freelance digital marketer Jobs in Us Jobs In Chicago

freelance digital marketer

senior marketing manager Jobs in Us Jobs In Chicago

senior marketing manager

digital marketing project manager

Everspring

<div><p><b>Digital Content Manager</b></p>
<p>Everspring is a leading provider of education technology and service solutions. Our advanced technology, proven marketing approach, research-based instructional design services, and robust faculty support deliver outstanding outcomes for our university partners, powering their success online.
</p>
<p>We are seeking an experienced Digital Content Manager to join our growing in-house marketing team. In this role, you will be responsible for managing our partners' web presence, ensuring that sites are conversion-optimized, accessible, high-ranking, and current. You should be highly skilled in content management system architecture, technical implementation, and have robust coding expertise.</p>
<p>This is an ideal position for a hands-on marketer with a track record of category-leading results across web properties. The Digital Content Manager will be responsible for working with all internal marketing team members and members of tech, admissions, and learning design. While the role demands an eCommerce manager's competencies, it's the conversion-driven, entrepreneurial smarts of a &ldquo;growth hacker&rdquo; that will set the perfect candidate apart.
</p>
<p>This role reports to the Senior Manager, Marketing &amp; Digital Solutions and is located in Chicago, offering a hybrid work environment with a minimum of 3 days required in the office every week and additional days as business needs arise.</p>
<p><b>Responsibilities</b></p>
<ul><li>Serve as the manager for the Content Management System (managing user access, permissioning, content governance, and maintaining optimal CMS health and integrity).</li><li>
Proactively develop and maintain flexible CMS modules and templates to support the needs of UX design, content creation, and technical SEO optimization.</li><li>
Own the daily production and implementation of high volumes of digital content across multiple partitioned sites within the CMS, collaborating directly with designers and writers to ensure technical execution meets creative specifications.</li><li>
Act as the primary technical liaison between Marketing and Technology teams, managing and prioritizing content-related technical ticketing and coordinating resolution efforts with front-end and back-end developers.</li><li>
Technically implement the dictated SEO strategy within the CMS structure, working closely with the SEO Manager (e.g., meta data, structured data, canonical tags).</li><li>
Maintain the health of the CMS codebase in collaboration with the Technology team</li><li>
Monitor and report all web traffic analytics, focusing on content performance, site uptime, and page load optimization.</li><li>
Test content, functionality, and performance across different browsers and cross platforms.</li><li>
Repair broken links and fix bugs, independently or with tech assistance.</li><li>
Contribute to discussions on ways to improve content functionality and usability.</li><li>
Work with project management to ensure projects are on track and deadlines are met.</li><li>
Address accessibility needs (ADA compliance).</li></ul>
<p><b>Requirements</b></p>
<ul><li>Bachelor's degree in computer science, UXD, or related field</li><li>
Evidence of continuing education, such as certifications, is a plus</li><li>
5+ years' experience in the technology or marketing field</li><li>
Strategic thinking and problem-solving skills</li><li>
Able to manage multiple websites</li><li>
Strong working knowledge of all relevant coding languages (Javascript, CSS, HTML)</li><li>
Prior experience with site design tools such as Adobe XD, Figma, Webflow, etc.</li><li>
Prior experience with CMS tools such as WordPress, Drupal, Cascade, Terminalfour, Joomla, Adobe Experience Manager, etc.,</li><li>
Experience in site deployment and tracking</li><li>
Reporting progress in workflow tools such as Jira, Asana, and Workfront</li><li>
Capable of managing web content management systems, e.g., WordPress</li><li>
Excellent communicator, especially regarding the abstract concept</li></ul>
<p><i>About Everspring</i></p>
<p>Everspring is a leading provider of education technology and service solutions. Our advanced technology, proven marketing approach, research-based instructional design services, and robust faculty support deliver outstanding outcomes for our university partners, powering their success online. Everspring offers a range of full-service turnkey solutions, as well as standalone single service offerings, and innovative self-service products that enable universities to establish and maintain themselves as leaders in the digital delivery of education.
</p><p>Based in Chicago, Everspring serves a growing number of colleges and universities. Built In Chicago has named us one of the &quot;Best Places to Work&quot; in 2021, 2022, 2023 and 2025. We were also certified as a Great Place To Work&reg; in 2022, 2023, 2024 and 2025.</p>
<p><i>Compensation offered at Everspring will be determined by factors such as location, level, job-related knowledge, skills, and experience.</i></p>
<p><i>Position Location: Illinois</i></p>
<p><b><i>The base salary hiring range for this position is: $80,000 - $93,000</i></b></p>
<p><i>We offer benefits that include hybrid work arrangement, paid parental leave, medical, dental and vision insurance, FSA, HSA, employer-paid short-term and optional long-term disability, 401k with an employer match vested immediately, a generous PTO plan that accrues with tenure, professional development, tuition reimbursement program, discounted onsite gym, optional pet insurance and more!</i></p>
<p><i>EEO Note:</i></p>
<p>Everspring is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Everspring makes hiring decisions based solely on qualifications, merit, and business needs at the time.</p></div><p></p>

Digital Content Manager

SmithBucklin

<div><div><b>Smithbucklin</b>, a 650-person, employee-owned professional services company with more than 70 years of success serving the association market, with primary offices in Chicago and Washington, D.C., is looking for a <b>Senior</b> <b>Manager</b> to join our <b>Marketing and Communications services</b> in our <b>Chicago office</b>. The Marketing and Communication Services unit (MCS) provides a range of services to our client organizations including marketing strategy, communication campaigns, channel management, and content strategy development and deployment. This Senior Manager role on average will lead or support between 3-5 clients. You will be responsible for partnering with executive directors and association leaders to identify and advise on the best marketing and communication strategies and practices to support the business objectives and outcomes for each client organization; and in turn managing the marketing, content and creative team members for executing the work.</div><div>
</div><div>
At Smithbucklin, we embody a culture driven by <b>optimism, ambition, expertise, </b>and <b>thoughtfulness</b>, where every team member is empowered to exceed expectations and deliver exceptional results for our clients. Join us in shaping the future of association management, where our values serve as the cornerstone of our success.</div><div>
</div><div><b>
What You Will Do:</b></div><ul><li>
Develop, lead, and manage marketing and communications campaigns for client organizations comprised of healthcare, trade associations and/or professional societies in a fast-paced, multi-client environment.</li><li>
Develop and deliver marketing plans/briefs and/or communication campaigns to support the awareness, engagement and/or purchase of members and constituents.</li><li>
Manage and measure all communications channels to optimize reach and engagement; leverage digital marketing strategies and tactics (SEO, email automation, digital advertising).</li><li>
Develop and manage client marketing budgets, including tracking and reporting.</li><li>
Manage and engage teams in the implementation of marketing campaigns, including organizing and delegating project roles/responsibilities, managing team performance, and ensuring a quality product and timely delivery.</li><li>
Play a hands-on role in creating and overseeing the implementation of campaigns, this may include information gathering, writing, copy-editing and production management.</li><li>
Develop, cultivate, and maintain relationships with client leadership and other team members</li></ul><div></div><div>
 <b>This Role Might Be for You If&hellip;</b></div><ul><li>
You are a highly collaborative person who is adept at building relationships.</li><li>
You thrive in a fast-paced environment with the ability to shift gears quickly and manage expectations and priorities proactively.</li><li>
You gain professional satisfaction being accountable for work from inception through completion by providing strategic direction and advising on tactical approaches.</li><li>
You have the ability to travel.</li></ul><div>
 <b>Basic Qualifications</b>:</div><ul><li>
Bachelor&rsquo;s degree or equivalent experience</li><li>
8-12 years total relevant professional experience in marketing environment to include proven managerial skills.</li><li>
Proven track record for designing, leading, implementing, and tracking the performance of traditional and digital marketing and communications campaigns.</li><li>
Proficient in budgeting and financial management.</li><li>
Strong people management and project management skills.</li></ul><div><b>
Preferred Qualifications:</b>
</div><ul><li>BA/BS with a concentration in strategic/integrated communications, marketing, or business.</li><li>
Experience working in a collaborative environment (agency or professional services firm experience is a plus), and/or experience working for an AMC or association.</li><li>
Proficient in HTML, basic coding, marketing automation, and digital advertising applications.</li></ul><div>
</div><div><b>
Where Do You Fit?</b><br>
Whether you are just beginning your career or are a mid- or senior-level professional, working at Smithbucklin will offer you countless opportunities to develop transferable skills, acquire meaningful knowledge and gain rich experiences at an accelerated pace. By working collaboratively with smart, ambitious, multi-talented, genuine and hardworking colleagues, you will build meaningful, deep and enduring relationships that will serve you well throughout your career, regardless of your chosen path. In addition, as a 100 percent employee-owned company, Smithbucklin offers all of our people - regardless of position or compensation - an equal chance to experience the fulfillment and reap the benefits of ownership. As owners, our employees control the destiny of Smithbucklin and are unified in the goal of building a great, enduring company.</div><div>
</div><div>
Our hybrid environment offers you the option of working from home two days per week. Employees will work a standard 40-hour week, with the possibility of additional hours based on project deadlines.<br>
<br>
Smithbucklin considers several factors when determining compensation, including a candidate's recent coursework, training, experience, and certifications, among other considerations. The expected pay for this role is $105,000 - $115,000</div><div>
</div><div><b>
Equal Employment Opportunity</b><br>
At Smithbucklin, Equal Employment Opportunity is our commitment and goal. All qualified candidates will receive consideration for employment without regard to race, national origin, gender, age, religion, disability, sexual orientation, veteran status, marital status or any other protected status designated by federal, state or local law. Applicants are encouraged to confidentially self-identify when applying. Employment is contingent upon successful completion of a reference and background investigation based on position.</div><div></div><div><b><i>
Smithbucklin will not sponsor applicants for work visas and as a precondition of employment. You must be authorized to work in the United States permanently.</i></b></div></div>

Senior Manager, Marketing and Communications

Interdependence

<div>
 <br/>
 <br/>
 <strong>
  Interdependence Public Relations
  <br/>
  <br/>
 </strong>
 <strong>
  Remote &ndash; Contract
  <br/>
  <br/>
 </strong>
 <strong>
  Who We Are
  <br/>
  <br/>
 </strong>
 Interdependence is a dynamic, innovative, and results-focused public relations, communications, and integrated marketing firm. Powered by proprietary technology, we help brands, CMOs, founders, and entrepreneurs elevate their businesses and achieve meaningful outcomes. With nearly 100 full-time professionals across the country and continued rapid growth, Interdependence is proud to be recognized as
 <em>
  "One of America's Best PR Agencies"
 </em>
 by
 <strong>
  Forbes
 </strong>
 .
 <br/>
 <br/>
 We foster a collaborative, creative, and high-performing work environment where team members &mdash; including our freelance partners &mdash; are encouraged to innovate, explore new ideas, and contribute to high-impact, visually compelling work. Our campaigns span consumer brands, tech, B2B, healthcare, entertainment, and more, offering diverse and dynamic creative opportunities.
 <br/>
 <br/>
 <strong>
  The Role
  <br/>
  <br/>
 </strong>
 Interdependence is seeking a talented and reliable
 <strong>
  Freelance Graphic Designer
 </strong>
 to support our creative, social, and account teams on a project-by-project basis. This designer will contribute to high-quality visual assets that enhance client campaigns, elevate brand identity, and support internal and external marketing initiatives.
 <br/>
 <br/>
 This is a great opportunity for a versatile designer who enjoys a mix of social media creative, digital assets, presentations, and brand-focused visuals &mdash; and who thrives in a fast-paced, collaborative, remote environment.
 <br/>
 <br/>
 <strong>
  Key Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Produce high-quality design assets for social media, digital campaigns, brand activations, and PR initiatives.
  </li>
  <li>
   Create visually compelling presentations, including pitch decks and client reports.
  </li>
  <li>
   Support branding projects, including logos, style guides, and visual identity elements.
  </li>
  <li>
   Collaborate closely with account, creative, and social teams to meet project objectives and deadlines.
  </li>
  <li>
   Adapt creative concepts into multiple formats while maintaining brand consistency.
  </li>
  <li>
   Receive and implement feedback quickly and accurately.
  </li>
  <li>
   Manage multiple concurrent projects with strong attention to detail and time management.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   3+ years of experience in graphic design, preferably supporting PR, marketing, or digital agencies.
  </li>
  <li>
   Strong portfolio showcasing digital, social, and brand design work.
  </li>
  <li>
   Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, and presentation tools (PowerPoint/Keynote).
  </li>
  <li>
   Experience designing social media assets, infographics, pitch decks, and branded content.
  </li>
  <li>
   Ability to work efficiently in a fast-paced, remote environment.
  </li>
  <li>
   Strong communication skills and responsiveness to feedback.
  </li>
  <li>
   Motion graphics or basic video editing skills are a plus, but not required.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  The Perks
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Flexible, remote work
  </li>
  <li>
   Consistent project flow with a fast-growing PR agency
  </li>
  <li>
   Opportunities to collaborate across multiple industries
  </li>
  <li>
   Potential for long-term partnership or expansion to larger projects
  </li>
 </ul>
</div>


Freelance Graphic Designer

WILSON SPORTING GOODS

<div>Overview:
<div>
At Wilson, we are here to empower every human to live like an athlete. Passion. Creativity. Integrity. Teamwork. Ambition. Innovation. These are the qualities that have made Wilson Sporting Goods Co. the number one sports equipment brand in the world. We come together to win, grow, and celebrate. We all play for Team Wilson. We all have a role to play within our organization and are working towards the same goal. One team, one dream.</div><div></div><div><br>
We believe that being an athlete isn&rsquo;t something you do, it&rsquo;s who you are. It&rsquo;s a universal code of conduct, a way of seeing the world and how you show up every day. We seek out diverse voices and welcome all perspectives. Our team is composed of individuals with unique backgrounds, points of view and experiences. These perspectives create a rich and diverse culture in which we learn from one another through empathy and inclusion.</div><div></div><div><br>
Evolving the sports world and being the best partner for players, athletes, and our community is no small task. We are continually looking to add enthusiastic, ambitious, team-first individuals who desire to make a difference &mdash;and who love to help others win. Together, we will create a better world through sport. Join us.</div><br>
<div></div>
What You'll Do:
<div><b>
 </b>The Senior Graphic Designer works under the direction of the Art Director, providing design and creative solutions for the marketing needs of our Sportswear business (apparel + footwear). The Senior Graphic Designer is responsible for managing the complete graphic design process from initial concept to production, including motion and graphic design. The ideal candidate will have a strong portfolio of work and experience in a variety of campaign and digital design disciplines.The successful candidate will be passionate about creating visually appealing and engaging designs that help us achieve our strategic goals.</div><div></div><div><br>
Specific responsibilities include, but are not limited to:</div><ul><li>
Partners with Art/Creative Director, marketing teams, and internal designers, to develop campaigns and creative executions from concept to production.</li><li>
Concepts around high-level campaign strategy and builds visual centers for upcoming product launches.</li><li>
Designs across mediums including digital, social, D2C, marketing sell-in, activations/events, POP, packaging, and other specialty projects as assigned by the Art Director and Project Manager.</li><li>
Works with internal and external photographers on campaign and product photoshoots.</li><li>
Collaborates with copywriters on strategy, details, background, layouts and client direction for various projects.</li><li>
Works with the project manager to keep projects on track while managing multiple initiatives at once</li></ul>
What We're Looking For :
<div>
This role requires an associate degree in graphics or a related area; bachelor&rsquo;s degree preferred plus at least 5 years of in-house or agency graphic design experience and a strong portfolio of previous work.</div><div></div><div><br>
Other qualifications include:</div><ul><li>
Examples of campaign level strategy work and design build out.
</li><li>Excellent working knowledge of Mac computers and adobe software. Adobe Photoshop, Illustrator, InDesign, Figma and associated design software
</li><li>Knowledge of photography and lighting
</li><li>Knowledge in Microsoft Word, Excel, PowerPoint</li><li>
Motion and video design abilities</li><li>
Basic understanding of print production</li><li>
Solid attention to detail with strong organization and project management skills</li><li>
Strong communication skills to effectively present information, respond to questions and work with the cross-functional teams</li><li>
Proven ability to work under pressure, prioritize and meet multiple deadlines</li></ul><div></div><div><b><br>
What We&rsquo;ll Provide</b></div><div></div><div><br>
A reasonable estimate of the <b>pay range is $85,000-100,000 per year</b> at the time of this posting. Within the range, individual pay is determined by factors such as job-related skills, relevant experience, education, and/or training. Please note that the range details reflect the base pay only and does not include our competitive bonus program.</div><div></div><div><br>
Located in the vibrant, sports-centric city of Chicago, Wilson Sporting Goods Co. global headquarters sits along the lakefront with first-class access to a burgeoning creative, innovative, energetic and active professional community. We offer an open, collaborative, high tech work environment with best in class amenities and perks, including:</div><div><br>
</div><ul><li>Medical, dental and vision
</li><li>Pre-tax transit discounts</li><li>
401(k) with company match</li><li>
Life insurance</li><li>
Paid maternity/paternity leave</li><li>
Professional development opportunities</li><li>
Volunteering programs</li><li>
Team building outings</li><li>
Discounts on Wilson and Amer Sports products</li><li>
On-site health club</li><li>
Summer hours</li><li>
Company-sponsored sports leagues/teams</li><li>
Fun, active company outings around major sports events</li></ul><div></div><div><br>
Wilson Sporting Goods Co. is an equal opportunity employer. Qualified applicants will be considered without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity, gender expression, protected veteran status, disability, or any other legally protected characteristics.</div></div>

Senior Graphic Designer

Jewish United Fund

<p></p><div><p>Join the JUF marketing team to lead mission-driven projects that support Jewish community events, programs, and messaging through smart strategy, compelling content, and seamless execution. This role is ideal for an experienced marketer who can manage campaigns from start to finish, collaborate across departments, and bring strong writing and project management skills. You'll help shape the voice of the organization across all channels, creating meaningful work that reflects and supports Jewish life and values.</p>
<p>
What you&rsquo;ll be doing:</p>
<ul>
<li>Serve as a marketing project lead, partnering with other departments to develop strategy, content, and ensure smooth account management.
<ul><li>Craft marketing strategies, constantly assess existing and future opportunities, gauge aptitude for risk, and leverage metrics to drive success.</li>
<li>Collaborate with design team and other departments to deliver high-quality work from start to finish.</li>
<li>Understand project and business goals. Track results and build a comprehensive knowledge base for the organization.</li>
<li>Manage resources efficiently by asking the right questions, scoping projects appropriately, and keeping things on track.</li>
<li>Create and maintain positive working relationships with colleagues across the organization.</li>
<li>Be a champion for organizational processes to ensure projects stay within scope and communication is clear</li>
</ul></li><li>Create and develop a marketing strategy for organizational projects such as solicitations, digital marketing, and brand awareness campaigns.</li>
<li>Write creative, strategic, and inspiring briefs.</li>
<li>Supervise one or more marketing associates.</li>
<li>Identify, evaluate, and create opportunities to improve strategic work to align with organizational priorities.</li>
<li>Help ensure the articulation of the JUF brand story across multiple media.</li>
<li>Support JUF Campaign and mandatory campaign-related activities on an ongoing basis.</li>
</ul>
<p>What you need to succeed:</p>
<ul>
<li>Bachelor&rsquo;s degree in English, Journalism, Marketing, Communications, or related field</li>
<li>7-10 years&rsquo; experience in Marketing at a corporation, agency, or non-profit</li>
<li>Knowledge of the Jewish community strongly preferred</li>
<li>Supervisory experience preferred</li>
<li>Persuasive written and verbal communication skills</li>
<li>Strong attention to detail and ability to work in a fast-paced environment</li>
<li>Proficient in Microsoft Office Suite and able to learn new software systems, including Hive</li>
<li>Experience with Hive or another project management software is preferred</li>
</ul><p></p><p>
Equal Opportunity Employer<br>
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.</p></div>

Senior Marketing Manager

<div><p><b>Description</b>
</p><p>At CDW, we make it happen, together. Trust, connection, and commitment are at the heart of how we work together to deliver for our customers. It&rsquo;s why we&rsquo;re coworkers, not just employees. Coworkers who genuinely believe in supporting our customers and one another. We collectively forge our path forward with a level of commitment that speaks to who we are and where we&rsquo;re headed. We&rsquo;re proud to share our story and Make Amazing Happen at CDW.</p><p><b>
Job Summary</b><br>
We&rsquo;re looking for a strategic and results-driven Campaign Lead to lead the planning, execution, and optimization of integrated marketing campaigns that drive awareness, engagement, and pipeline growth. This role is critical in aligning cross-functional teams&mdash;performance marketing, digital, content, campaign planning and Integrated Tech/Digital Velocity &mdash;to deliver impactful, full-funnel programs that resonate with our B2B tech audience.</p><p><b>
What you'll do</b></p><ul><li>
Develop and execute multi-channel marketing campaigns aligned to key solutions, verticals, or personas.</li><li>
Collaborate with performance marketing, ITS/DV, and field teams to define campaign goals, messaging, and target audiences.</li><li>
Manage campaign calendars, timelines, and project plans to ensure on-time execution and coordination across teams.</li><li>
Partner with digital, content, and creative teams to produce compelling assets across email, web, social, paid media, and events.</li><li>
Monitor and analyze campaign performance metrics (MQLs, pipeline, conversion rates, ROI), and make data-driven optimizations.</li><li>
Own campaign reporting and stakeholder communication, including performance recaps and insights.</li><li>
Support the integration of campaigns into ABM and sales enablement programs when applicable.</li><li>
Manage budgets, vendor relationships, and internal resources related to campaign delivery.</li></ul><p><b>
What we expect of you</b><br>
Minimum basic requirements</p><ul><li>
Bachelors degree and 3+ years of experience in B2B marketing, ideally in a technology or SaaS environment.</li><li>
OR 7+ years of experience in B2B marketing, ideally in a technology or SaaS environment.</li><li>
Proven success managing integrated marketing campaigns that drive measurable outcomes.</li><li>
Strong project management and organizational skills; comfortable juggling multiple priorities.</li><li>
Experience working with marketing automation (e.g., Marketo), CRM (e.g., Salesforce), and analytics tools.</li><li>
Excellent written and verbal communication skills; ability to simplify complex topics.</li><li>
Data-driven mindset with the ability to translate metrics into actionable insights.</li><li>
Collaborative and flexible team player who thrives in a fast-paced environment.</li></ul><p>
Preferred skills, experience and qualities needed</p><ul><li>
Experience with account-based marketing (ABM) strategies and tools.</li><li>
Familiarity with B2B buyer journeys, tech personas, and sales cycles.</li><li>
Understanding of SEO, paid media, and performance marketing fundamentals.</li></ul><p>
Pay range: $ 68,000-$97,200 depending on experience and skill set<br>
Benefits overview: https://cdw.benefit-info.com/<br>
Salary ranges may be subject to geographic differentials</p><p><b>
We make technology work so people can do great things.</b></p><p>
CDW is a leading multi-brand provider of information technology solutions to business, government, education and healthcare customers in the United States, the United Kingdom and Canada. A Fortune 500 company and member of the S&amp;P 500 Index, CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. Together, we unite. Together, we win. Together, we thrive.</p><p>
CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by state and local law.</p><p>
CDW is committed to fostering an equitable, transparent, and respectful hiring process for all applicants. During our application process, CDW&rsquo;s goal is to get to know you as an applicant and understand your experience, strengths, skills, and qualifications. While AI can help you present yourself more clearly and effectively, the essence of your application should be authentically yours. To learn more, please review CDW's AI Applicant Notice.</p></div>

Marketing Campaign Lead, AI

American Osteopathic Association

<div><p><b>This is a hybrid position requiring 2 days per (Tuesday and Wednesday) in-person each week. Office is located in downtown Chicago, IL in the Streeterville/Mag Mile area.</b></p>
<p></p><p><b>JOB SUMMARY</b></p>
<p>The Integrated Marketing Lead is responsible for the day-to-day execution of integrated marketing efforts that support AOIA - the innovation arm of the AOA and its portfolio of programs, products, and services, while embedded within the marketing and communications in-house agency team. This strategic and hands-on role develops and implements data-informed marketing strategies, leads content creation strategy, manages digital campaigns, and oversees analytics and reporting across multiple platforms. Working closely with program leads and other internal teams, the Integrated Marketing Lead is both an autonomous and collaborative full-funnel marketer who ensures marketing deliverables are aligned with the AOIA and AOA Strategic Plans and annual work plan metrics, with a focus on measurable results and high-quality execution.</p>
<p></p><p><b>ESSENTIAL FUNCTIONS</b></p>
<ul><li><b>Marketing Planning</b>
<ul><li>Develop and implement marketing plans for AOIA programs and services, grounded in KPIs and organizational priorities.</li>
<li>Collaborate with program owners and marketing and communications department colleagues to align messaging, timelines, performance benchmarks and self-service models across initiatives.</li>
</ul></li><li><b>Digital &amp; Email Marketing</b>
<ul><li>Manage and execute email marketing campaigns using automation tools, segmentation, and performance optimization.</li>
<li>Lead organic and paid digital marketing strategies across channels such as Google Ads, LinkedIn, and social platforms, ensuring alignment with program goals and ROI expectations.</li>
</ul></li><li><b>Content Strategy Development</b>
<ul><li>Create and manage compelling marketing content strategies and action plans tailored for various formats including web, social media, email, and collateral.</li>
<li>Work with subject matter experts and stakeholders to ensure content accuracy, tone consistency, and brand alignment.</li>
</ul></li><li><b>Website Management</b>
<ul><li>Maintain and update AOIA&rsquo;s existing website with fresh, relevant, and user-focused content.</li>
<li>Collaborate with external developers (as needed) to support user experience, SEO optimization, and accessibility standards and support internal users in a self-service best practices model.</li>
</ul></li><li><b>Analytics &amp; Reporting</b>
<ul><li>Track, analyze, and report on campaign and channel performance using tools like Google Analytics, social media insights, and email metrics.</li>
<li>Provide actionable insights and regular reporting dashboards to inform continuous improvement.</li>
</ul></li><li><b>Collaboration &amp; Coordination</b>
<ul><li>Work cross-functionally with internal stakeholders, to ensure marketing strategies support broader organizational objectives.</li>
<li>Serve as a marketing advisor lead for key initiatives.</li>
</ul></li></ul><p></p><p><b>Qualifications:</b></p>
<p><b>Mandatory</b><b>
</b></p><ul><li>Minimum of eight (8) years of experience in go-to-market marketing, communications, or digital strategy with proven success managing multi-channel campaigns.</li>
</ul><ul><li>Proven skill set in end-to-end project leadership and management of an integrated team.</li>
</ul><ul><li>Demonstrated ability to integrate matrixed resources to plan, execute, and measure marketing efforts using defined KPIs and analytics tools.</li>
</ul><ul><li>Strong content development skills, including writing web, email, and social media platforms.</li>
</ul><ul><li>Demonstrated proficiency in WordPress/Square Space (web platforms), Google Analytics, SEO/SEM, email marketing platforms, CRM tools and marketing automation platforms.</li>
</ul><ul><li>Experience with design tools such as Canva or Adobe Creative Suite.</li>
</ul><ul><li>Solid understanding of accessibility and SEO best practices in digital communications.</li>
</ul><ul><li>Excellent organizational, communication, and cross-functional collaboration skills.</li>
</ul>
<p></p><p>Preferred</p>
<ul><li>Experience in healthcare or nonprofit marketing.</li>
</ul><ul><li>Experience working in a fast-paced environment with a start-up mentality.</li>
</ul><ul><li>Working knowledge of Salesforce Marketing Cloud and/or HubSpot platform.</li>
</ul>
<p></p><p><b>WORKING CONDITIONS</b></p>
<p>Physical Demands</p>
<p>Work is generally sedentary in nature, but requires occasional standing, walking, lifting and moving objects (up to 25 pounds). Requires manual dexterity to use computer, telephone and peripherals. May have occasionally work prolonged or irregular hours, including evenings and weekends.</p>
<p>Mental Demands</p>
<p>Work is performed in a fast paced, dynamic environment. Candidate is expected to be able to quickly adapt to stressful situations, exercise good judgement, communicate effectively orally and in writing, and interact appropriately with internal and external stakeholders.</p>
<p>Office Environment</p>
<p>This is a hybrid position.</p>
<p>Travel<br>
Overnight travel is expected approximately 4-6 times a year for professional development, strategic planning and various attendance at industry programs.</p>
<p></p><p>Salary Range: $115,000 - $125,000 Annually</p>
<p>Benefits offered:</p>
<p>Medical, Dental, Vision, FSA/HSA, Basic Life and AD&amp;D, Short and Long-Term Disability, LegalShield, IDShield, 401(k)</p>
<p>We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.</p>
<p></p><p>American Osteopathic Association is unable to sponsor work visas at this time.</p></div>

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