marketing data analyst

NexMusic Marketing

Job Opportunity: Marketing Data AnalystLocation: Doha, Qatar Company: NexMusic MarketingAbout UsNexMusic Marketing is a creative marketing agency dedicated to supporting artists, entertainment brands, and cultural initiatives with innovative campaigns and data-driven strategies. Based in Doha, we combine creativity with analytics to deliver impactful marketing solutions. To strengthen our insights team, we are seeking a talented Marketing Data Analyst to help us transform data into actionable strategies.Role OverviewThe Marketing Data Analyst will be responsible for collecting, analyzing, and interpreting marketing data to optimize campaigns and measure performance. This role requires strong analytical skills, proficiency in data visualization, and the ability to collaborate with creative and strategy teams.Key Responsibilities<ul><li>Collect and analyze marketing data from digital platforms, campaigns, and audience engagement.</li><li>Develop dashboards and reports to track KPIs and campaign performance.</li><li>Provide insights to optimize marketing strategies and improve ROI.</li><li>Collaborate with creative and strategy teams to align data with campaign goals.</li><li>Conduct market research and competitor analysis.</li><li>Ensure data accuracy, integrity, and compliance with company policies.</li><li>Present findings and recommendations to management and clients.</li></ul>Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing Analytics, Data Science, Statistics, or related field.</li><li>2&ndash;4 years of experience in marketing analytics or data analysis roles.</li><li>Strong proficiency in Excel, SQL, and data visualization tools (Power BI, Tableau, or similar).</li><li>Knowledge of digital marketing platforms (Google Analytics, Meta Ads, etc.).</li><li>Excellent analytical, organizational, and communication skills.</li><li>Ability to manage multiple priorities in a fast-paced environment.</li><li>Fluency in English; Arabic is a plus.</li></ul>Why Join Us?<ul><li>Be part of a vibrant marketing agency in Doha.</li><li>Play a key role in shaping NexMusic Marketing&rsquo;s data-driven strategies.</li><li>Competitive salary and benefits package.</li><li>Opportunities for professional development and career advancement.</li><li>Collaborative, creative, and innovation-driven work culture.</li></ul>الراتب المدفوع: QAR٠٫٠٠&nbsp;لكل شهرموقع العمل: بشكل شخصي

Marketing Data Analyst

ibex. Pakistan

<div>
 
 We are seeking a data-driven Marketing Analyst to support credit card acquisition campaigns through advanced analytics, data processing, and reporting. This role requires strong expertise in Snowflake and SQL to build scalable data solutions and deliver actionable insights across multi-channel campaigns.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 Campaign Analytics &amp; Reporting
 
 
 
 &bull; Develop and maintain automated reporting and dashboards using Snowflake and SQL to track campaign performance.
 
 
 &bull; Produce summary-level metrics including applications, accounts, response rates, approval rates, and net booking rates.
 
 
 &bull; Build detailed reporting views across campaign dimensions such as segments, channels, creatives, and customer attributes.
 
 
 &bull; Integrate email performance data (deliveries, opens, clicks-to-application) into unified reporting for a holistic campaign view.
 
 
 &bull; Create funnel analysis from delivery through booking, identifying conversion rates and drop-offs at each stage.
 
 
 &bull; Ensure data accuracy and optimize query performance within Snowflake environments.
 
 
 
 
 
 
 Campaign Data Management &amp; Execution
 
 
 
 &bull; Translate marketing campaign requirements into technical data processing logic and workflows.
 
 
 &bull; Oversee campaign data preparation, including file standardization, validation, and quality checks. &bull; Support processes such as NCOA updates, credit bureau pre-screening, and regulatory compliance.
 
 
 &bull; Generate campaign reporting outputs to support decision-making (e.g., waterfall reporting, segmentation analysis, model performance).
 
 
 &bull; Prepare and deliver campaign files for execution across channels (direct mail, email, digital, web). &bull; Coordinate delivery of data files to internal teams (Analytics, Operations) and external vendors.
 
 
 
 
 
 
 Required Skills &amp; Qualifications:
 
 
 
 &bull; Strong hands-on experience with Snowflake for data warehousing and analytics.
 
 
 &bull; Advanced proficiency in SQL (joins, aggregations, window functions, performance tuning).
 
 
 &bull; Experience working with large datasets in a marketing, financial services, or credit card environment.
 
 
 &bull; Knowledge of campaign analytics, customer segmentation, and funnel analysis.
 
 
 &bull; Familiarity with credit bureau data, pre-screen processes, and marketing compliance requirements is a plus.
 
 
 &bull; Strong analytical thinking and ability to translate data into business insights.
 
 
 &bull; Excellent stakeholder communication and coordination skills.
 
 
 
</div>

LPL Financial

<div><div>Where Ambition Meets Innovation
Build a career that matches all your initiative with an impressive dose of innovation. From cutting-edge resources and a collaborative environment to the freedom to make an impact and more, you&rsquo;ll find the ingredients you need at LPL Financial to shape your success while helping clients pursue their financial goals.
Job Overview:
We&rsquo;re looking for a collaborative, detail-oriented Digital Marketing Data Analyst to join our Digital Marketing Analytics team. In this role, you&rsquo;ll support personalized digital experiences and provide reporting and insights across marketing channels, including email, social, and web.
You&rsquo;ll work closely with partners across marketing, content, and technology to help measure performance, validate data, and contribute to targeted website and client journey experiences. This is an ideal role for someone early in their analytics career who is curious, eager to learn, and excited to grow their technical and marketing skills. 
 
This role will be based out of our Fort Mill, SC campus
Responsibilities:<ul><li>
Analyze digital marketing performance across web, email, and social media channels</li><li>
Build and maintain dashboards and data visualizations for stakeholder reporting</li><li>
Validate and assess data quality across multiple data sources</li><li>
Manipulate and interpret datasets to identify trends and actionable insights</li><li>
Support website performance analytics and personalization initiatives, including experience targeting and A/B testing with Adobe Target</li><li>
Support strategic initiatives to improve customer experience and conversions through customer journey analytics and reporting on business impact/ROI</li><li>
Assist in data preparation and analysis in several evolving data science projects around personalization, optimization and attribution</li><li>
Partner with cross-functional teams to explain insights, answer questions, and support decision-making</li><li>
Balance independent analysis efforts with collaborative projects in a fast-paced environment</li></ul>
What are we looking for?
We&rsquo;re looking for strong collaborators who deliver exceptional client experiences and thrive in fast-paced, team-oriented environments. Our ideal candidates pursue greatness, act with integrity, and are driven to help our clients succeed. We value those who embrace creativity, continuous improvement, and contribute to a culture where we win together and create and share joy in our work.
Requirements:
<ul><li>1-2 years of professional experience in marketing analytics, data analysis, or digital marketing</li><li>
Experience in Adobe Experience Manager (AEM) tool suite</li></ul>
Core Competencies:
<ul><li>High attention to detail</li><li>
Strong problem-solving abilities</li><li>
Ability to partner and collaborate with offshore team members</li><li>
Effective verbal and written communication</li><li>
Ability to adapt to a fast-paced environment</li><li>
Initiative and willingness to learn new tools/platforms</li><li>
Ability to both collaborate and work independentlSolid analytical thinking and data interpretation</li><li>
Experience manipulating and validating datasets</li><li>
Ability to assess data quality and troubleshoot issues</li><li>
Strong Excel skills</li><li>
Familiarity with BI or data visualization tools (Tableau preferred)</li><li>
Basic SQL skills for querying and exploration</li></ul> 
Preferences:<ul><li>
Undergraduate degree in Business Analytics, Marketing Analytics, Statistics/Analytics, Data Science, or a related field</li><li>
Expereice with Adobe Target</li><li>
Basic JavaScript understanding</li><li>
Basic HTML and CSS knowledge</li><li>
Tableau</li><li>
Salesforce Marketing Cloud (SFMC)</li><li>
Google Analytics</li><li>
Experience with website analytics (e.g., behavior metrics, content performance)</li><li>
Understanding of digital marketing strategy across web, social, and email</li><li>
Experience using data to support marketing performance or optimization</li></ul><div></div> 
Pay Range:
$61,993-$103,322/year<div> 
</div>
Actual base salary varies based on factors, including but not limited to, relevant skill, prior experience, education, base salary of internal peers, demonstrated performance, and geographic location. Additionally, LPL Total Rewards package is highly competitive, designed to support your success at work, at home, and at play &ndash; such as 401K matching, health benefits, employee stock options, paid time off, volunteer time off, and more. Your recruiter will be happy to discuss all that LPL has to offer!<div></div> 
Company Overview:
LPL Financial Holdings Inc. (Nasdaq: LPLA) is among the fastest growing wealth management firms in the U.S. As a leader in the financial advisor-mediated marketplace(6) , LPL supports over 32,000 financial advisors and the wealth management practices of approximately 1,100 financial institutions, servicing and custodying approximately $2.3 trillion in brokerage and advisory assets on behalf of approximately 8 million Americans. The firm provides a wide range of advisor affiliation models, investment solutions, fintech tools and practice management services, ensuring that advisors and institutions have the flexibility to choose the business model, services, and technology resources they need to run thriving businesses. For further information about LPL, please visit www.lpl.com.
At LPL, independence means that advisors and institution leaders have the freedom they deserve to choose the business model, services, and technology resources that allow them to run a thriving business. They have the flexibility to do business their way. And they have the freedom to manage their client relationships, because they know their clients best. Simply put, we take care of our advisors and institutions, so they can take care of their clients.
For further information about LPL, please visit www.lpl.com.
Join LPL Financial: Where Your Potential Meets Opportunity
At LPL Financial, we believe that everyone deserves objective financial guidance. As the nation&rsquo;s leading independent broker-dealer, we offer an integrated platform of cutting-edge technology, brokerage, and investment advisor services.
Why LPL?<ul><li>
Innovative Environment: We foster creativity and growth, providing a supportive and responsive leadership team. Learn more about our leadership team here!</li><li>
Limitless Career Potential: Your career at LPL has no limits, only amazing potential. Learn more about our careers here!</li><li>
Unified Mission: We are one team on one mission&mdash;taking care of our advisors so they can take care of their clients. Learn more about our mission and values here!</li><li>
Impactful Work: Our size is just right for you to make a real impact. !</li><li>
Commitment to Equality: We support workplace equality and embrace diverse perspectives and backgrounds. !</li><li>
Community Focus: We care for our communities and encourage our employees to do the same. !</li><li>
Benefits and Total Rewards: Our Total Rewards package goes beyond just compensation and insurance. It includes a mix of traditional and unique benefits, perks, and resources designed to enhance your life both at work and at home. !</li></ul>
Join the LPL team and help us make a difference by turning life&rsquo;s aspirations into financial realities. Please log in or create an account to apply to this position. Principals only. EOE.
Information on Interviews:
LPL will only communicate with a job applicant directly from an @lplfinancial.com email address and will never conduct an interview online or in a chatroom forum. During an interview, LPL will not request any form of payment from the applicant, or information regarding an applicant&rsquo;s bank or credit card. Should you have any questions regarding the application process, please contact LPL&rsquo;s Human Resources Solutions Center at (855) 575-6947.
EAC12.9.25</div></div>

Consultant, Digital Marketing Data Analyst

foodpanda

<div>
 foodpanda is part of the Delivery Hero Group, the world&rsquo;s pioneering local delivery platform, our mission is to deliver an amazing experience&mdash;fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.
 
 
 
 Job Description
 
 
 
 We are seeking a
 
 Marketing Data Analyst
 
 to be part of our mission to drive impactful decisions and incremental marketing value across our 16 markets. Working within our Marketing Analytics team, you'll support the team by providing high-quality insights, maintaining data consistency, conducting deep-dive analyses, evaluating A/B experiments, and providing strategic insights that drive decisions on key marketing levers from campaigns constructs to customer communications. This is a foundational role offering the opportunity to grow technical skills, gain exposure to high-impact projects, and learn from experienced data professionals who work on big problems at a global scale, leveraging the latest AI tools and analytical techniques.
 
 
 
 Key responsibilities:
 
 
 
 <ul>
 <li>
 Strategic Marketing Analysis: Utilize analytical methodologies ranging from Experimentation to Data modeling to Descriptive/Predictive/Prescriptive analytics in order to measure incremental impact and make actionable recommendations regarding marketing lever utilization, customer funnel, spend optimization, and tactical execution of marketing initiatives
 </li>
 <li>
 Data Modeling &amp; Measurement: Build and refine measurement frameworks and metric definitions for key marketing initiatives; Lead the development of SQL models to implement frameworks and transform massive datasets into actionable insights using tools like BigQuery (SQL), Excel, and dbt.
 </li>
 <li>
 Strategic Reporting &amp; Visualization: Build compelling, user-friendly data assets including both traditional dashboards (e.g. Looker, Tableau) and agentic solutions (e.g. root-cause analysis agents) that facilitate decision-making for business operators and leaders.
 </li>
 <li>
 Collaboration &amp; Stakeholder partnership: Collaborate with marketing partners to understand strategic objectives, recommend analytics solutions, and present insights effectively. Also, work closely with senior analysts and team leads, learning from their approach to data modeling, visualization, and storytelling.
 </li>
 <li>
 Data Quality &amp; Tracking: Monitoring data quality and participating in QA processes to ensure consistency across all reporting metrics.
 </li>
 <li>
 AI-Driven Analytics &amp; Automation: Evaluate and implement AI-powered solutions that transform how marketing analytics operates &mdash; including agentic workflows (e.g. root-cause analysis agents, automated anomaly detection), LLM-assisted insight generation, and prompt-engineered pipelines. Translate repeatable analyst workflows into scalable AI tools, and share knowledge across the team.
 
 
 </li>
 </ul>
 
 Find out more about our Data Analytics team here:
 
 
 
 <ul>
 <li>
 Turn insights into impact!
 </li>
 <li>
 Looking for a career in data analytics? This could be the opportunity for you!
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Statistics, Mathematics, Economics, Computer Science, or a related field.
 </li>
 <li>
 Overall 2-4 years of experience in data analytics. Experience supporting Marketing, Growth, Brand, or similar teams is an advantage.
 </li>
 <li>
 2+ years of proficiency in SQL and experience with at least one data visualization tool (e.g., Looker, Tableau).
 </li>
 <li>
 Strong communication skills, with an ability to present findings in a clear and concise way to various levels of business partners.
 </li>
 <li>
 A team-oriented mindset with a willingness to learn and take on new challenges.
 </li>
 <li>
 Solid background in statistical analysis, including A/B testing and data modeling is an advantage.
 </li>
 <li>
 Interest in AI solutions and their applications in analytics is an advantage.
 
 
 </li>
 </ul>
 
 Additional Information
 
 
 
 
 What we offer:
 
 
 
 <ul>
 <li>
 A dynamic and challenging work environment.
 </li>
 <li>
 A company committed to developing you personally and professionally.
 </li>
 <li>
 A great working atmosphere with regular company and team events.
 </li>
 <li>
 A vibrant and international team committed to diversity and inclusion.
 </li>
 <li>
 Responsibility from day one in a fast growing and global company.
 </li>
 <li>
 Other benefits include free food, health and dental insurance, and learning and development opportunities!
 
 
 </li>
 </ul>
 foodpanda is operated by Delivery Hero Group (&ldquo;DH Group&rdquo;) - the world&rsquo;s leading local delivery platform, operating in 70+ markets across Asia, Europe, Latin America, the Middle East, and Africa. Delivery Hero started as a food delivery service in 2011 and now employs 40,000+ people globally. Additionally, Delivery Hero is pioneering quick commerce, the next generation of e-commerce, aiming to bring groceries and household goods to customers in under one hour and often in 20 to 30 minutes. Headquartered in Berlin, Germany, Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017.
 
 
 In July 2024, Delivery Hero SE merged three of its market-leading food delivery businesses, foodora and Yemeksepeti in Europe, and foodpanda in Asia. All three businesses now make up the second-largest organization within the Delivery Hero Group, and leading food and QCommerce delivery in 16 markets in both regions.
</div>

Data Analyst (Marketing)

Ultradent Products Inc

<div><h3 class="jobSectionHeader">Global Marketing Analyst</h3>
Ultradent, an award-winning, global dental manufacturing company, is seeking an experienced, talented Global Marketing Analyst to join our team. The Global Marketing Analyst will be responsible for not only facilitating access to complex marketing data, but translating it into actionable insights that drive performance across the organization. This role will be a key contributor to global marketing strategy, so we are searching for a confident, analytical team player who can effectively collaborate with stakeholders across regions and functions.<ul><li>
Lead advanced marketing analytics and reporting across multiple channels, including social, email, print, video, web, and emerging platforms</li><li>
Serve as the primary point of contact for analytics and reporting needs across regional and cross-functional teams</li><li>
Analyze campaign performance, web analytics, and customer behavior to identify trends, risks, and optimization opportunities</li><li>
Design, develop, and maintain KPIs, dashboards, and reporting frameworks aligned with business objectives</li><li>
Conduct keyword research, SEO/SEM analysis, and content performance evaluations to inform acquisition strategies</li><li>
Partner with stakeholders to support forecasting, budgeting, and performance optimization decisions</li><li>
Generate executive-level reports and presentations for senior leadership, translating complex data into clear insights and recommendations</li><li>
Drive improvements in data quality, attribution methodologies, and reporting efficiency</li><li>
Provide guidance, coaching, and mentorship to junior team members</li><li>
Support program and project coordination, including managing timelines, dependencies, and cross-functional alignment</li><li>
Operate with minimal supervision, independently resolving complex analytical and reporting challenges</li></ul><h3 class="jobSectionHeader">
WHAT YOU&rsquo;LL NEED TO SUCCEED AS A GLOBAL MARKETING ANALYST:</h3><ul><li>
Bachelor&rsquo;s degree in business, marketing, analytics, or a related field is ideal</li><li>
5&ndash;8 years of experience in marketing analytics or a related discipline is ideal</li><li>
Strong proficiency with tools such as Power BI, Google Analytics 4 (GA4), Meta analytics, Asana, Digital Asset Management (DAM) systems, and event management platforms</li><li>
Experience analyzing multi-channel campaigns and translating insights into actionable strategies</li><li>
Ability to communicate complex data clearly and effectively to senior stakeholders</li><li>
Strong analytical, strategic thinking, and problem-solving skills</li><li>
Proven ability to influence decision-making across teams</li><li>
Experience mentoring or guiding junior team members</li></ul><h3 class="jobSectionHeader">
WHAT WE&rsquo;RE LOOKING FOR IN YOU:</h3><ul><li>
Power BI and/or GA4 (Google Analytics 4) certifications preferred</li><li>
MBA or other advanced degree with a focus on marketing, analytics, business strategy, or a related field preferred</li><li>
Project management or agile certification (e.g., PMP or CSM) preferred</li><li>
Strong written and verbal communication skills</li><li>
Excellent interpersonal and collaboration skills</li><li>
Proactive, self-starter mindset with a focus on execution and continuous improvement</li></ul>
Ultradent is an Equal Opportunity Employer. We are a global culture where differences and perspectives are sought after, welcomed, and embraced. We consider all qualified applicants fairly, based on their experience, skills, and potential to contribute to our team. Our core values &ndash; Integrity, care, quality, innovation, and hard work- guide us daily. These values, when balanced, shape our workplace culture and ensure that we remain focused on our vision while maintaining a professional and inclusive environment. 
 
VEVRAA Federal Contractor: For more information please contact us at Recruiting@ultradent.com 
 
PWDNET</div>

Global Marketing Analyst

Lightspeed DMS

<div><div>Company Overview:

<div>Lightspeed is the leading provider of cloud-based software for dealerships, serving the Powersport, Marine, RV, Trailer, and Golf Car industries adding hundreds of dealerships to the Lightspeed community each year.</div>
<div></div>
<div>Lightspeed's Dealer Management Solution (DMS) enables dealerships to optimize their end-to-end business operations, including Sales, Parts, Service, Rentals, Payments, Accounting, and Customer Relationship Management (CRM). When implemented into their daily operations, Lightspeed helps dealers increase their profitability by selling more units, service, and parts, all while creating a more streamlined experience for customers.</div>
<div></div>
<div>Lightspeed is the most complete and integrated DMS in the industry with over 500 integrations with Original Equipment Manufacturers (OEMs), aftermarket parts and accessory distributors and dozens of other software tools that a dealership may use to run their business. Uniquely designed by dealers for dealers, and refined over the past 4 decades, Lightspeed empowers over 4,500+ dealers across North America with the tools and technology they need to manage their dealerships.</div></div> 


Lightspeed is seeking an Operations Analyst to join our Revenue Operations team. Reporting to the VP of Revenue Operations, you'll be the strategic partner and cross-functional ambassador for our Marketing and BDR teams &mdash; owning the systems, measurement frameworks, and data that power lead generation, BDR performance, and marketing ROI. This is a high-impact role for someone who brings both analytical rigor and operational instinct, and who wants to shape how a growing company measures and improves its entire pipeline generation motion.

What You'll Do:

As our Operations Analyst - Marketing, you'll be the operational backbone connecting marketing strategy to execution &mdash; owning our marketing systems, measurement frameworks, and the data that drives decisions across marketing, BDR, and sales.

HubSpot Administration &amp; Marketing Systems
<ul>
<li>Serve as the HubSpot admin and expert, owning configuration, workflows, automation, and best practices across the platform</li>
<li>Own the Salesforce&ndash;HubSpot integration and serve as the marketing thought leader on Salesforce solution design &mdash; working with our dedicated SF admin team to ensure campaigns, data structures, and reporting serve the business</li>
<li>Own contact data management, list hygiene, UTM methodology, and tradeshow lead workflow</li>
</ul>
Marketing Reporting, Attribution &amp; Funnel Performance
<ul>
<li>Drive a consistent MQL&ndash;SQL methodology and funnel reporting across HubSpot, Salesforce, and PowerBI &mdash; giving marketing, BDRs, and leadership a shared view of pipeline performance and conversion at every stage</li>
<li>Develop and refine attribution methodologies that connect marketing program spend, campaign activity, and BDR outbound to pipeline and bookings; partner with leadership on planning and performance tracking</li>
</ul>
Lead Routing, BDR Performance &amp; Sales Process
<ul>
<li>Drive lead routing strategy and partner with technical resources to improve how leads are assigned, scheduled, and handed off &mdash; reducing friction between marketing and the BDR team and improving speed-to-lead</li>
<li>Own conversion rate reporting and BDR performance analytics from activity through closed-won, including the BDR-to-AM expansion handoff; partner with Sales Operations on pipeline health and deal progression visibility</li>
</ul>
AI, Enrichment &amp; Marketing Intelligence
<ul>
<li>Serve as the business owner for AI and automation initiatives across the marketing and BDR motion &mdash; identifying opportunities, setting priorities, and partnering with technical resources to execute</li>
<li>Drive data enrichment and account intelligence strategy, and leverage conversation intelligence tools like Gong to surface insights that inform marketing strategy, BDR performance, and competitive positioning</li>
</ul>
Cross-Functional Partnership
<ul>
<li>Act as the strategic partner and ambassador across Marketing, BDR, Sales Operations, CS Operations, and Revenue Operations &mdash; translating business needs into operational solutions and ensuring alignment on shared processes and definitions</li>
</ul>
What You Should Have:

Required Experience &amp; Skills
<ul>
<li>3&ndash;5 years in Marketing Operations, Revenue Operations, or a similar B2B SaaS role</li>
<li>HubSpot administration required &mdash; deep hands-on experience with workflows, automation, and HubSpot-Salesforce integration; Salesforce campaign management and reporting proficiency</li>
<li>Strong analytical skills with experience building funnel reporting, attribution models, and dashboards across HubSpot, Salesforce, and PowerBI or similar</li>
<li>Experience with BDR/SDR performance tracking, lead routing, and lead-to-opportunity conversion optimization</li>
<li>Familiarity with sales engagement platforms (Outreach, HubSpot Sales, Gong Engage, or similar), data enrichment tools, and the broader MarTech stack</li>
</ul>
Core Competencies
<ul>
<li>Clear communicator who translates business needs into operational solutions and brings alignment across marketing, sales, and RevOps teams</li>
<li>Data-driven with a frameworks mindset &mdash; you build systems and methodology, not just reports</li>
<li>Self-starter who thrives in fast-moving environments, can manage competing priorities, and brings curiosity about AI and emerging marketing technology</li>
</ul>
Nice to Have
<ul>
<li>HubSpot certifications; experience with 6sense, Clay, or similar enrichment and intelligence platforms</li>
<li>Background in marketing, demand generation, or BDR/SDR roles; experience in vertical SaaS environments</li></ul><div> 

Inclusion and Diversity at Lightspeed:

At Lightspeed, we celebrate the uniqueness of every individual and encourage diverse perspectives. We believe that inclusion drives innovation and fosters meaningful connections. We are committed to building an environment where everyone feels valued and empowered to make an impact.

Equal Employment Opportunity Statement:

Lightspeed is an Equal Opportunity Employer and is dedicated to building a diverse and inclusive workforce. All qualified applicants will be considered for employment without regard to race, color, creed, ancestry, national origin, gender, sexual orientation, gender identity, gender expression, marital status, religion, age, disability, veteran status, or any other protected category.

Important Note:

Applicants must be authorized to work in the U.S.

Ready to apply?

Take the next step in your career&mdash;apply today and join a team where your skills will make an impact!</div></div>

Operations Analyst - Marketing

<div><div><div>Now
</div></div><div><div><div>Job ID</div>
<div>R-545374</div>
</div><div><div>Category</div>
<div>Marketing</div>
</div><div><div>Location</div>
<div>Covington, Georgia</div></div></div></div>
 <div>We are the people who give possibilities purpose
BD is one of the largest global medical technology companies in the world. Advancing the world of health&trade; is our Purpose, and it&rsquo;s no small feat. It takes the imagination and passion of all of us&mdash;from design and engineering to the manufacturing and marketing of our billions of MedTech products per year&mdash;to look at the impossible and find transformative solutions that turn dreams into possibilities.
<h1 class="jobSectionHeader">Job Description</h1>
BD Home Care Business:
The Home Care business within BD is unique in that it can manufacture products for consumers in the home and service them through our medical distribution subsidiary, Liberator Medical. This business unit engages with a variety of stakeholders that range from B2B2C and leverages omni-channels to drive awareness, engagement, conversion, and retention of our customers. The mission of the Home Care business is to deliver clinically superior solutions for people with chronic bladder conditions in their pursuit of normality and independence. Solutions include both products and services to support customers through their entire journey.
Role Summary
The Sr. Marketing and Contact Center Business Analyst is a strategic role that bridges data analysis with operational excellence, and works to improve call center performance, customer satisfaction, sales goal attainment, and cost efficiency by transforming raw data into actionable insights.
This role continuously monitors KPI&rsquo;s and performs gap analysis ensuring that all the systems and processes set up are delivering the intended results in terms of sales campaigns, list penetration, lead management, and other relevant processes.
Primary Job Responsibilities:
<ul><li>Leverage owned and external data sources to deliver an enhanced reporting suite capable of driving real-time commercial and marketing decisions.</li><li>
Daily management of short and long-term reporting needs using PowerBI, Tableau, Excel, Contact Center reporting, and other well-established analytics tools.</li><li>
Deliver KPIs to drive business strategy and ensure proper data are in place to measure performance.</li><li>
Perform continuous gap analysis to ensure all processes and systems are working in synergy, and metrics are accurate.</li><li>
Create dashboards to ensure lead management, list penetration, sales campaigns, promotions, journeys and customer satisfaction metrics are always visible.</li><li>
Identify trends, anomalies, and correlations in call center data to recommend improvements in workforce scheduling, call routing, system configuration, and agent performance.</li><li>
Deliver variety of automated and ad-hoc business reporting for direct-to-consumer healthcare business.</li><li>
Develop, track, and interpret key performance indicators such as conversion, retention, Average Handle Time (AHT), First Call Resolution (FCR), Net Promoter Score (NPS), Customer Satisfaction (CSAT), and abandonment rates.</li><li>
Develop new reporting capabilities and visualizations to deliver digestible, accurate metrics.</li><li>
Drive consistently improving data hygiene and reporting accuracy.</li><li>
Collaborate with BI and finance teams to create analytics insights based on business needs.</li><li>
Uphold compliance and privacy requirements for HIPAA-protected data.</li><li>
Support and drive decision making through quickly understanding complexities, identifying opportunities, and applying best practices in report creation and analysis.</li></ul>
To Be Successful in This Role:
<ul><li>Minimum Bachelor&rsquo;s degree in Business, Marketing, Statistics or related field required; MBA or equivalent experience preferred</li><li>
Minimum 5+ years of experience delivering business analytics and reporting</li><li>
Minimum 5+ years of experience in SQL or Snowflake</li><li>
Minimum 5+ years of experience in a performance marketing-based role</li><li>
Minimum 5+ years of working with best-in-class reporting tools such as Tableau</li><li>
Minimum 2+ years of experience working with Contact Center technology</li><li>
Experience working with Contact Center vendors preferred</li><li>
Excellent analytical, problem-solving, listening, interpersonal and verbal/written communication skills</li><li>
Experience with Web Analytics tools like Data Cloud, Google Analytics, Adobe Analytics or similar</li><li>
Has managed business analytics segmentation and customer and lead cohorts</li><li>
Is familiar with and comfortable reporting on key performance indicators related to a direct-to-consumer business, including CAC, LTV, conversion, and program business contribution</li><li>
Has a &ldquo;daily measurement&rdquo; mindset geared towards reporting on and optimizing key business metrics in real time</li><li>
Has experience working on or directly with finance teams to deliver and refine metrics and models.</li><li>
Has familiarity working with large data sets, data warehouses, and integration of multiple data sources</li><li>
Has experience recommending growth strategies using tactics like marketing mix modelling (paid and organic channels, Email marketing, promotions, etc.), attribution modelling, causal inference, customer segmentation, etc.</li><li>
Proactively partners with team members across a matrixed organization</li><li>
Can build business cases to support key initiatives to obtain approval for funding</li><li>
Preferably has familiarity with SalesForce.com environments</li><li>
Has the ability to manage multiple initiatives concurrently</li></ul>
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
For certain roles at BD, employment is contingent upon the Company&rsquo;s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD&rsquo;s Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.<h1 class="jobSectionHeader">
Why Join Us?</h1>
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of healthcare. At BD, you&rsquo;ll discover a culture in which you can learn, grow and thrive.
We believe that when people connect in person, we learn faster, collaborate more deeply, and build a stronger culture. Join us and enjoy a culture where face-to-face collaboration supports your learning, your progress, and your success.
To learn more about BD visithttps://bd.com/careers.
Becton, Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally protected characteristics.
Required Skills
Optional Skills
.<h1 class="jobSectionHeader">
Primary Work Location</h1>
USA GA - Covington BMD<h1 class="jobSectionHeader">
Additional Locations</h1><h1 class="jobSectionHeader">
Work Shift</h1></div>

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