lifecycle marketing manager

Formlabs

<div>Do you want to change how the world creates?

At Formlabs, we're building the tools that make it possible for anyone to bring their ideas to life, from cutting-edge products to life-saving medical devices. Our 3D printing technology powers innovation at more than 50,000 industry leaders worldwide, including Apple, Google, Tesla, New Balance, and NASA. Together, we're helping everyone design, prototype, and manufacture faster than ever before.

We're a team of hands-on builders, engineers, and innovators reinventing how the world makes physical things. If you're ready to shape the future of fabrication, come build it with us.

As the Senior Omnichannel Lifecycle Marketing Manager, you will own the customer lifecycle, focusing on prospects, leads, purchase, onboarding, engagement, retention, and satisfaction. You'll design and execute strategies that inspire our customers to become repeat buyers and advocates of Formlabs' cutting-edge 3D printing solutions. By leveraging data, insights, and creative marketing tactics, you'll ensure that every customer interaction builds loyalty and maximizes lifetime value.

The Role:
<ul>
<li>Develop and execute campaigns to drive customer engagement and purchases throughout the whole customer journey - from prospecting to loyal customer across web, email, and other channels.</li>
<li>Design programs for key stages of the customer journey</li>
<li>Develop content and resources that empower customers to maximize the value of their Formlabs products - segmenting by different customer types, geos, etc. as needed</li>
<li>Track, measure, and report on retention and engagement metrics, identifying opportunities for improvement.</li>
<li>Work closely with product, creative, support, and sales teams to bring new products to market, build campaigns, and ensure a seamless customer experience. and launches of new product</li>
<li>Test and optimize campaigns through A/B testing, data analysis, and customer feedback.</li>
<li>Drive large projects, requiring executive level engagement that materially impact Formlabs' revenue</li>
</ul>
What We're Looking For:
<ul>
<li>8+ years in growth, customer, or lifecycle marketing as an analyst, preferably in a hardware technology company</li>
<li>Strong analytical or technical skills
</li><li>Strong ability to interpret data and translate insights into actionable marketing strategies.</li>
<li>Exceptional written and verbal communication skills, with the ability to craft compelling marketing messages.</li>
<li>A creative mindset with a passion for designing innovative customer campaigns.</li>
<li>A deep understanding of customer needs and a passion for creating exceptional experiences.</li>
<li>Strong bias for action and ability to execute quickly</li>
<li>Strong curiosity about our customer base, product, and technology</li>
<li>Experience with marketing email platforms (e.g., Marketo, Klaviyo), CRM systems (e.g., Salesforce), analytics tools (e.g., Google Analytics, BigQuery), ecommerce platforms (e.g., Shopify)</li>
<li>Experience with AEO/SEO and technical optimization of website (including light web development)</li>
<li>Experience with CRO (Conversion rate optimization) in B2B setting</li>
</ul>
Why Join Us?
<ul>
<li>Be part of an innovative company at the forefront of the 3D printing industry.</li>
<li>Collaborate with a team of passionate, driven professionals in a fast-paced environment.</li>
<li>Enjoy a culture that values creativity, learning, and delivering excellence.</li>
</ul>
Our Benefits &amp; Perks:
<ul>
<li>Robust equity program to build future wealth through RSUs</li>
<li>Comprehensive healthcare coverage (Medical, Dental, Vision)</li>
<li>Low cost fund options in our 401K and access to advisors</li>
<li>Generous paid Parental Leave (up to 16 weeks)</li>
<li>Tenure-based paid Sabbatical Leave (up to 6 weeks)</li>
<li>Flexible Out of Office Plan &ndash; Take time when you need it</li>
<li>Ample on-site parking &amp; pre-tax commuter benefits</li>
<li>Healthy on-site lunches, snacks, beverages, &amp; treats</li>
<li>Regular sponsored professional development opportunities</li>
<li>Many opt-in culture events across our diverse community</li>
<li>And of course&hellip; unlimited 3D prints</li>
</ul>
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Even if you don't check every box, but see yourself contributing, please apply. Help us build an inclusive community that will change the face of 3D printing.</div>

Senior Omnichannel Lifecycle Marketing Manager

M.S enterprises

We are looking for a growth-oriented Digital Marketing Manager to own our digital ecosystem. In this role, you won't just be managing &quot;channels&quot;&mdash;you will be the architect of our customer journey. You will lead our paid media, SEO, and lifecycle marketing strategies to drive measurable \bm{ROI} and scale our brand presence.Job Types: Full-time, Permanent, FresherPay: ₹10,000.00 - ₹20,000.00 per monthWork Location: In person

Digital Marketing Manager

Aletha Inc

Company OverviewAletha Health operates a direct-to-consumer (DTC) e-commerce business built on a headless architecture with Shopify as the backend. We are seeking a full-time E-Commerce &amp; Performance Marketing Manager to drive measurable revenue growth through conversion optimization, lifecycle marketing, and customer journey execution.Role OverviewThe E-Commerce &amp; Performance Marketing Manager is responsible for driving revenue, conversion rate optimization (CRO), retention, and customer lifetime value (LTV) across Aletha Health&rsquo;s DTC funnel.This role is performance-focused, hands-on, and highly autonomous. It is not a paid media buying role, brand marketing role, product marketing role, or generalist role. The successful candidate will be an individual contributor who can lead initiatives end-to-end without significant day-to-day oversight.This position is full-time and onsite, five days per week.Key ResponsibilitiesE-Commerce &amp; Conversion Optimization<ul><li>Execute and optimize e-commerce merchandising, promotions, and offers on a headless frontend with Shopify backend.</li><li>Improve conversion rate, average order value (AOV), repeat purchase rate, and retention.</li><li>Develop and prioritize CRO initiatives and testing hypotheses based on customer behavior and analytics.</li><li>Partner with marketing technology and engineering teams to implement experiments and site enhancements.</li><li>Ensure all site optimizations align with brand standards and customer trust requirements.</li></ul>Lifecycle Marketing<ul><li>Lead strategy and hands-on execution of lifecycle marketing programs using Klaviyo.</li><li>Build and optimize email and SMS flows including welcome, post-purchase, replenishment, and win-back.</li><li>Optimize segmentation, messaging, cadence, and personalization to increase customer lifetime value.</li><li>Align lifecycle marketing with on-site promotions and customer journey strategy.</li></ul>Customer Journey &amp; Performance Content<ul><li>Analyze and optimize the end-to-end customer journey across website and lifecycle touchpoints.</li><li>Use content and messaging as performance levers to reduce friction, address objections, and improve conversion.</li><li>Partner with design and content resources to deploy conversion-focused creative and messaging.</li><li>Ensure content supports performance goals while maintaining brand consistency.</li></ul>Analytics, SEO &amp; Optimization<ul><li>Use GA4 and Shopify analytics to monitor funnel performance and identify drop-offs.</li><li>Translate performance data into actionable insights and prioritized optimization plans.</li><li>Partner with internal and external resources to support SEO best practices that improve organic performance.</li><li>Stay current on emerging tools and techniques related to AI, experimentation, personalization, analytics, and search.</li></ul>Cross-Functional Collaboration<ul><li>Collaborate with marketing technology partners to ensure accurate tracking, attribution, and reporting.</li><li>Work with internal web development and technology teams on frontend enhancements (without owning engineering).</li><li>Coordinate with paid media agencies or partners to ensure alignment with funnel performance and lifecycle objectives (without managing campaigns).</li><li>Partner with designers and agencies to execute performance-driven creative.</li></ul>Required Qualifications<ul><li>Minimum 5&ndash;7+ years of hands-on experience in DTC e-commerce performance marketing.</li><li>Proven experience driving revenue through conversion rate optimization (CRO) and lifecycle marketing.</li><li>Experience working with Shopify (backend) and headless e-commerce environments preferred.</li><li>Strong proficiency in GA4, Shopify analytics, and Klaviyo.</li><li>Experience with customer journey mapping and lifecycle optimization.</li><li>Strong analytical and data-driven decision-making skills.</li><li>Ability to lead initiatives independently in a lean, fast-paced environment.</li><li>Strong collaboration skills across marketing, design, and technology teams.</li><li>Interest in or experience with SEO and AI-driven marketing optimization.</li><li>Willingness to work onsite, full-time, five days per week.</li></ul>Role Characteristics<ul><li>Individual contributor but ready to lead (no direct reports but likely agency or contractor oversight)</li><li>High autonomy and ownership</li><li>Low-ego, hands-on execution mindset</li><li>Performance- and results-oriented</li><li>Brand-conscious and customer-centric</li></ul>Why Aletha Health<ul><li>Mission-driven health and wellness company</li><li>Direct impact on revenue and growth</li><li>Collaborative, lean team environment</li><li>Opportunity to work on a sophisticated DTC e-commerce platform</li><li>Emphasis on accountability, ownership, and long-term value creation</li></ul>Job Type: Full-timePay: $120,000.00 - $150,000.00 per yearBenefits:<ul><li>401(k)</li><li>Dental insurance</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Work Location: In person

E-Commerce & Performance Marketing Manager

Basic Research, LLC

<div>Role Overview: 

The Manager of CRM &amp; Conversion Rate Optimization (CRO) will own the full customer lifecycle across all Basic Research DTC brands. This role is accountable for driving customer retention, subscription growth, lifetime value expansion, and sitewide conversion rate improvement through data-driven experimentation and personalized lifecycle programs. Reporting to the CGO, this leader will oversee CRM, email/SMS, onsite personalization, subscription optimization, and retention analytics to maximize revenue per customer and reduce churn.

This role will build a performance-driven lifecycle engine that ensures every customer receives the right message, at the right time, through the right channel&mdash;ultimately strengthening loyalty and accelerating profitable DTC growth.

&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash; 
Key Responsibilities: 
Lifecycle &amp; CRM Strategy
<ul>
<li>Own the end-to-end DTC customer lifecycle (acquisition onboarding engagement subscription win-back) across all brands. 
</li>
Develop segmented, behavior-based lifecycle journeys that improve repeat purchase rate and LTV. 
<li>
</li>
<li>Lead CRM strategy across email, SMS, and onsite experiences using Klaviyo and related tools.</li> 
</ul>
Subscription Growth &amp; Retention
Own the subscription P&amp;L and strategy across Recharge and integrated systems. 
<ul><li>
</li>
Reduce churn through predictive modeling, targeted save flows, loyalty incentives, and tailored messaging. 
<li>
</li>
<li>Improve subscriber onboarding, replenishment timing, upsell/cross-sell flows, and loyalty program integration.</li> 
</ul>
Conversion Rate Optimization
Lead CRO roadmap across product pages, landing pages, checkout, and merchandising touchpoints. 
<ul><li>
</li>
Conduct structured A/B testing using analytics, heatmaps, user recordings, and hypothesis-driven experiments. 
<li>
</li>
<li>Partner closely with E-Commerce, Creative, Content, and Web Dev to implement winning tests and design improvements.</li> 
</ul>
Personalization &amp; Customer Experience
Implement onsite personalization strategies (offers, product recommendations, content blocks, quiz logic). 
<ul><li>
</li>
Improve customer experience consistency across web, email, SMS, and Customer Support with coordinated messaging and triggers. 
<li>
</li>
<li>Collaborate with Customer Support leadership to create proactive retention experiences and feedback loops.</li> 
</ul>
Data, Insights &amp; Reporting
Own lifecycle analytics, including repeat rate, cohort performance, LTV, churn, and subscription retention. 
<ul><li>
</li>
Build forecasting models that inform revenue planning, promo strategy, and retention investment. 
<li>
</li>
<li>Provide insights to Product, Creative, E-Commerce, and Leadership to guide strategic decisions.</li> 
</ul>
Cross-Functional Leadership
Partner with E-Commerce to ensure CRO tests integrate with UX improvements and web performance goals. 
<ul><li>
</li>
<li>Partner with Creative &amp; Brand to maintain consistent messaging and high-performing content across lifecycle channels.</li> 
<li> 
Partner with Operations and Supply Chain to ensure subscription cadence, inventory, and fulfillment are aligned.</li> 
</ul>
&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash;&ndash; 
 Qualifications &amp; Experience:
Bachelor&rsquo;s degree in Marketing, Business, Analytics, or related field. Advanced degree preferred. 
<ul><li>
</li>
2-5+ years in retention marketing, lifecycle marketing, CRM, or performance marketing. 
<li>
</li>
Proven experience increasing LTV, improving retention, and reducing churn in a DTC or subscription-based brand, ideally in consumer health, wellness, or beauty. 
<li>
</li>
Deep experience with CRM platforms (Klaviyo required), segmentation strategy, and lifecycle automation. 
<li>
</li>
Strong expertise in CRO testing frameworks, A/B testing tools, analytics, and UX optimization. 
<li>
</li>
Highly analytical with experience using Shopify Analytics, Google Analytics, and data visualization tools. 
<li>
</li>
Experience working cross-functionally with web teams, designers, customer support, and operations. 
<li>
</li>
<li>Strong communication and leadership skills, capable of influencing across teams and managing a high-impact roadmap.</li></ul> 

<ul>
<li>Passion for health, wellness, longevity, and empowering customers to live better.</li></ul></div>

Manager, CRM & Conversion Optimization

Fivestaff

At Fivestaff, our mission is to unlock the potential of talent by connecting them with meaningful work that drives real impact &mdash; for businesses, communities, and the individuals themselves. We believe great work isn&rsquo;t bound by borders, and that empowering people to contribute from where they are can transform lives and shape a better future for all.We partner with global businesses to provide high-performing, full-time remote teams who are strategic, skilled, and ready to make a difference.About The Role:We&rsquo;re looking for a data-savvy and creatively driven Digital Marketing Manager &ndash; Growth to take full ownership of paid acquisition and lifecycle marketing channels for one of our international clients. In this role, you&rsquo;ll lead performance campaigns, run full-funnel experiments, and collaborate cross-functionally to optimize CAC and drive sustainable growth across paid media, CRM, and customer re-engagement loops.If you love balancing analytical rigor with creative problem-solving, working hands-on with budgets, ads, tracking systems, and lifecycle journeys, this role is made for you.Key Responsibilities:Performance Marketing &amp; Acquisition<ul><li>Plan, execute, and optimize paid campaigns across Meta, Google, TikTok, and other high-intent and discovery channels</li><li>Own channel mix strategy, budgets, targeting, creative testing, and CAC goals</li><li>Run A/B tests on copy, visuals, formats, placements, and hooks to improve conversion and ROAS</li><li>Launch new experiments to identify breakout growth angles and top-performing audiences</li></ul>Tracking, Attribution &amp; Reporting<ul><li>Implement and optimize conversion tracking across web, app, and CRM events</li><li>Manage attribution tools like Adjust, GA4, and Meta Events Manager</li><li>Own campaign dashboards, cost pacing, and weekly performance reviews</li><li>Collaborate with Product, Tech, and Design teams to ensure accurate event tracking</li></ul>Landing Pages, Funnels &amp; CRO<ul><li>Work with design, content, and product teams to ideate, test, and optimize campaign-specific landing pages</li><li>Suggest funnel flow and messaging improvements to boost conversion rates</li><li>Ensure fast turnaround between media learnings and funnel iterations</li></ul>Lifecycle Marketing &amp; Retention<ul><li>Coordinate email marketing, in-app pushes, and re-engagement journeys across customer segments</li><li>Set up lifecycle automations based on user behavior and intent (activation, cart abandon, churn winback, etc.)</li><li>Collaborate with CRM and product teams to increase LTV and retention aligned with acquisition goals</li><li>Leverage platforms like Hubspot, Customer.io, or equivalents for running and testing customer journeys</li></ul>What You'll Need To Bring<ul><li>4&ndash;5+ years of hands-on experience managing performance marketing and CRM in a fast-paced B2C, fintech, proptech, marketplace, or app-based business</li><li>Proven track record of scaling campaigns profitably and reducing CAC over time</li><li>Strong proficiency with Meta Ads Manager, Google Ads, TikTok Ads, GA4, and Adjust</li><li>Experience with CRM tools like Hubspot, Customer.io, or equivalent for email and re-engagement flows</li><li>Data-driven mindset with strong analytical skills and ability to make fast, iterative decisions</li><li>Creative instinct for messaging, visuals, and funnel structures that convert</li><li>Ownership mentality with comfort managing budgets, pacing, KPIs, and reporting from day one</li><li>Bonus: experience working with international audiences, multi-language campaigns, or regulated industries (finance, real estate, Proptech, Fintech, BNPL etc.)</li><li>Excellent written and spoken English</li><li>Reliable internet connection (25+ Mbps), a trouble-free laptop, and a focused workspace</li></ul>You'll Thrive Here If You:<ul><li>Love balancing data and creativity to drive growth</li><li>Take full ownership and pride in your work</li><li>Can learn new tools and systems quickly, including AI-powered platforms</li><li>Enjoy collaborating across teams and working hands-on with campaigns end to end</li></ul>What We Offer:<ul><li>A full-time, long-term remote role with global exposure</li><li>Competitive starting salary</li><li>Health coverage</li><li>Supportive, respectful, and growth-focused team culture</li><li>Real impact and visibility beyond borders</li></ul>Important Details:<ul><li>This is a full-time remote position based in Pakistan</li><li>Working hours align with UAE time zone (~10AM to 7PM Pakistan time)</li><li>You&rsquo;ll be employed by Fivestaff and work closely with one of our client companies</li></ul>How to Apply:Please send us:<ul><li>Your updated resume</li><li>Examples of paid campaigns you&rsquo;ve managed or growth marketing work you&rsquo;re proud of</li><li>A short note on one growth experiment or campaign you led and the impact it had</li></ul>Please do not hesitate to reach out to us in case of any queries at mehru@fivestaff.comJob Type: Full-timeWork Location: Remote

Performance Marketing Manager

Pickle

<div><h1 class="jobSectionHeader">About Pickle</h1>
Pickle is a peer-to-peer rental marketplace unlocking the value of the billions of underutilized items sitting in consumers&rsquo; closets. We make it easy to rent high-quality items exactly when you need them &mdash; with fast, convenient fulfillment and an on-demand experience that&rsquo;s as seamless as shopping.
We&rsquo;re building a new kind of commerce layer: one powered by dynamic local supply, where access is more convenient than ownership. Pickle is now live nationwide and scaling rapidly in key local markets including NYC, LA, and Miami. Our marketplace already features 300K+ items listed for rent, and we&rsquo;re just getting started.
What makes Pickle different is the combination of incredible peer-to-peer inventory, industry-leading convenience (under 2 days nationwide and under 2 hours locally), and an on-demand model with no subscriptions &mdash; users rent what they want, when they want it. Backed by our Series A funding raised in early 2025 from FirstMark and Craft, we&rsquo;re scaling quickly and building the future of access-driven shopping.<h1 class="jobSectionHeader">
About The Role</h1>
We are looking for a data-obsessed Growth Marketing Manager to own Pickle&rsquo;s customer acquisition funnel.
In this role, you won&rsquo;t just be running ads &mdash; you will own the entire customer journey, from the first click at the top of the funnel to repeat purchases deep in the lifecycle. You are both the architect of demand generation and the guardian of retention and LTV.
You will manage our paid acquisition channels (Performance Marketing) while simultaneously building and optimizing backend lifecycle automation (Lifecycle Marketing) to maximize efficiency, retention, and long-term value. This is a highly hands-on role with real ownership and accountability for results.
You&rsquo;ll work closely with Product, GTM, Marketing, and Ops in a fast-paced, in-person-first environment to turn insights into action.<h1 class="jobSectionHeader">
Requirements</h1><ul><li>
3&ndash;5+ years of experience in growth, performance, and/or lifecycle marketing, ideally with a track record of scaling spend while maintaining efficiency (ROAS, CAC, payback, etc.)</li><li>
Strong analytical mindset &mdash; you make decisions based on data, not gut feel; fluent in GA4 and comfortable in Excel/Google Sheets</li><li>
Proven ability to analyze funnel performance and identify opportunities to improve conversion across the customer journey</li><li>
Hands-on experience managing paid acquisition channels, including Meta Ads Manager, Google Ads, and TikTok Ads (or similar platforms)</li><li>
Experience building and optimizing lifecycle programs using CRM and marketing automation tools such as Klaviyo, Braze, HubSpot, or similar</li><li>
Strategic thinker who understands marketing as a holistic ecosystem &mdash; you know that acquisition only matters if it converts and retains</li><li>
High ownership, results-driven mindset; you thrive in a startup or high-growth environment and are comfortable moving quickly and iterating</li><li>
Passion for consumer marketplaces, fashion, and circularity is a strong plus</li></ul><h1 class="jobSectionHeader">
Key Responsibilities</h1><h2 class="jobSectionHeader">
Performance Marketing (Acquisition)</h2><ul><li>
Own and optimize monthly paid media spend across key channels including Meta, Google, TikTok, and emerging platforms, with a strict focus on ROAS, CAC, and payback targets</li><li>
Design and execute A/B tests across ad creative, audiences, and landing pages to improve conversion throughout the funnel</li><li>
Own the demand funnel, analyzing traffic quality and optimizing the path from visitor activated user first transaction</li><li>
Continuously identify opportunities to scale efficient spend while maintaining performance discipline</li></ul><h2 class="jobSectionHeader">
Lifecycle Marketing (Retention)</h2><ul><li>
Map, build, and optimize automated email and SMS flows (Welcome, Abandoned Browse/Cart, Post-Purchase, Win-back, etc.) to drive repeat transactions</li><li>
Segment users across renter and lender personas to deliver personalized, behavior-driven messaging</li><li>
Improve retention, engagement, and LTV while reducing churn across both sides of the marketplace</li></ul><h2 class="jobSectionHeader">
Data &amp; Strategy</h2><ul><li>
Report weekly on core growth KPIs including CAC, LTV, ROAS, payback period, conversion rate, and retention</li><li>
Translate performance data into clear, actionable insights &mdash; not just dashboards</li><li>
Collaborate closely with creative resources to brief, test, and iterate on high-performing ad assets</li><li>
Oversee basic technical SEO hygiene to ensure organic performance complements paid efforts</li><li>
Partner with Product and GTM teams to surface user insights and inform roadmap and go-to-market decisions</li></ul><h1 class="jobSectionHeader">
Benefits</h1><ul><li>
Competitive compensation and equity</li><li>
Healthcare (Medical, Dental, Vision)</li><li>
Take what you need paid time off</li><li>
Meal Pal credits to cover the cost of lunch</li><li>
Stipend to help set up your desk and office environment</li><li>
Work directly with the founders and executive team</li><li>
Professional coaching, training, and development</li><li>
Grow with the company</li><li>
Pickle credits for our employees, we love when the team uses Pickle!</li><li>
Fun team events and company parties</li><li>
Company offsites</li><li>
Office space in NYC</li></ul>
Compensation Range: $150K - $200K</div>

Senior Growth Marketing Lead

Buxton Company

<div>Audiense is the audience intelligence platform trusted by global brands, agencies, and publishers to help them understand, segment, and activate their audiences. Our technology enables marketers to connect the dots between social data, cultural signals, and customer behavior &mdash; turning insight into marketing action.
We&rsquo;re looking for a proactive and organized Digital Marketing Specialist to join our growing marketing team in the demand generation task force. This role is ideal for a data-driven marketer who&rsquo;s eager to take ownership of key marketing initiatives, collaborate cross-functionally, and help fuel demand and engagement across every stage of the customer journey. 
As the Digital Marketing Specialist, you&rsquo;ll own and manage key components of Audiense&rsquo;s digital marketing execution &mdash; from organic social and lifecycle marketing to content activation and campaign insights. You&rsquo;ll work closely with our demand, content, design, and product teams to bring campaigns to life, nurture leads, and continuously optimize performance across channels.
This is a hands-on role for someone who thrives in a fast-paced, collaborative environment and enjoys wearing multiple hats to make a measurable impact. 
 
Key Responsibilities
Organic Social Strategy<ul><li>
Develop and manage Audiense&rsquo;s organic social media strategy, content calendar, and publishing across LinkedIn, Meta, X (Twitter), and other platforms.</li><li>
Write, schedule, and analyze posts to grow brand awareness, engagement, and audience reach.</li><li>
Collaborate with design to create compelling visuals, short videos, and motion graphics.</li><li>
Track and report on performance metrics to inform ongoing social strategy.</li></ul>
Lifecycle Marketing &amp; Email Nurture<ul><li>
Execute email marketing campaigns within Hubspot across the customer lifecycle &mdash; from lead engagement and nurture sequences to activation and retention campaigns.</li><li>
Work with marketing ops to segment audiences, personalize messaging, and optimize delivery for performance.</li><li>
Collaborate with content to write engaging emails that provide thought leadership, valuable content, and convert leads through the funnel.</li><li>
Analyze engagement data and A/B test content, design, and cadence to improve results.</li><li>
Build and send email promotions, event invites, product updates, and re-engagement campaigns.</li></ul>
Campaign Analytics &amp; Collaboration<ul><li>
Partner with operations to monitor campaign performance and share insights across the team.</li><li>
Identify key learnings from campaign metrics to improve engagement, pipeline contribution, and ROI.</li><li>
Support quarterly marketing reviews with data-driven insights and campaign recommendations.</li></ul>
Content &amp; Blog Management<ul><li>
Upload and format blog content in WordPress, collaborating with content writers and designers.</li><li>
Ensure every post follows SEO best practices and includes clear CTAs.</li><li>
Repurpose blogs into social, email, or paid campaign assets for extended reach.</li></ul>
Landing Pages &amp; Web Projects<ul><li>
Work cross-functionally with the website and content teams to create high-performing landing pages for campaigns, ebooks, and webinars.</li><li>
Ensure pages are on-brand, optimized for conversion, and consistent with UX best practices.</li><li>
Measure and report on landing page performance and conversion metrics.</li></ul>
Additional Support Areas<ul><li>
Assist with webinar promotion, event campaigns, and lead-nurture workflows.</li><li>
Collaborate with design and content teams on campaign creative and asset production.</li><li>
Maintain marketing processes, asset libraries, and content calendars to ensure consistency across all channels.</li><li>
Stay up-to-date on industry trends, digital marketing tools, and emerging channels.</li></ul> 
What You&rsquo;ll Bring<ul><li>
3&ndash;5 years of digital marketing experience, preferably in B2B SaaS, Martech, or data-driven marketing.</li><li>
Proven success managing organic social media and lifecycle campaigns.</li><li>
Strong writing skills and attention to detail across multiple content types.</li><li>
Working knowledge of HubSpot, Google Analytics, and social media scheduling tools.</li><li>
Analytical mindset &mdash; comfortable interpreting data to improve marketing results.</li><li>
Highly organized with strong project management and communication skills.</li><li>
Team player who thrives in a collaborative, fast-moving environment.</li></ul> 
Why You&rsquo;ll Love Working at Audiense<ul><li>
Opportunity to shape the future of audience intelligence and marketing data.</li><li>
Collaborative global team that values innovation, autonomy, and creativity.</li><li>
Competitive compensation, healthcare benefits, 401(k), and generous PTO.</li><li>
Flexible, remote-first culture with a commitment to work-life balance.</li></ul> 

The pay range for this role is: 
80,000 - 100,000 USD per year(Remote (United States))</div>

Digital Marketing Specialist

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