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product marketing manager

Canonical

<div>
 Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors. The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.
 
 
 The company is founder-led, profitable, and growing
 
 
 
 Product Marketing Manager
 
 
 
 
 Location:
 
 EMEA - Remote
 
 
 At Canonical, the product marketing team is not just marketing products&mdash;we're building the best Go-To-Market (GTM) engine in the open source world. Our mission is to take the power of open source innovation and bring it to businesses everywhere, from the data center to the edge. We're growing fast and looking for a Product Marketing Manager (PMM) to join our team&mdash;someone who loves technology, thrives in fast-paced environments, and wants to make a global impact.
 
 
 This is a hands-on, multi-disciplinary, and dynamic position, requiring close collaboration with the Product, engineering, content, Sales, and other Marketing teams. The ideal candidate is passionate about technology, technology marketing, and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of GTM campaigns, collaboration, learning, curiosity, and a drive to always improve oneself / the team / the organisation. They love solving problems, getting hands-on, experimenting, measuring, and using automation to make daily life easier.
 
 
 
 Why You'll Love This Role
 
 
 
 You'll own the GTM strategy for key products, shaping messaging and positioning that speaks to developers and enterprise buyers alike.
 
 
 You'll collaborate cross-functionally with product management, sales, regional marketing, content, and partner marketing teams to bring campaigns to life.
 
 
 You'll get creative, crafting compelling advertising, launch plans, and campaigns that make our products stand out in a competitive landscape.
 
 
 You'll measure impact, using data to refine messaging, optimize marketing funnels, and drive customer engagement.
 
 
 You'll be part of a truly global team, working with colleagues in over 85 countries in a fully remote, high-performance environment.
 
 
 
 As a product marketing manager, you will:
 
 
 
 <ul>
 <li>
 Develop and execute go-to-market (GTM) strategies for a range of products.
 </li>
 <li>
 Lead messaging and positioning efforts ensuring our products stand out in a competitive market.
 </li>
 <li>
 Lead content planning with product managers &mdash;from website copy to whitepapers, blogs, and sales enablement materials.
 </li>
 <li>
 Collaborate on marketing campaigns, partnering with regional marketing teams to execute integrated campaigns that drive pipeline growth.
 </li>
 <li>
 Launch new products and features, leading cross-functional teams to drive awareness and adoption.
 </li>
 <li>
 Run competitive analysis, staying ahead of market trends and evolving our positioning accordingly.
 </li>
 <li>
 Support the customer success team on driving customer engagement and growth, working on strategies to upsell and cross-sell across our customer base.
 </li>
 <li>
 Plan and execute global events, live webinars, and community meetups that align with our GTM priorities.
 
 
 </li>
 </ul>
 
 What we are looking for in you
 
 
 
 <ul>
 <li>
 A passion for technology and open source&mdash;you get excited about innovation, software, and community-driven development.
 </li>
 <li>
 Strong storytelling skills&mdash;you know how to craft messaging that resonates with both technical and business audiences.
 </li>
 <li>
 Growth mindset&mdash;someone who thrives on experimentation, learning, and continuous improvement.
 </li>
 <li>
 Excellent communication skills, both written and verbal.
 
 
 </li>
 </ul>
 
 Nice-to-have skills
 
 
 
 <ul>
 <li>
 Data-driven mindset, using insights to refine strategies and improve performance.
 </li>
 <li>
 Experience in product marketing for enterprise software, cloud, DevOps, or open-source solutions.
 </li>
 <li>
 Experience with demand generation, understanding how to translate GTM strategies into pipeline growth.
 </li>
 <li>
 Comfort working cross-functionally with product, sales, partners, and marketing teams.
 
 
 </li>
 </ul>
 
 What we offer you
 
 
 
 Your base pay will depend on various factors including your geographical location, level of experience, knowledge and skills. In addition to the benefits above, certain roles are also eligible for additional benefits and rewards including annual bonuses and sales incentives based on revenue or utilisation. Our compensation philosophy is to ensure equity right across our global workforce.
 
 
 In addition to a competitive base pay, we provide all team members with additional benefits, which reflect our values and ideals. Please note that additional benefits may apply depending on the work location and, for more information on these, please ask your Talent Partner.
 
 
 <ul>
 <li>
 Fully remote working environment - we've been working remotely since 2004!
 </li>
 <li>
 Personal learning and development budget of 2,000USD per annum
 </li>
 <li>
 Annual compensation review
 </li>
 <li>
 Recognition rewards
 </li>
 <li>
 Annual holiday leave
 </li>
 <li>
 Parental Leave
 </li>
 <li>
 Employee Assistance Programme
 </li>
 <li>
 Opportunity to travel to new locations to meet colleagues at 'sprints'
 </li>
 <li>
 Priority Pass for travel and travel upgrades for long haul company events
 
 
 </li>
 </ul>
 
 About Canonical
 
 
 
 Canonical is a pioneering tech firm that is at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT and the cloud, we are changing the world on a daily basis. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence - in order to succeed, we need to be the best at what we do.
 
 
 Canonical has been a remote-first company since its inception in 2004. Work at Canonical is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game. Canonical provides a unique window into the world of 21st-century digital business.
 
 
 
 Canonical is an equal opportunity employer
 
 
 
 We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.
 
 
</div>

Product Marketing Manager

Samsung Electronics

<div>
 
 Job Summary:
 
 
 We are seeking a dynamic and detail-oriented Marketing Assistant Manager to support our smartphone product marketing team. The ideal candidate will help develop and execute marketing strategies, manage campaigns, and analyze market trends to enhance brand awareness and sales performance.
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 <ul>
 <li>
 Assist in developing and implementing marketing strategies for smartphone products.
 </li>
 <li>
 Coordinate and execute marketing campaigns across digital, retail, and traditional channels.
 </li>
 <li>
 Analyze market trends, customer insights, and competitive landscape to identify opportunities.
 </li>
 <li>
 Work with internal teams (sales, product, design) to ensure brand consistency and effective messaging.
 </li>
 <li>
 Manage content creation for social media, websites, and promotional materials.
 </li>
 <li>
 Support influencer and partnership marketing initiatives to boost brand engagement.
 </li>
 <li>
 Assist in planning and executing product launches, events, and trade shows.
 </li>
 <li>
 Track marketing KPIs and prepare reports for senior management.
 </li>
 <li>
 Collaborate with external agencies and vendors for advertising, PR, and creative services.
 </li>
 </ul>
 
 
 
 
 Qualifications &amp; Skills:
 
 
 
 
 <ul>
 <li>
 Strong understanding of digital marketing, branding, and consumer behaviour.
 </li>
 <li>
 Excellent communication, project management, and multitasking skills.
 </li>
 <li>
 Passion for technology and innovation in the smartphone industry.
 </li>
 <li>
 Min 5+ years of experience.
 </li>
 </ul>
 
 
</div>

Assistant Manager Marketing Communications

Terumo Blood and Cell Technologies

<div>
 
 Job Band:
 
 Job Band 5 (JB5)
 
 
 
 Hiring Manager:
 
 Theo Bannink
 
 
 
 Lead Recruiter:
 
 Paulina Piotrowska
 
 
 
 Country:
 
 Egypt
 
 
 Our ability to grow, develop new capabilities and serve even more patients around the world depends on associates like you, who are passionate about our mission. Thank you for considering this new opportunity to further unlock your potential.
 
 
 
 Job Summary
 
 
 
 Reporting to the GM Emerging Markets, this role provides strategic marketing and project leadership, integrating expertise, resources, and planning across diverse functional, geographic, cultural, and socio-political environments to ensure successful market development and project execution.
 
 
 
 Essential Duties
 
 
 
 Market development:
 
 
 <ul>
 <li>
 Provide appropriate feedback from geographies to support product design, functionality, translation priorities, sales force collaterals, and customer communication material to insure effectiveness
 </li>
 <li>
 Drive project planning, implementation with sales other key stakeholders
 </li>
 <li>
 Work closely with EMEA marketing managers to successfully identify business opportunities by specific geographic area and develop support tools and new programs in a timely and high-quality manner
 </li>
 <li>
 Manage strategic development and drive execution of all marketing initiatives
 </li>
 <li>
 Support commercialization across customer segments and product portfolio
 </li>
 <li>
 Develop and support KOL management plans
 </li>
 <li>
 Ensure alignment with cross functional departments such as regulatory, medical affairs, market access, sales, service and operations
 </li>
 <li>
 Drive evidence-generation strategies in collaboration with medical affairs to demonstrate clinical and economic value of Terumo BCT solutions, especially in low-resource environments.
 </li>
 <li>
 Lead the development of multi-channel marketing strategies, including digital, in-field education, community outreach, and thought-leadership initiatives relevant for emerging markets.
 </li>
 <li>
 Identify and secure strategic partnerships (e.g., advocacy groups, foundations, global health organizations) to accelerate awareness, adoption, and long-term sustainability.
 </li>
 <li>
 Champion innovative go-to-market models adapted to EM infrastructural realities.
 </li>
 <li>
 Serve as a senior advisor to the EM leadership team on policy, funding, and global health trends.
 </li>
 <li>
 Ensure marketing strategies incorporate health economics, affordability pathways, and access programs tailored to local conditions and stakeholder needs.
 </li>
 <li>
 Provide coaching and leadership to local teams and partners to elevate marketing capability and strategic thinking regionally.
 
 
 </li>
 </ul>
 
 Minimum Qualification Requirements
 
 
 
 Education:
 
 
 Bachelor&rsquo;s degree in business and/or marketing is preferred, or equivalent through experience
 
 
 Experience:
 
 
 Minimum 5 years&rsquo; experience sales and marketing in emerging markets in the healthcare environment (i.e. pharmaceutical/medical devices)
 
 
 
 Skills
 
 
 
 <ul>
 <li>
 Demonstrated ability to successfully lead, manage and implement complex, large scale projects by effectively partnering with internal and external key stakeholders within an emerging market
 </li>
 <li>
 Track record of successfully contributing to strategic planning and execution
 </li>
 <li>
 Proven ability to build markets from scratch, ideally launching novel therapies or medical technologies in low-resource or frontier markets.
 </li>
 <li>
 Strong ability to turn complex clinical, operational, and policy insights into clear, compelling marketing narratives and commercial strategies.
 </li>
 <li>
 Highly advanced analytical skills with experience in scenario planning, forecasting in uncertain environments, and data-poor market decision making.
 </li>
 <li>
 Ability to lead 360&deg; marketing programs, including segmentation, targeting, value proposition development, tactical execution, and measurement.
 </li>
 <li>
 Experience building local champions and KOL networks in emerging markets to accelerate adoption and credibility.
 </li>
 <li>
 Ability to work effectively and comfortably with multiple levels (within a blood center or hospital) as well as all functions and levels within the business organization
 </li>
 <li>
 Ability to manage by influence in a complex and dynamic environment
 </li>
 <li>
 Experienced in customer negotiations
 </li>
 <li>
 Experience executing large infrastructural projects, preferably in hospital and blood bank domain
 </li>
 <li>
 Proven ability to drive revenue through creative sales channels and marketing programs
 </li>
 <li>
 Creative thinker with the ability to provide both strategic and tactical innovation
 </li>
 <li>
 Fluent in English and Arabic, both written and spoken
 </li>
 <li>
 Ability to provide an inspirational vision and trigger strong engagement both internally as externally
 </li>
 <li>
 Advanced sales and marketing techniques and a strong working knowledge of market/clinical execution
 </li>
 <li>
 Extensive knowledge of sales and marketing strategic planning through program delivery/execution
 
 
 </li>
 </ul>
 People Management Skills
 
 
 <ul>
 <li>
 Demonstrated ability to lead, coach, and develop high-performing teams, including managing direct reports across diverse geographies and cultural backgrounds.
 </li>
 <li>
 Proven experience in setting clear priorities, providing structured feedback, and building accountability within a remote or hybrid team environment.
 </li>
 <li>
 Strong leadership presence with the ability to inspire, motivate, and guide team members through complex, long-term projects in challenging emerging market settings.
 </li>
 <li>
 Ability to foster collaboration, build trust, and create a culture of continuous improvement and empowerment within the team.
 
 
 </li>
 </ul>
 
 Additional Information
 
 
 
 <ul>
 <li>
 Travel 50%+
 </li>
 <li>
 Based in Cairo (Egypt)
 </li>
 </ul>
</div>

Senior Marketing Manager Emerging Markets

Americana Foods

<div>
 
 
 Key Accountabilities
 
 
 <ul>
 <li>
 Define clear product positioning and pricing strategies to differentiate offerings in the market and maximize profitability.
 </li>
 <li>
 Plan and execute integrated marketing campaigns across various channels, including digital, print, and in-store promotions, to drive brand awareness and sales.
 </li>
 <li>
 Work closely with sales, supply chain, finance, and other departments to ensure cohesive execution of marketing plans and alignment with business goals.
 </li>
 <li>
 Develop and manage marketing budgets for the category, allocating resources effectively to maximize return on investment.
 </li>
 <li>
 Leading and mentoring the marketing team, fostering a collaborative environment, and ensuring continuous professional development to enhance team performance.
 </li>
 <li>
 Setting clear objectives, conducting performance evaluations, and providing constructive feedback to team members to drive individual and collective success
 </li>
 </ul>
 
 
 Academic and professional qualifications
 
 :
 
 <ul>
 <li>
 BSc/BA in business administration or any relevant field
 </li>
 <li>
 7- 10 years of experience
 </li>
 </ul>
 
 
 Experience:
 
 
 <ul>
 <li>
 Proven working experience as a category marketing manager or any relevant role
 </li>
 <li>
 FMCG Background is a
 
 MUST
 
 </li>
 </ul>
 
 
 Skills:
 
 
 <ul>
 <li>
 Effective Communication &amp; Teamwork
 </li>
 <li>
 Accountability and Ownership
 </li>
 <li>
 Creativity and Innovation
 </li>
 <li>
 Driving Results and Continuous Improvement
 </li>
 <li>
 Critical Thinking and Problem Solving
 </li>
 <li>
 Empowerment and Delegation
 </li>
 <li>
 Decision-making and Judgement
 </li>
 <li>
 Change Enablement &amp; Management
 </li>
 <li>
 Strategic and Forward Thinking
 </li>
 <li>
 Talent Development
 </li>
 </ul>
</div>

Category Marketing Manager

Capgemini

<div>
 Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you&rsquo;d like, where you&rsquo;ll be supported and inspired by a collaborative community of colleagues around the world, and where you&rsquo;ll be able to reimagine what&rsquo;s possible. Join us and help the world&rsquo;s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.
 
 
 
 Job Description
 
 
 
 As a Senior Product Manager, you will be responsible for defining the product vision, customer value, and feature priorities for a high-impact digital experience transformation initiative. Operating at the intersection of business strategy, customer experience design, and technology delivery, the Senior Product Owner ensures the product roadmap aligns with strategic objectives, is informed by customer insights, and is executed through agile delivery.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Define the product vision, value proposition, and target experience aligned to business goals and customer needs.
 </li>
 <li>
 Translate strategic priorities into a measurable product roadmap with clear outcomes and KPIs.
 </li>
 <li>
 Partner with consulting, design, and business stakeholders to shape product direction to business transformation goals.
 </li>
 <li>
 Evaluate market trends, competitor offerings, and user insights to identify differentiation opportunities.
 </li>
 <li>
 Champion the customer&mdash;turn research insights, journey data, and behavioral patterns into product decisions.
 </li>
 <li>
 Lead co-creation with experience design teams to define frictionless, intuitive journeys across channels.
 </li>
 <li>
 Ensure brand, accessibility, and usability standards are fully embedded in the product experience.
 </li>
 <li>
 Digital Product Management with end to end view of features and epics.
 </li>
 <li>
 Prioritize features based on customer value, impact on journeys, and feasibility.
 </li>
 <li>
 Translate product vision into product requirements, user stories, and detailed specifications.
 </li>
 <li>
 Serve as the strategic bridge between business leaders, consulting workstreams, and delivery squads.
 </li>
 <li>
 Communicate product strategy, roadmap progress, and value outcomes to teams and global stakeholders.
 </li>
 <li>
 Run agile sprints and scrum ceremonies within teams and with clients to ensure the project delivers value to the client and is within committed timelines
 </li>
 <li>
 Understand and have expertise in agile methodologies and program
 </li>
 <li>
 Understand product owner responsibilities and able to manage product backlogs and efficient in writing epics and user stories
 </li>
 <li>
 Understand and able to manage and work with tools like JIRA and Confluence
 </li>
 <li>
 Gain intimate understanding of your clients&rsquo; business strategy, product group/service offerings, organization, processes, and decision-making structures.
 
 
 </li>
 </ul>
 
 Job Requirements
 
 
 
 <ul>
 <li>
 Strong background in premium consulting sales with a proven track record in leading cross-functional business development processes
 </li>
 <li>
 Strong solid business acumen you understand the concerns a business executive may have, and you can decipher the 'business language' to understand how we may be able to translate our offerings to solve their challenges
 </li>
 <li>
 Comfort working in ambiguous environments, both with customers and internally - you work to create structure to keep progress going in all the projects you touch, while also being able to stay agile when business can change quickly
 </li>
 <li>
 Ability to become a trusted advisor to frog&rsquo;s clients
 </li>
 <li>
 At least 12+ years of industry experience ( in Telco or Fin-Tech ) and experience in managing large multi-team and multi-geography projects
 </li>
 <li>
 A problem-solving nature that shows itself in the ability to put together Digital Product Programs in collaboration with customer
 </li>
 <li>
 Experience working with human-centred design, strategy and brand advocate for it
 </li>
 <li>
 Prior experience in a creative agency or consultancy work setting
 </li>
 <li>
 Domain Understanding of Telco is a plus
 </li>
 <li>
 Understanding of Egypt Consumer Market is a plus
 </li>
 <li>
 Minimum 2 end to end implementation for experience design programs from design to delivery for Digital Product Programs
 
 
 </li>
 </ul>
 Capgemini is an AI-powered global business and technology transformation partner, delivering tangible business value. We imagine the future of organizations and make it real with AI, technology and people. With our strong heritage of nearly 60 years, we are a responsible and diverse group of 420,000 team members in more than 50 countries. We deliver end-to-end services and solutions with our deep industry expertise and strong partner ecosystem, leveraging our capabilities across strategy, technology, design, engineering and business operations. The Group reported 2024 global revenues of &euro;22.1 billion.
 
 
 Make it real | www.capgemini.com
</div>

Senior Product Manager

Coca-Cola HBC

<div>
 
 
 Department:
 
 Digital Enterprise Platform
 
 
 
 Location:
 
 Egypt, Cairo.
 
 
 
 
 
 
 The Product Manager - Account Receivable/Credit Management/Collection &amp; Dispute
 
 will lead the end-to-end lifecycle of our Market to Cash solutions and ensure the delivery of high-value, user-centric digital products. In this role, He will define and manage the product roadmap, drive product performance, and ensure successful adoption across the business. Will collaborate closely with cross-functional teams to translate business needs into actionable product strategies, develop robust business cases, and oversee delivery from concept to release.
 
 
 
 
 
 
 YOUR KEY RESPONSIBILITIES:
 
 
 
 &bull; Product Lifecycle and Roadmap Management
 
 
 &bull; Product Performance Management
 
 
 &bull; Product Adoption, Value Delivery &amp; Communication
 
 
 &bull; Business case development along with Business
 
 
 &bull; Business Relationship Management
 
 
 &bull; Business Change Management
 
 
 &bull; Risk management
 
 
 &bull; Delivery Management
 
 
 &bull; User Interaction &amp; Visual Design
 
 
 &bull; Service &amp; Experience Design
 
 
 &bull; Development, Testing &amp; QA
 
 
 &bull; Release Management
 
 
 &bull; Vendor management
 
 
 &bull; Adopt new models of development including DevSecOps.
 
 
 
 
 
 
 ARE THESE YOUR SECRET INGREDIENTS?
 
 
 
 &bull; Bachelor&rsquo;s or master&rsquo;s degree in computer science, Information Technology, Engineering, or a related field.
 
 
 &bull; Domain Knowledge: O2C processes, cash application &amp; accounts receivable, credit risk, collections workflows, disputes
 
 
 &bull; Product Strategy: ROI-driven, cash-flow focused roadmap
 
 
 &bull; Data Analytics: DSO, payment pattern analytics, predictive modeling
 
 
 &bull; Process Automation: RPA, AI, OCR, self-service portals
 
 
 &bull; Technical Integration: ERP, CRM, payment systems, APIs
 
 
 &bull; Compliance: financial and communication regulation
 
 
 &bull; Cross-functional Leadership: finance, sales, legal, IT support
 
 
 &bull; Customer Experience: minimizing friction in cash application and disputes
 
 
 &bull; SAP S4 Hana knowledge in the Finance area &amp; FSCM module
 
 
 &bull; IFRS &amp; US GAAP, knowledge in the relevant areas
 
 
 &bull; Group Policies Understanding
 
 
 &bull; Cross functional Understanding
 
 
 &bull; Business Process Knowledge
 
 
 &bull; BSO Operational Procedures Awareness
 
 
 &bull; Business Consultancy
 
 
 &bull; ACCA or CIMA Certification
 
 
 &bull; Agile methodology understanding &amp; experience
 
 
 &bull; Fluent in English, with strong written and verbal communication skills.
 
 
 
 
 
 
 ABOUT YOUR NEW TEAM:
 
 
 
 We are Coca-Cola Hellenic, a growth-focused consumer goods business and strategic bottling partner of the Coca-Cola Company. We bottle, distribute and sell an unrivalled range of products in 29 markets in Europe, Africa and Eurasia. As we do, we create value for all stakeholders, support socio-economic growth and build a more positive environmental impact.
 
 
 We bring together more than 30,000 people from over 70 nationalities, coming from five continents. The diversity of our markets, from mature to emerging economies, provides a wide range of attractive opportunities for growth.
 
 
 We nurture our talents. We give opportunities to people across all functions and levels, as well as different geographies, backgrounds and education. We are willing to take a risk on the people we believe in, even if they don&rsquo;t have the perfect experience. We have faith in what every person can be.
 
 
 And although we have so much to be proud of, we always stay humble. We believe the real magic happens &ndash; for us and for you &ndash; when we OPEN UP.
 
 
 
 
 
 
 AT COCA-COLA HBC, DIVERSITY HELPS US THRIVE
 
 
 
 At Coca-Cola HBC, we are an inclusive employer that thrives on diversity. This means our environment provides equal opportunities for all, regardless of race, color, religion, age, disability, sexual orientation, or gender identity. Join us in nurturing a culture where everyone belongs and contributes to our collective success.
 
</div>

Product Manager - Account Receivable/Credit Mgt/Collection & Dispute

PepsiCo

<div>
 
 Overview
 
 
 
 
 We Are PepsiCo
 
 
 
 PepsiCo is a leading name in North Africa&rsquo;s food and beverage industry, where our products are enjoyed by consumers daily across the region. We offer a robust portfolio of beloved brands like PEPSI, SEVEN-UP, DORITOS, CHEETOS and CHIPSY, designed to cater to the tastes and preferences of consumers. With a focus on local sourcing, production, and distribution, PepsiCo provides essential support to local economies and partners closely with communities throughout the region.
 
 
 
 Guiding Vision and Regional Impact
 
 
 
 PepsiCo&rsquo;s vision aligns with our global goal to be the Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). This strategic transformation is committed to sustainable growth by putting people and the planet at the heart of our operations. In North Africa, this includes initiatives in responsible sourcing, waste reduction, and water conservation. Our regional programs empower local talent, boost employment, and provide support for local agriculture, particularly through partnerships with farmers and suppliers.
 
 
 
 Empowering Our People and Communities
 
 
 
 Our dynamic teams drive the PepsiCo culture in North Africa, embracing diversity and collaboration to solve local challenges and create innovative products. We are dedicated to fostering an inclusive workplace, one where every individual feels valued and empowered to be themselves. This commitment extends beyond our employees to positively impact the communities we serve, striving for shared growth and a healthier, more sustainable future for all.
 
 
 
 Diversity and Inclusion Commitment
 
 
 
 PepsiCo stands firmly behind our global commitment to diversity, equality, and human rights. We are proud to be an equal opportunity employer, ensuring a fair and welcoming workplace for all, regardless of age, gender, religion, disability, or any other characteristic. Our dedication to inclusion strengthens our workforce and helps drive our business forward, enriching both PepsiCo and the communities in North Africa.
 
 
 
 Responsibilities
 
 
 
 Generate consumer and customer insights for translation into strategies, plans and activities for assigned segments and projects.
 
 
 
 Business planning and goal alignment:
 
 
 
 <ul>
 <li>
 Ensures that brand plans are executed on time and flawlessly ontime in full by defining WHO, WHAT, WHEN
 </li>
 <li>
 Responsible for information on evolving category situation/ brand performance - Market trends/ Share evolution/ consumer immersion and feedback/ brand analysis/activity specific analysis etc.
 </li>
 <li>
 Ensuring Marketing procurment as per financial process
 
 
 </li>
 </ul>
 
 Delight Consumers
 
 :
 
 
 <ul>
 <li>
 Champions an intimate and holistic understanding of our consumers by simplifying and cutting through complexity in consumer/category understanding to translate into actionable brand insights
 </li>
 <li>
 Works closely with commercial teams to ensure that there is an efficient customer &amp; shopper marketing strategy that is based on key shopper researches, insights, and learnings.
 
 
 </li>
 </ul>
 
 Build Great Brands
 
 :
 
 
 <ul>
 <li>
 Ensures that all brand activities are aligned with the Brand Essence and Vision.
 </li>
 <li>
 Ensures that our communication team is integrated and that all our partners are aligned
 </li>
 <li>
 Leads No sugar segment acceleration strategy development &amp; execution
 </li>
 <li>
 Grow category per caps through Leading Tasty lunch occasion foot expansion
 
 
 </li>
 </ul>
 
 Responsible to track, analyze and propose actions from different consumer understanding initiatives on the brands.
 
 
 
 <ul>
 <li>
 Idea generation/ concept development and testing.
 </li>
 <li>
 Competition analysis &amp; Spends efficacy analysis
 
 
 </li>
 </ul>
 
 Leads Category Promotional Grid development &amp; Execution across CSDs &amp; Partners with Commercialization team on Flavor &amp; pack Innovations
 
 
 
 <ul>
 <li>
 Partners with Commercialization team on Flavor &amp; pack Innovations
 </li>
 <li>
 Responsible to closely co-ordinate with the technical team for product finalization and updating of evolving cost elements in the evolving project financials.
 </li>
 <li>
 Responsible to ensure with Supply chain, packing material, and Raw Material/Capacity are in place for the 1st time industrial production of new NPD.
 
 
 </li>
 </ul>
 
 Win with Customers:
 
 
 
 <ul>
 <li>
 Constantly challenges the sales organization to ensure its results and effectiveness.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 A minimum of 6 years of experience in FMCG Marketing
 </li>
 <li>
 Strong Marketing experience coupled with solid commercial acumen - with proven experience in brand building, meeting consumer needs, delivering successful communication programs, innovation launches and brand activations.
 </li>
 <li>
 Strong command of brand management in FMCG is a must.
 </li>
 <li>
 Insight - demonstrable use of consumer, customer, and business insights to shape strategic business and brand plans.
 </li>
 <li>
 Creativity - bring ideas that generate talkability and impact beyond the paid media invested.
 </li>
 <li>
 Analytical skills - create robust analysis and meaningful insights to drive actions and highlight opportunities
 </li>
 <li>
 Creativity - bring ideas that generate talkability and impact beyond the paid media invested
 </li>
 </ul>
</div>

Senior Brand Manager

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