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lead analyst ba

Lowe's India

<div>
 
 
 About Lowe's
 
 
 
 Lowe&rsquo;s India, the Global Capability Center of Lowe&rsquo;s Companies Inc., is a hub for driving our technology, business, analytics, and shared services strategy. Based in Bengaluru with over 4,500 associates, it powers innovations across omnichannel retail, AI/ML, enterprise architecture, supply chain, and customer experience. From supporting and launching homegrown solutions to fostering innovation through its Catalyze platform, Lowe&rsquo;s India plays a pivotal role in transforming home improvement retail while upholding strong commitment to social impact and sustainability. For more information, visit Lowes India
 
 
 
 
 
 
 Job Summary:
 
 
 
 Lead Analyst will play an essential role in driving revenue growth for multiple trades by leveraging data-driven insights to improve metrics such as Average Order Value (AOV), conversion rates, and availability. Translate data into strategic recommendations that align with business objectives and drive impactful improvements for respective Trade and optimize overall customer engagement. S(he) will focus on designing and managing dashboards to monitor key performance metrics, uncover actionable insights, and identify growth opportunities.
 
 
 
 
 
 
 Core Responsibilities:
 
 
 <ul>
 <li>
 
 Analytics strategy
 
 : Develop and execute the overall analytics strategy for the PRO Digital business, aligning it with the business goals and objectives. Define key performance indicators (KPIs) and establish reporting frameworks to track and measure Digital performance. Define data requirements, data flows, and data integration processes to support business objectives and enable data-driven decision-making.
 </li>
 <li>
 
 Analyze User Experience
 
 - Develop in-depth understanding of shopping behavior for PRO customers on Lowes.com: from inspiration to installation.
 </li>
 <li>
 
 Revenue Growth:
 
 Utilize data analysis to drive revenue growth across various trades. Identify key levers and strategies to enhance trade performance, including improving metrics such as Average Order Value (AOV), conversion rates, and availability
 </li>
 <li>
 
 Dashboard Design and Management:
 
 Create and manage dashboards to track and visualize key trade performance metrics. Ensure dashboards provide actionable insights and support data-driven decision-making.
 </li>
 <li>
 
 Data Analysis and Insight Generation:
 
 Analyze trade data to uncover trends, patterns, and opportunities for growth. Identify key metrics that influence trade success and use these insights to drive strategic improvements and growth opportunities.
 </li>
 <li>
 
 Strategic Recommendations:
 
 Develop actionable recommendations based on data analysis and insights. Advocate for changes that enhance trade performance and contribute to overall business objectives.
 </li>
 <li>
 
 Competitor Analysis and Benchmarking
 
 : Continuously monitor and evaluate competitor platforms (desktop, app &amp; mweb) to understand industry trends and emerging best practices. Use these insights to inspire and implement innovative features and enhancements aligned to Trade growth strategy.
 </li>
 <li>
 
 Cross-Functional Collaboration
 
 : Collaborate with partner teams, including Merchandising, Tech/Product Management, Inventory Planning, Stores, and Supply Chain, to share insights and enable timely decision-making for stakeholders on Lowes.com and app platforms.
 </li>
 </ul>
 
 
 
 
 
 Years of Experience
 
 
 <ul>
 <li>
 4+ years of total experience in data analytics
 </li>
 <li>
 2+ years of experience in E-commerce
 </li>
 <li>
 Experience in working with US based companies (preferred)
 </li>
 <li>
 Exp 7 -11 Years only
 </li>
 </ul>
 
 
 
 
 
 Education
 
 
 <ul>
 <li>
 Required Bachelor&rsquo;s Degree Business, Finance, Data Science, Economics, or Related Field
 </li>
 </ul>
 
 
 
 
 
 Technical skills (Advanced):
 
 
 <ul>
 <li>
 Excel
 </li>
 <li>
 SQL
 </li>
 <li>
 Python/R
 </li>
 <li>
 Any visualization tool
 </li>
 <li>
 Power BI, Tableau
 </li>
 </ul>
 
 
 Functional Skills :
 
 
 <ul>
 <li>
 Data Analysis and Insight Generation
 </li>
 <li>
 Research on potential opportunity
 </li>
 <li>
 Retail knowledge; E-commerce/Digital Analytics
 </li>
 <li>
 Gathering &amp; Compiling of Data in a cohesive manner
 </li>
 <li>
 Accountability for tactics implemented based on plans and getting to quantitative impact &middot;
 </li>
 <li>
 Statistical Modeling
 </li>
 </ul>
 
 
 Secondary Skills (desired)
 
 
 <ul>
 <li>
 Experience in omnichannel retail preferred
 </li>
 <li>
 High Focus on Customer needs identification
 </li>
 <li>
 Effective cross geography (US) and functional (Online Merchandising Org, Technology, Product) Stakeholder management
 </li>
 </ul>
 
 
 Technical or Other Competencies
 
 
 <ul>
 <li>
 Excellent analytical skills with the ability to interpret complex data and generate actionable insights.
 </li>
 <li>
 Asks the right questions to accurately analyze situations.
 </li>
 <li>
 Acquires data from multiple and diverse sources when solving problems.
 </li>
 </ul>
 
 
</div>

Lead Analyst -BA

Ujjivan Small Finance Bank

<div>
 
 JOB DESCRIPTION
 
 <ol>
 <li>
 Business analysis is the set of tasks and techniques used to work as a liaison among stakeholders in order to understand the structure, policies, and operations of an organization, and recommend solutions that enable organizations to achieve its goals
 </li>
 <li>
 The role of the Business Analyst (BA) is that of a person who interfaces with the customers (Business team, Operations, Risk, Legal, Credit and Compliance) to understand their requirements.
 </li>
 </ol>
 
 
 
 
 KEY DUTIES &amp; RESPONSIBILITIES OF THE ROLE
 
 <ul>
 <li>
 Works with business partner to elicit high-level requirements and capture business needs
 </li>
 <li>
 Clearly articulates and documents business requirements
 </li>
 <li>
 Assesses the risks of various solutions and prioritizes competing business demands
 </li>
 <li>
 Handled end to end ownership of the required solution from requirement gathering to deployment of the solution
 </li>
 <li>
 Coordinates project delivery by participating in design reviews and walk-throughs to communicate systems designs and validate proposed solutions
 </li>
 <li>
 Manages ongoing relationship with business partner to drive satisfaction with IT
 </li>
 <li>
 Obtains key inputs from enterprise architecture teams and identifies solution interdependencies
 </li>
 <li>
 Engages with knowledge workers to incorporate usability and user interface needs when designing systems
 </li>
 <li>
 Proactively resolves customer satisfaction issues
 </li>
 <li>
 Participate in end to end UAT
 </li>
 <li>
 Negotiates contracts, manages relationships, and monitors vendor performance against SLAs for self and reports
 </li>
 <li>
 Adhere SLA&rsquo;s related to business-critical services are met by the IT team - 85%
 </li>
 <li>
 Adherence to timelines and Budgets for the projects under management - 95%
 </li>
 <li>
 Lead and Manage vendor services in order to ensure that the services are being delivered as contracted and as per agreed SLA - 100%
 </li>
 <li>
 Compliance to Regulatory requirements as per timelines committed - 100%
 </li>
 <li>
 Completion of relevant certifications and training
 </li>
 <li>
 Completion of goal setting, performance appraisal- feedback
 </li>
 </ul>
 
 
 
 
 
 
 
 MINIMUM REQUIREMENTS OF KNOWLEDGE &amp; SKILLS
 
 
 Educational
 
 
 Qualifications
 
 <ul>
 <li>
 Bachelor's or Master' Degree
 </li>
 </ul>
 
 
 
 
 Experience
 
 
 (Years and Core Experience Type)
 
 <ul>
 <li>
 3-6 years of Experience in Banking domain
 </li>
 </ul>
 
 Certifications
 
 <ul>
 <li>
 NA
 </li>
 </ul>
 
 Functional Skills
 
 <ul>
 <li>
 Planning, documentation, analysis and business requirements management techniques
 </li>
 <li>
 Object-oriented analysis
 </li>
 <li>
 Creation of the Business Requirements Document - BRD
 </li>
 <li>
 Evaluation of profitability/risk
 </li>
 <li>
 Analytical and conceptual expertise
 </li>
 </ul>
 
 
</div>

Business Analyst

Myntra

<div>
 
 About The Company
 
 
 
 
 Who are we?
 
 
 
 Myntra is India&rsquo;s leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we&rsquo;ve always believed in disrupting the ordinary.
 
 
 We thrive on a shared passion for fashion, a drive to innovate to lead, and an environment that empowers each one of us to pave our own way. We&rsquo;re bold in our thinking, agile in our execution, and collaborative in spirit.
 
 
 Here, we create MAGIC by inspiring vibrant and joyous self-expression and expanding fashion possibilities for India, while staying true to what we believe in.
 
 
 We believe in taking bold bets and changing the fashion landscape of India. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us.
 
 
 From our humble beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take part in this journey with us.
 
 
 Working at Myntra is challenging but fun - we are a young and dynamic team, firm believers in meritocracy, believe in equal opportunity, encourage intellectual curiosity and empower our teams with the right tools, space, and opportunities.
 
 
 Role : Lead Associate - Business Analyst
 
 
 Team : Strategy &amp; CEO's Office
 
 
 Location : Bengaluru
 
 
 Who are we ?
 
 
 Myntra is India&rsquo;s leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we&rsquo;ve always believed in disrupting the ordinary.
 
 
 We thrive on a shared passion for fashion, a drive to innovate to lead, and an environment that empowers each one of us to pave our own way. We&rsquo;re bold in our thinking, agile in our execution, and collaborative in spirit. Here, we create MAGIC by inspiring vibrant and joyous self-expression and expanding fashion possibilities for India, while staying true to what we believe in.
 
 
 We believe in taking bold bets and changing the fashion landscape of India. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us. From our humble beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take part in this journey with us.
 
 
 Working at Myntra is challenging but fun - we are a young and dynamic team, firm believers in meritocracy, believe in equal opportunity, encourage intellectual curiosity and empower our teams with the right tools, space, and opportunities.
 
 
 
 About The Team
 
 
 
 The strategy team at Myntra leads the development of long-term strategy for the company and its business units. By leveraging fact-based analyses, consumer insights and market intelligence, the strategy team identifies strategic focus areas and influences strategic and operational decisions for the company. The team works directly with the CEO and senior business leaders. The team also collaborates with leaders across functions to ensure seamless execution of recommended strategic initiatives.
 
 
 
 Roles &amp; Responsibilities
 
 
 
 <ul>
 <li>
 The BA can expect to have a panoramic view of the business and work at the intersection of Analytics, Business and Strategy. Execution with the team manager, will enable incumbent to gradually take more ownership of business work stream(s)
 </li>
 <li>
 Work on external and internal data to derive key strategic insights for the platform
 </li>
 <li>
 For high priority problem statements, work with Senior managers the problem scope, identify key hypotheses, define analyses plan and gain agreement on key deliverables and timelines along with leadership
 </li>
 <li>
 Lead Market &amp; Competitive Intelligence for Myntra
 </li>
 <li>
 Own competition insights from a category, customer, service and capabilities dimension Business Analyst
 </li>
 <li>
 Aligning internal categories on market share, and communicating trends to aid categories in decision making
 </li>
 <li>
 Analyzing India e-tail trends and estimating the market size by players, category, tiers, etc.
 </li>
 <li>
 Regular publishing and updation of key deliverables - Market Intelligence Reports, Industry projections
 
 
 </li>
 </ul>
 
 Key Competencies
 
 
 
 <ul>
 <li>
 Proficiency and Interest in market research, program management
 </li>
 <li>
 Able to define and drive cross-functional projects collaboratively and maintain high ownership
 </li>
 <li>
 Strong problem solving, quantitative and qualitative analytical skills
 </li>
 <li>
 Excellent attention to detail, strong business intuition and deep understanding of consumer internet space
 </li>
 <li>
 Strong written and oral communication skills
 </li>
 <li>
 Strong bias-for-action
 </li>
 <li>
 Demonstrated ability to work independently in a highly demanding and ambiguous environment
 
 
 </li>
 </ul>
 
 Qualification &amp; Experience
 
 
 
 <ul>
 <li>
 B Tech/BE in Computer Science or equivalent from a tier 1 college with 1-3 years of experience
 </li>
 <li>
 Strong knowledge of SQL, advanced Excel,R
 </li>
 <li>
 Proven track record of scaling businesses or driving organizational change in fast-paced environments (e.g. consulting, startups)
 
 
 </li>
 </ul>
 This is your chance to fashion the future at scale - while paving your own path to growth.
 
 
 Ready to be the trend? Be Myntra.
 
 
 
 Required Skills
 
 
 
 business analytics, strategic planning
 
 
 
 Required Education
 
 
 
 B.Tech
</div>

Lead Associate- Business Analyst, Strategy & CEO's Office

HSBC

<div>
 
 Some Careers Have More Impact Than Others.
 
 
 
 If you&rsquo;re looking for a career where you can make a real impression, join HSBC and discover how valued you&rsquo;ll be.
 
 
 HSBC is one of the largest banking and financial services organisations in the world, with operations in 62 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people to fulfil their hopes and realise their ambitions.
 
 
 We are currently seeking an experienced professional to join our team in the role of
 
 Business Analyst - Transformation
 
 
 
 
 In This Role, You Will
 
 
 
 <ul>
 <li>
 The job is a major point of contact with the business and IT. Business Analyst will work independently and should have a high level of flexibility to consult with the business at all levels. They will need to have the ability to work closely with and build good relationships with all delivery partners and with Global Functions. Business Analyst is expected to successfully engage in multiple initiatives simultaneously, taking a lead analyst role in larger projects, directing all analyst activity.
 </li>
 <li>
 Employs an improvement mindset to identify and define issues or problems that are less obvious; participates actively and constructively in brainstorming meetings where problems are discussed and/or resolved.
 </li>
 <li>
 Brings structure and order to undefined problems and/or large scale problems, making them easier to address and solve. Uses systemic thinking and creativity in devising solution options.
 </li>
 <li>
 Evaluates relative costs, benefits and obstacles of potential solutions before implementing. Articulates or translates complex information in clear, meaningful and structured way to suit audience
 </li>
 <li>
 Understands the Group&rsquo;s priorities, business drivers, competitors and competitive strategy to help drive strategically aligned solutions, considering aspects of risk/reward.
 </li>
 <li>
 Questions small-scale business decisions that do not demonstrate alignment to the Group&rsquo;s commercial strategy. Anticipates issues and risks and acts to mitigate these quickly; handles any unforeseen roadblocks swiftly and effectively. Thinks ahead to identify potential risks to service or performance and deals with them proactively; effectively manages review processes to identify quality issues early.
 </li>
 <li>
 Often acts as an expert across multiple projects or programmes simultaneously, guiding the teams on their requirements gathering, design, change or implementation approach. May conduct one off business research and analysis tasks related to programme or project scope.
 </li>
 <li>
 Defines requirements management, designs solutions and structures based on business requirements. Identifies areas of impact on the target operating model and designs activities to mitigate impact. Challenges business intent in a constructive manner
 </li>
 <li>
 Manages the change audience with communications, training and development. Supports the programme management with impact assessment for change requests
 
 
 </li>
 </ul>
 
 To Be Successful, You Will
 
 
 
 <ul>
 <li>
 Relevant experience in business analysis role on complex projects across countries or regions
 </li>
 <li>
 Overall financial services industry knowledge with specific functional expertise
 </li>
 <li>
 Experience in business analysis, solution design, change &amp; implementation or consulting activities
 </li>
 <li>
 Analytical and problem solving skills. Ability to work independently and proactively
 </li>
 <li>
 Experience with running meetings over video or teleconference. Knowledge of MS Office and business analysis tools
 </li>
 <li>
 Experience in change adaption processes, plan and implement change intervention to enable smooth transition and Embed changes and transitioned to Business as usual, from requirements gathering, communications till training final user.
 </li>
 <li>
 Experience with transformation changes Design &amp; Initiation (D&amp;I) are an advantage. Experience gathering requirements and conducting design activity, with a mix of business, operations and technology focused projects
 </li>
 <li>
 Effective communication, inter-personal and negotiating skills. Proven ability to work across regions and senior stakeholders and business sponsors.
 
 
 </li>
 </ul>
 
 You&rsquo;ll achieve more when you join HSBC.
 
 
 
 www.hsbc.com/careers
 
 
 HSBC is an equal opportunity employer committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and, opportunities to grow within an inclusive and diverse environment. We encourage applications from all suitably qualified persons irrespective of, but not limited to, their gender or genetic information, sexual orientation, ethnicity, religion, social status, medical care leave requirements, political affiliation, people with disabilities, color, national origin, veteran status, etc., We consider all applications based on merit and suitability to the role.&rdquo;
 
 
 Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.
 
 
 <ul>
 <li>
 Issued By HSBC Electronic Data Processing (India) Private LTD***
 </li>
 </ul>
</div>

Business Analyst - Transformation

Kuku FM

<div>
 
 About The Role
 
 
 
 We are looking for a detail-oriented Data Analyst to join our core AI/ML team. The ideal candidate will work closely with the AI/ML Lead, business teams, and other verticals to prepare high-quality datasets, generate insights, build basic statistical/heuristic models, and support ongoing ML initiatives. This role is perfect for someone who enjoys combining strong analytical skills with hands-on data work and business understanding.
 
 
 Key Responsibilities
 
 
 Data Preparation &amp; Analysis
 
 
 <ul>
 <li>
 Collect, clean, prepare, and structure data for ML training and analytical use cases.
 </li>
 <li>
 Perform exploratory data analysis (EDA) to identify trends, patterns, outliers, and data issues.
 </li>
 <li>
 Build and maintain dashboards, KPIs, and reports for product and business teams.
 
 
 </li>
 </ul>
 Support for ML Team
 
 
 <ul>
 <li>
 Work with the ML Lead to generate feature datasets, validate data assumptions, and evaluate model outputs.
 </li>
 <li>
 Build basic heuristic rules, logistic regression models, and preliminary statistical models when required.
 </li>
 <li>
 Conduct data validations, labeling assistance, and sampling for ML experiments.
 
 
 </li>
 </ul>
 Cross-Functional Collaboration
 
 
 <ul>
 <li>
 Engage with business stakeholders, product managers, and operations teams to translate requirements into data deliverables.
 </li>
 <li>
 Communicate insights and findings in a clear, structured manner to technical and non-technical teams.
 </li>
 <li>
 Act as a central resource for data-driven decision-making across multiple verticals.
 
 
 </li>
 </ul>
 Data Quality, Governance &amp; Documentation
 
 
 <ul>
 <li>
 Ensure data accuracy, consistency, and completeness across datasets.
 </li>
 <li>
 Maintain clear documentation of data sources, definitions, and processes.
 </li>
 <li>
 Work with engineering teams to fix broken pipelines, incorrect metrics, or data anomalies.
 
 
 </li>
 </ul>
 
 Required Technical Skills
 
 
 
 <ul>
 <li>
 1&ndash;3 years of experience as a Data Analyst, Business Analyst, or Associate Data Scientist.
 </li>
 <li>
 Strong hands-on skills in:
 </li>
 <ul>
 <li>
 SQL (advanced level)
 </li>
 <li>
 Python (Pandas, NumPy, basic scikit-learn)
 </li>
 <li>
 Excel/Google Sheets
 </li>
 </ul>
 <li>
 Experience with BI tools such as Superset
 </li>
 <li>
 Solid understanding of:
 </li>
 <ul>
 <li>
 Descriptive statistics
 </li>
 <li>
 Basic probabilistic models
 </li>
 <li>
 Logistic regression, clustering concepts
 </li>
 </ul>
 <li>
 Ability to work with large datasets and perform efficient data wrangling.
 
 </li>
 </ul>
 
 Preferred Skills
 
 
 
 <ul>
 <li>
 Exposure to ML pipelines, feature engineering, or model evaluation basics.
 </li>
 <li>
 Familiarity with A/B testing, experiments, hypothesis testing.
 </li>
 <li>
 Experience with data warehousing tools (BigQuery, Databricks, Snowflake).
 </li>
 <li>
 Basic familiarity with heuristic-based decision systems or rule engines.
 </li>
 <li>
 Knowledge of scripting automation for recurring reports.
 </li>
 <li>
 Understanding of business domains like content, fintech, OTT, growth, or operations.
 
 
 </li>
 </ul>
 
 Preferred Tools &amp; Technologies
 
 
 
 Data Tools: SQL,Python, Pandas, NumPy
 
 
 Visualization: Tableau, Power BI, Looker
 
 
 ML Basics: Scikit-learn, Statsmodels
 
 
 Data Warehousing: BigQuery, Databricks, Athena
 
 
 Workflow: Airflow
 
 
 Version Control: Git
 
 
 Education
 
 
 <ul>
 <li>
 Bachelor&rsquo;s/Master&rsquo;s degree in Data Science, Statistics, Engineering, Computer Science, Economics, or related fields.
 </li>
 <li>
 Certifications in data analysis, SQL, or ML fundamentals are a plus.
 
 
 </li>
 </ul>
 What We Offer
 
 
 <ul>
 <li>
 Opportunity to work closely with a high-performing AI/ML team.
 </li>
 <li>
 Opportunity to transition into a ML engineer based on skill set, learning curve and performance.
 </li>
 <li>
 Exposure to end-to-end ML lifecycle: data prep &rarr; experimentation &rarr; deployment.
 </li>
 <li>
 Work on diverse problem statements across multiple business verticals.
 </li>
 <li>
 Competitive compensation and benefits package.
 </li>
 <li>
 A collaborative and growth-driven environment.
 
 
 </li>
 </ul>
 Success Metrics
 
 
 <ul>
 <li>
 Delivery of clean, well-structured datasets for ML model development.
 </li>
 <li>
 Improved data quality, reduced errors, and reliable metric reporting.
 </li>
 <li>
 Clear, actionable insights delivered to business and product teams.
 </li>
 <li>
 Efficient support for ML workflows (feature generation, sampling, validation).
 </li>
 <li>
 Strong documentation and repeatable processes for analytics.
 
 
 </li>
 </ul>
 
 About KUKU
 
 
 
 Founded in 2018, KUKU is India&rsquo;s leading storytelling platform, offering a vast digital library of audio stories, short courses, and microdramas. KUKU aims to be India&rsquo;s largest cultural exporter of stories, culture, and history to the world with a firm belief in &ldquo;Create In India, Create For The World&rdquo;.
 
 
 We deliver immersive entertainment and education through our OTT platforms: Kuku FM, Guru, Kuku TV, and more. With a mission to provide high-quality, personalized stories across genres from entertainment across multiple formats and languages, KUKU continues to push boundaries and redefine India&rsquo;s entertainment industry.
 
 
 🌐 Website: www.kukufm.com
 
 
 📱 Android App: Google Play
 
 
 📱 iOS App: App Store
 
 
 🔗 LinkedIn: KUKU
 
 
 
 📢 Ready to make an impact? Apply now!
 
 
 
 Skills: numpy,sql,airflow,pandas,bigquery,python,data analysis,advanced excel skills,tableau software,git,microsoft power bi,databricks
</div>

Data Analyst - AI & ML

LTIMindtree

<div>
 
 LTIMindtree Hiring Business Analyst having experience in Life Insurance.
 
 
 
 
 
 Location-Bangalore
 
 
 
 
 
 Exp-8-12 Years
 
 
 
 
 
 Job Description:
 
 
 
 
 
 Manage against project deadlines by Identifying tradeoffs when new requirements are added prioritizing defects and labelling defects required for release identifying workarounds and managing changes to such specifications in accordance with industry standards and processes.
 
 
 Manage requirements gathering and definition in a waterfall environment to Agile -Life Insurance
 
 
 Lead the investigation of issues and engage appropriate support teams IT Operational Vendor for resolution and inform stakeholders of status
 
 
 Actively lead or participate in status meetings requirements gathering and design sessions user story refinements implementation planning sessions business reviews defect triage prioritization effectively multitasking across multiple projects concurrently
 
 
 Partner with developers to ensure specifications are understood followed and implemented properly
 
 
 Collaborate with UX designers to design user experience for all new pages and new functionality inclusive of error handling
 
 
 Communicate appropriately with many levels from processors to Senior business and IT management escalate problems and questions when needed
 
 
 Knowledge of the insurance industry is required Personal Lines insurance experience is strongly desired
 
 
 Ability to expose design criteria through detail questions and propose alternate solutions options is critical.
 
 
 
 
 
 
 
 
 Interested Candidate please share resumes on Preeti.Donde@ltimindtree.com.
 
 
 
 
 
 Regards,
 
 
 Preeti
 
</div>

Business Analyst-Life Insurance

PwC Acceleration Center India

<div>
 At PwC, our people in customer consulting specialise in providing consulting services focused on customer-related strategies and initiatives. These individuals analyse client needs, develop customer-centric solutions, and offer guidance and support to help clients enhance their customer experience and drive business growth. In customer marketing at PwC, you will specialise in providing consulting services focused on customer-centric marketing strategies. You will analyse customer behaviour, develop targeted marketing campaigns, and offer guidance and support to help clients optimise their marketing efforts, improve customer engagement, and drive revenue growth.
 
 
 Driven by curiosity, you are a reliable, contributing member of a team. In our fast-paced environment, you are expected to adapt to working with a variety of clients and team members, each presenting varying challenges and scope. Every experience is an opportunity to learn and grow. You are expected to take ownership and consistently deliver quality work that drives value for our clients and success as a team. As you navigate through the Firm, you build a brand for yourself, opening doors to more opportunities.
 
 
 
 Skills
 
 
 
 Examples of the skills, knowledge, and experiences you need to lead and deliver value at this level include but are not limited to:
 
 
 <ul>
 <li>
 Apply a learning mindset and take ownership for your own development.
 </li>
 <li>
 Appreciate diverse perspectives, needs, and feelings of others.
 </li>
 <li>
 Adopt habits to sustain high performance and develop your potential.
 </li>
 <li>
 Actively listen, ask questions to check understanding, and clearly express ideas.
 </li>
 <li>
 Seek, reflect, act on, and give feedback.
 </li>
 <li>
 Gather information from a range of sources to analyse facts and discern patterns.
 </li>
 <li>
 Commit to understanding how the business works and building commercial awareness.
 </li>
 <li>
 Learn and apply professional and technical standards (e.g. refer to specific PwC tax and audit guidance), uphold the Firm's code of conduct and independence requirements.
 
 
 </li>
 </ul>
 
 PwC US ADVISORY &ndash; CSX &ndash; Sales, Service &amp; Marketing
 
 
 
 The Commercial &amp; Service Excellence platform helps clients transform how they engage, sell to, and serve their customers through strategy, operations, and technology. From optimizing go-to-market strategies to delivering and managing Salesforce and Dynamics platforms, the offering enables end-to-end commercial transformation. Whether modernizing sales, marketing, e-commerce or customer service functions, Commercial and Service Excellence equips teams to create connected customer experiences, drive revenue growth, and sustain performance through managed services.
 
 
 Our Sales, Service &amp; Marketing practice team, which is part of CSX, focuses on modernizing commercial functions across marketing, sales, and service to drive profitable growth and customer engagement. Combines strategy, operations, and technology&mdash;including Dynamics, enabling apps, and contact center platforms&mdash;to transform how clients activate and scale in the market.
 
 
 
 OFFERING OVERVIEW: MARKETING OPERATIONS
 
 
 
 Marketing Operations provides process and execution support around core marketing operations, including media management, advertising, 3rd party spend, marketing technology, demand generation, market research, consumer insights, product marketing. Supports process excellence and design alongside marketing &amp; commerce technology implementations. Sub-offerings include Marketing Operations - Salesforce, Marketing Operations - Other Technologies (e.g., Adobe).
 
 
 
 Knowledge Preferred
 
 
 
 POSITION REQUIREMENTS &ndash;
 
 Experienced Associate / Senior Associate
 
 
 
 
 Role
 
 
 
 We are looking for highly motivated and skilled business-first, tech-native professionals to join our Marketing Operations excellence consulting team. This is a hands-on consulting role suited for individuals who can bring strategic thought leadership across people, process &amp; technology initiatives in a fast-paced cross-functional global environment. Ideal candidates will have:
 
 
 <ul>
 <li>
 Relevant experience in Marketing strategy, Campaign-to-Lead Process design, MarTech solution architecture and implementation of marketing technology solutions as a business analyst or program manager, preferably in a B2B environment.
 </li>
 <li>
 Understanding of marketing operations frameworks, customer journey mapping, experience design, governance structures, and performance metrics.
 </li>
 <li>
 Familiarity with marketing and advertising processes &amp; systems, including digital campaign management, CRM, lead nurturing, and funnel optimization.
 </li>
 <li>
 Hands - on experience as a Business Analyst/ Functional lead in one or more Marketing Operations priority areas:
 </li>
 <li>
 Marketing automation Process &amp; use of tools such as Salesforce Marketing Cloud, Marketo Engage, Adobe Journey Optimizer, HubSpot, Oracle Eloqua or similar platforms to drive personalized marketing communications across multiple channels and surfaces.
 </li>
 <li>
 Customer Data Design and use of CDP platforms such as Salesforce Data Cloud, Adobe Experience Platform / Real-time CDP, Treasure data or similar platforms to drive effective audience segmentation and personalization.
 </li>
 <li>
 Media Planning, buying and mix-modelling to drive effective growth through performance marketing.
 </li>
 <li>
 Digital Commerce process &amp; use of tools such as Adobe Commerce, SAP Hybris, Salesforce B2B commerce cloud to drive low-touch/ no-touch revenue stream.
 </li>
 <li>
 Understanding of integration points between MarTech platforms, CRM systems, eCommerce portals and analytics tools.
 </li>
 <li>
 Demonstrated history of leveraging emerging marketing trends, tools and best practices including AI use-cases to drive innovation.
 </li>
 <li>
 Strong critical thinking and problem-solving abilities.
 </li>
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 Clear and impactful verbal and written communication and presentation skills engaging both technical and non-technical stakeholders.
 </li>
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 Ability to leverage data analysis and analytics to inform decisions and optimize outcomes.
 </li>
 <li>
 Exposure to clients/ stakeholders in a global environment.
 
 
 </li>
 </ul>
 
 Skills Preferred
 
 
 
 Candidates should be able to demonstrate extensive customer transformation consulting abilities within a project team that includes the following:
 
 
 
 Strategy &amp; Design Engagements
 
 
 
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 <li>
 Work with high-profile onshore client stakeholders to help drive excellence across Marketing Operations function.
 </li>
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 Conduct People-Process-Technology current state assessment and design future state Marketing Operating model and capability roadmap.
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 Develop and optimize end-to-end marketing and advertising process workflows spanning digital campaigns, demand generation, CRM integration, lead management, sales funnel enhancement, data platforms optimization and personalization.
 </li>
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 Experience with GenAI tools to assist in creating campaign briefs, email copy, social media posts, and dynamic ad variants at scale.
 </li>
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 Leverage Marketing Analytics tools to optimize third-party marketing spend, media-mix and advertising strategies through data-driven insights.
 </li>
 <li>
 Create documentation, playbooks, and reusable frameworks to promote process consistency and scalability.
 </li>
 <li>
 Work with marketing and sales teams to align on KPIs and reporting standards.
 </li>
 <li>
 Support the planning and delivery of market research and consumer insight initiatives.
 
 
 </li>
 </ul>
 
 Implementation &amp; Optimization Engagements
 
 
 
 <ul>
 <li>
 Play the role of Business Analyst/ Project Manager for marketing technologies implementation projects including Salesforce Marketing Cloud &amp; Data Cloud, Adobe Experience Cloud, Google Analytics, and other leading tools.
 </li>
 <li>
 Utilize automation platforms to streamline campaign execution, audience targeting, and performance tracking.
 </li>
 <li>
 Support initiatives aimed at optimizing channel sales processes and ensuring cross-channel campaign alignment.
 </li>
 <li>
 Ability to use AI tools (e.g., Power BI Copilot, ChatGPT Advanced Analysis, Agentforce) to automate and accelerate insight extraction from campaign performance data, derive insights, and recommend improvements.
 </li>
 <li>
 Ensure data integrity and governance across platforms used for campaign execution and measurement.
 
 
 </li>
 </ul>
 
 Change Management And Other Responsibilities
 
 
 
 <ul>
 <li>
 Contribute to the delivery of marketing transformation engagements, including implementation roadmaps and change management.
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 <li>
 Participate in business development activities such as proposal development and solution design.
 
 
 </li>
 </ul>
 
 Educational Background
 
 
 
 
 MBA in Sales / Marketing / Strategy/ Analytics from a premier B-School
 
 
 
 
 Additional Information
 
 
 
 <ul>
 <li>
 Travel Requirements: Travel to client locations may be required as per project requirements.
 </li>
 <li>
 Experience: 2-5 years (Experience Associate) / 5-8 years (Senior Associate) of prior relevant work experience in a Marketing Operations or Marketing Analytics consulting role in management consulting organization or similar multinational environment.
 </li>
 </ul>
</div>

Associate- Marketing Operations

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