle.com

<div>
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Influencer Coordination &amp; Campaign Execution
 </li>
 <li>
 Identify and connect with influencers as per campaign needs.
 </li>
 <li>
 Coordinate onboarding, content briefs, and deliverables.
 </li>
 <li>
 Ensure timely execution and adherence to brand guidelines. Content Collaboration
 </li>
 <li>
 Support innovative content formats to boost engagement. Campaign Management &amp; Reporting
 </li>
 <li>
 Gather and report on performance metrics (reach, engagement, conversions).
 </li>
 <li>
 Maintain documentation of campaign progress and outcomes. Cross-functional Support
 </li>
 <li>
 Work closely with internal teams (marketing, design, digital) to align influencer content with broader campaigns.
 </li>
 <li>
 Maintain influencer databases and campaign trackers
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Knowledge of digital platforms (Instagram, YouTube, etc.).
 </li>
 <li>
 Excellent communication, coordination, and organizational skills.
 </li>
 <li>
 Passionate about social media trends and storytelling.
 
 
 </li>
 </ul>
 
 About Company
 
 
 
 Founded in 2011, Purplle has emerged as one of India&rsquo;s premier omnichannel beauty destinations, redefining the way millions shop for beauty. With 1,000+ brands, 60,000+ products, and over 7 million monthly active users, Purplle has built a powerhouse platform that seamlessly blends online and offline experiences.
 
 
 Expanding its footprint in 2022, Purplle introduced 6,000+ offline touchpoints and launched 8 exclusive stores, strengthening its presence beyond digital. Beyond hosting third-party brands, Purplle has successfully scaled its own D2C powerhouses&mdash;FACES CANADA, Good Vibes, Carmesi, Purplle, and NY Bae&mdash;offering trend-driven, high-quality beauty essentials.
 
 
 What sets Purplle apart is its technology driven hyper-personalized shopping experience. By curating detailed user personas, enabling virtual makeup trials, and delivering tailored product recommendations based on personality, search intent, and purchase behavior, Purplle ensures a unique, customer-first approach.
 
 
 In 2022, Purplle achieved unicorn status, becoming India&rsquo;s 102nd unicorn, backed by an esteemed group of investors including ADIA, Kedaara, Premji Invest, Sequoia Capital India, JSW Ventures, Goldman Sachs, Verlinvest, Blume Ventures, and Paramark Ventures.
 
 
 With a 3,000+ strong team and an unstoppable vision, Purplle is set to lead the charge in India&rsquo;s booming beauty landscape, revolutionizing the way the nation experiences beauty.
</div>

Intern- Influencer Marketing

#ARM Worldwide

<div>
 
 
 Company Description
 
 
 #ARM Worldwide, established in 2013, is a leading digital advertising and marketing communications enterprise specializing in developing and implementing digital strategies across earned, paid, and owned media. We provide comprehensive solutions infused with creativity and backed by technology and analytics to ensure client success. Our team of 200+ skilled professionals operates in Gurugram and Mumbai.
 
 
 
 
 
 Role Description
 
 
 This full-time, on-site role for a Content Writer is based in Mumbai. The Content Writer Intern will be responsible for creating engaging web content, developing content strategies, conducting thorough research, writing, and proofreading. The role involves collaborative efforts with the creative team to contribute to innovative campaigns and projects. Interns will have the opportunity to learn and grow in a dynamic and creative environment.
 
 
 
 
 
 Qualifications
 
 <ul>
 <li>
 Web Content Writing, Writing, and Content Strategy skills
 </li>
 <li>
 2-3 years of experience with Content Writing
 </li>
 <li>
 Experience in conducting research
 </li>
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 Proofreading skills
 </li>
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 Strong communication skills, both written and verbal
 </li>
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 Ability to work collaboratively in a team environment
 </li>
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 Enthusiasm for digital marketing and creative campaigns
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 Currently pursuing or completed a degree in English, Journalism, Communications, or related field
 </li>
 </ul>
</div>

Content Writer

Reliance Industries Limited

<div>
 
 Job Responsibilities :
 
 
 
 <ul>
 <li>
 </li>
 <li>
 Support design and delivery of RF digital strategy
 </li>
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 Implementing the digital strategy including website, social media and other digital marketing channels.
 </li>
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 Develop and manage digital communication campaigns, including new initiatives in collaboration with in-house teams, external vendors and partners.
 </li>
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 Set up and streamline an external e-newsletter
 </li>
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 Innovating with new digital media campaigns; Targeted newsletters to key external stakeholders
 </li>
 <li>
 Digital-first strategy on major initiatives and publications
 </li>
 <li>
 Emphasis on infographics, data visualization and AVs for story-telling
 
 
 
 </li>
 </ul>
 
 Education Requirement :
 
 
 
 <ul>
 <li>
 </li>
 <li>
 Necessary: PGDM degree in International Business &amp; Marketing
 </li>
 <li>
 Desired: PGDM degree in International Business &amp; Marketing
 
 
 
 </li>
 </ul>
 
 Experience Requirement :
 
 
 
 <ul>
 <li>
 Necessary: 10-15 Years of experience in in digital marketing space
 </li>
 <li>
 Desired: Development sector experience
 
 
 
 </li>
 </ul>
 
 Skills &amp; Competencies :
 
 
 
 
 B. Function-specific Competencies (Technical /Functional)
 
 
 
 
 Expected Proficiency Level (1-4) *
 
 
 
 Digital marketer with experience in EdTech &amp; Development space
 
 
 4
 
 
 Infographics, data visualization and story telling
 
 
 4
 
 
 Program executer
 
 
 4
</div>

Content Manager ( 82365858 )

Glenmark Pharmaceuticals

<div>
 
 The Category Head shall be responsible for driving demand generation for Glenmark&rsquo;s select set of dermatologically recommended skin care and hair care brands, shifting focus toward consumerization and direct-to-consumer marketing while preserving their dermatological credibility. This role will oversee end-to-end marketing strategy, brand building, digital content development, social media marketing, and performance marketing. Reporting to Division Head &ndash; Emerging Channels Business, this role will lead a team of two direct reports&mdash;a Digital Content Manager and a Performance Marketing Manager&mdash;to execute impactful campaigns and achieve growth in a digital-first environment.
 
 
 
 
 
 
 Brand Building
 
 
 <ul>
 <li>
 Develop and implement a consumerization strategy for the portfolio
 </li>
 <li>
 Develop &amp; implement a unified brand strategy to boost awareness, equity and loyalty
 </li>
 <li>
 Brand Positioning: Amplify the consumer-facing identity of the brands, leveraging their dermatological heritage to resonate with target audiences
 </li>
 <li>
 Ensure consistent brand voice, messaging and visual identify across all channels
 </li>
 </ul>
 
 
 Innovation
 
 
 <ul>
 <li>
 Identify emerging trends in skin care/hair care to keep the portfolio competitive and relevant.
 </li>
 <li>
 Leverage consumer insights, market trends and competition insights to build concepts for new product development &amp; to manage life cycle of existing products.
 </li>
 <li>
 Collaborate with product development team to ensure timely launches of new products.
 </li>
 <li>
 Ensure Packaging harmonization across all product lines, maintaining alignment with brand identity, sustainability goals and market positioning.
 </li>
 <li>
 Collaborate with product development, packaging &amp; supply chain teams to oversee packaging design, materials and messaging consistency
 </li>
 <li>
 Ensure packaging reflects brand aesthetics and resonates with target audiences in digital &amp; retail settings.
 
 
 </li>
 </ul>
 
 
 Digital Content Development:
 
 
 <ul>
 <li>
 Supervise the Digital Content Manager in creating engaging, on-brand content for digital media &amp; E-Commerce platforms.
 </li>
 <li>
 Oversee content strategy and calendars, ensuring timely delivery of high-quality assets.
 </li>
 <li>
 Work closely with creative marketing agencies to produce compelling content that resonates with our audience.
 </li>
 </ul>
 
 
 
 
 
 Social Media Marketing:
 
 
 
 
 
 <ul>
 <li>
 Lead social media strategy across platforms (e.g., Instagram, YouTube, Brand Website) to drive engagement, followers, and conversions.
 </li>
 <li>
 Guide the Digital Content Manager in developing platform-specific content, leveraging trends, influencers, and user-generated content.
 </li>
 <li>
 Conceptualize &amp; Execute compelling on-line &amp; off-line campaigns to scale-up social media followership
 </li>
 <li>
 Monitor social media analytics to optimize campaigns and track KPIs (e.g., reach, engagement).
 </li>
 </ul>
 
 
 
 
 
 Performance Marketing (Content &amp; Commerce Platforms):
 
 
 
 
 
 <ul>
 <li>
 Direct the Performance Marketing Manager in planning and executing paid digital campaigns to drive traffic, leads, and sales.
 </li>
 <li>
 All E-Commerce Platforms: Amazon, Flipkart, Zepto, Blinkit&hellip;etc.
 </li>
 <li>
 All Content Platform: (Google, Meta, In-shorts, Connected TV&hellip;etc)
 </li>
 <li>
 Oversee campaign performance, budget allocation, and ROI optimization.
 </li>
 <li>
 Use data-driven insights to refine targeting, creative, and channel strategies.
 </li>
 </ul>
 
 
 
 
 
 Brand Activation
 
 
 
 
 
 <ul>
 <li>
 Develop &amp; Manager brand activation strategies for Modern Trade Chains (e.g. Reliance, Health &amp; Glow, Lulu&rsquo;s&hellip;.etc) and Pharmacy Chains (e.g. Apollo, Wellness &amp; Noble Plus&hellip;etc).
 </li>
 <li>
 Collaborate with modern trade sales team to create in-store displays, promotions and product launches that align with brand identity.
 </li>
 <li>
 Plan and execute brand events (e.g. pop-ups, product launches, beauty events) to engage customers and drive brand affinity.
 </li>
 </ul>
 
 
 
 
 
 Team Leadership:
 
 
 
 
 
 <ul>
 <li>
 Manage, mentor, and develop two direct reports: the Digital Content Manager and Performance Marketing Manager.
 </li>
 <li>
 Foster a collaborative, innovative team culture to achieve marketing goals.
 </li>
 <li>
 Set clear objectives, provide feedback, and ensure alignment with brand vision.
 </li>
 </ul>
 
 
 
 
 
 Cross-Functional Collaboration
 
 
 
 
 
 <ul>
 <li>
 Partner with the Prescription Marketing team to align messaging, ensuring seamless integration of professional endorsements into consumer campaigns
 </li>
 <li>
 Partner with E-Commerce, Modern Trade &amp; General Trade Sales teams to drive brand growth.
 </li>
 </ul>
 
 
 
 
 
 Analytics &amp; Reporting:
 
 
 
 
 
 <ul>
 <li>
 Define &amp; Track and report on marketing KPIs (e.g., CAC, LTV, ROAS, brand equity scores) to measure success and optimize marketing spend.
 </li>
 <li>
 Stay informed on industry trends, competitor activities, and emerging digital marketing tools.
 </li>
 </ul>
 
 
 
 
 
 
 <ul>
 <li>
 
 Qualification-
 
 MBA in Marketing is mandatory preferably from Tier 1 MBA schools.
 </li>
 </ul>
 
 7-10 years of experience in Brand Management (Innovation and/or Activation) ideally in beauty, skincare or consumer goods.
 
 
 
</div>

Category Manager

Igloo Retreats

<div>
 
 
 About Us:
 
 
 
 Igloo Retreats is a growing luxury short-term rental business managing properties across multiple locations. Our mission is to provide exceptional guest experiences while maximizing returns for property owners. We at Igloo Retreats specialize in creating unforgettable short-term rental experiences across the country &mdash; from cozy mountain chalets to beachside escapes.&nbsp; We&rsquo;re now looking to expand our digital marketing footprint and looking for a performance-driven Digital Marketing &amp; Campaign Specialist to help scale our bookings, grow our social media following, and drive conversions through targeted ad campaigns.
 
 
 
 
 
 
 Role Overview:
 
 
 
 You&rsquo;ll own the end-to-end strategy, execution, and optimization of paid ad campaigns across platforms like Meta (Instagram + Facebook), Google Ads, and other digital channels. Your goal: to generate high-quality leads, boost occupancy rates, and increase brand visibility for our vacation rentals.
 
 The specialist will be responsible for developing and implementing digital marketing strategies, managing online marketing campaigns, analyzing performance metrics, and optimizing campaigns to achieve the company objectives. Responsibilities also include overseeing social media marketing efforts, coordinating with internal team members, and ensuring cohesive communication across digital platforms.
 
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Develop, launch, and manage paid ad campaigns across Meta, Google, and other relevant platforms.
 </li>
 <li>
 Conduct audience and keyword research to target the right demographics for each property.
 </li>
 <li>
 Create high-converting ad copy and visual creatives (in collaboration with our design and content team).
 </li>
 <li>
 Monitor campaign performance and provide weekly reports with insights and ROI analysis.
 </li>
 <li>
 Continuously test, optimize, and scale ads based on performance metrics (CTR, CPC, ROAS, conversions).
 </li>
 <li>
 Retarget past visitors and build lookalike audiences to maximize conversion rates.
 </li>
 <li>
 Stay updated with ad platform trends, algorithms, and best practices.
 </li>
 </ul>
 
 
 
 
 
 Ideal Candidate:
 
 
 <ul>
 <li>
 Proven experience managing paid media campaigns (Meta, Google, or similar).
 </li>
 <li>
 Strong analytical mindset with experience using Ads Manager, Google Analytics, etc.
 </li>
 <li>
 Creative and data-driven &mdash; able to test messaging, visuals, and audiences.
 </li>
 <li>
 Excellent communication and reporting skills.
 </li>
 <li>
 Bachelor's degree in Marketing, Communications, or related field preferred
 </li>
 <li>
 Experience in hospitality, travel, or real estate marketing is a plus.
 </li>
 </ul>
 
 
 
 
 
 What We Offer:
 
 
 <ul>
 <li>
 Competitive pay or performance-based incentives.
 </li>
 <li>
 Flexible hours and remote work setup.
 </li>
 <li>
 Opportunity to grow with a fast-expanding short-term rental brand.
 </li>
 <li>
 Creative freedom and autonomy to experiment and scale successful campaigns.
 </li>
 <li>
 Supportive and collaborative work environment
 </li>
 <li>
 Learn the ins and outs of US real estate and hospitality management
 </li>
 </ul>
 
 
 
 
 
 To Apply:
 
 
 
 Please send your resume outlining your experiences. Include the word &ldquo;Ad Manager guru&rdquo; in your subject line to show attention to detail.
 
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Experience and expertise in Digital Marketing and Online Marketing
 </li>
 <li>
 Proficiency in Social Media Marketing strategies and platforms
 </li>
 <li>
 Knowledge and application of Web Analytics tools to measure campaign performance
 </li>
 <li>
 Strong Communication and collaboration skills
 </li>
 <li>
 Ability to work independently and meet strategic goals
 </li>
 <li>
 Experience with marketing automation tools is a plus
 </li>
 </ul>
</div>

Digital Marketing & Campaign Specialist

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