assistant marketing manager Jobs in Mumbai

assistant marketing manager

senior associate marketing specialist Jobs in Mumbai

senior associate marketing specialist

senior executive - digital marketing Jobs in Mumbai

senior executive - digital marketing

senior manager, marketing

sr. creative strategist

senior digital marketing manager

IDFC FIRST Bank

<div>
 
 Job Requirements
 
 
 
 
 Role/ Job Title:
 
 Senior Digital Marketing Manager
 
 
 
 Function/ Department:
 
 Digital Acquisition
 
 
 
 Job Purpose
 
 
 
 We&rsquo;re looking for a creative, data-driven, and detail-oriented Content Manager to lead the content strategy and execution across digital platforms. You&rsquo;ll play a pivotal role in driving awareness, acquisition, and engagement across our key product lines. You will collaborate with product, SEO, performance marketing, brand, legal, and external partners to build compelling content journeys across the funnel.
 
 
 
 Roles &amp; Responsibilities
 
 
 
 
 Content Strategy &amp; Planning
 
 
 
 <ul>
 <li>
 Develop and execute a full-funnel content strategy aligned with business and marketing goals.
 </li>
 <li>
 Own the content calendar across web, app, social and partners.
 </li>
 <li>
 Define content pillars across performance, brand, SEO, and LLM/AI-based discoverability.
 
 
 </li>
 </ul>
 
 Content Creation &amp; Management
 
 
 
 <ul>
 <li>
 Write, edit, and commission content for product pages, blogs, videos, and social media.
 </li>
 <li>
 Collaborate with internal teams, agencies, and freelancers to ensure timely and high-quality output.
 </li>
 <li>
 Ensure tone of voice and messaging are consistent with the brand.
 
 
 </li>
 </ul>
 
 Performance &amp; Optimization
 
 
 
 <ul>
 <li>
 Partner with SEO and paid media teams to create high-impact, optimized content.
 </li>
 <li>
 Track content performance/business impact using GA4, Search Console, and CleverTap.
 </li>
 <li>
 Use A/B testing and data insights to iterate content for better conversion and discoverability.
 
 
 </li>
 </ul>
 
 Governance &amp; Compliance
 
 
 
 <ul>
 <li>
 Ensure all content adheres to legal, compliance, and brand guidelines.
 </li>
 <li>
 Maintain a structured content repository and workflow using CMS, DAM, or project tools.
 
 
 </li>
 </ul>
 
 Emerging Channels &amp; Innovation
 
 
 
 <ul>
 <li>
 Stay updated on GenAI/LLM trends, optimize content for RAG and SGE visibility.
 </li>
 <li>
 Drive content personalization and modular content use cases across journeys.
 
 
 </li>
 </ul>
 
 Education Qualification
 
 
 
 Graduation: Bachelor&rsquo;s degree any relevant stream
 
 
 Post-graduation: Any Stream
 
 
 
 Experience:
 
 05+ years of relevant experience.
</div>

Senior Digital Marketing Manager

Adyen

<div>
 
 This is Adyen
 
 
 
 Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&amp;M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition.
 
 
 For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster.
 
 
 
 Senior Marketing Manager, India
 
 
 
 Adyen is looking for an experienced, strategic self-starter with a proven track record in B2B marketing. This role will work from our
 
 Mumbai or Bangalore
 
 office and report directly to VP Marketing APAC based in Singapore.
 
 
 The Senior Marketing Manager, India is responsible for creating Adyen&rsquo;s marketing strategy in order to drive marketing goals with a heavy focus on new customer acquisition, spanning positioning and demand generation across owned, earned and paid channels. You will serve as a conduit between local commercial leadership teams and marketing teams on regional and global level.
 
 
 The ideal candidate has a strong commercial mindset, is motivated to form an intimate understanding of Adyen&rsquo;s business model and commercial organization and excellent communication skills. We are looking for an experienced marketer who thrives in an international environment, and who is passionate about coaching marketers to create successful programs throughout the funnel.
 
 
 
 What You&rsquo;ll Do
 
 
 
 <ul>
 <li>
 Manage goal setting, planning, spend allocation and team planning in India together with APAC marketing lead and local commercial leadership
 </li>
 <li>
 Position Adyen across a wide set of industries with a core focus on acquiring new customers through a strong integrated marketing strategy
 </li>
 <li>
 Collaborate with commercial teams (Sales, Account Management) to formulate targeted marketing strategies aimed at expanding our footprint within existing customer accounts while also identifying and acquiring new customers
 </li>
 <li>
 Plan, set-up and optimize integrated marketing campaigns across paid, earned and owned channels
 </li>
 <li>
 Develop compelling content for various platforms (digital, print, social media) that resonates with target audiences and drives engagement
 </li>
 <li>
 Be the local market expert and work closely with regional APAC Marketing &amp; PR teams (Campaigns, Digital Marketing, Events, Content, PR) to surface country insights and customer success stories, aligning to ensure consistency in brand identity and narratives
 </li>
 <li>
 Drive and manage local media buying through either direct deals and/or agencies to support acquisition goals. Includes planning and optimizing marketing campaigns across paid digital media, email and owned channels
 </li>
 <li>
 Leverage analytics tools to determine effectiveness of campaigns across all touchpoints.
 </li>
 <li>
 Collaborate with digital marketing teams on local website pages and ongoing SEO optimisations
 </li>
 <li>
 Prepare quarterly and annual spend allocation for the Marketing initiatives, and continuously optimize ROI.
 </li>
 <li>
 Work closely with the global and APAC marketing leadership to ensure the successful implementation of global and regional initiatives
 
 
 </li>
 </ul>
 
 Your Background
 
 
 
 <ul>
 <li>
 10+ years&rsquo; experience in a multi-dimensional marketing role, with experience across the full marketing mix (owned, earned and paid).
 </li>
 <li>
 Ability to effectively build an integrated marketing strategy to achieve business objectives
 </li>
 <li>
 Strong communication and interpersonal skills, which allow you to quickly build rapport with teams across different markets
 </li>
 <li>
 You like to understand the ROI of marketing activities and foster an iterative way of working and learning to drive strong results.
 </li>
 <li>
 A strategic and commercial mindset, with a proven track record of liaising with commercial functions to deliver impactful marketing programs
 </li>
 <li>
 Fluent spoken and written English is a requirement
 </li>
 <li>
 Ability to travel domestically and internationally 20%+
 
 
 </li>
 </ul>
 
 Our Diversity, Equity and Inclusion commitments
 
 
 
 Our unique approach is a product of our diverse perspectives. This diversity of backgrounds and cultures is essential in helping us maintain our momentum. Our business and technical challenges are unique, and we need as many different voices as possible to join us in solving them - voices like yours. No matter who you are or where you&rsquo;re from, we welcome you to be your true self at Adyen.
 
 
 Studies show that women and members of underrepresented communities apply for jobs only if they meet 100% of the qualifications. Does this sound like you? If so, Adyen encourages you to reconsider and apply. We look forward to your application!
 
 
 
 What&rsquo;s next?
 
 
 
 Ensuring a smooth and enjoyable candidate experience is critical for us. We aim to get back to you regarding your application within 5 business days. Our interview process tends to take about 4 weeks to complete, but may fluctuate depending on the role. Learn more about our hiring process here. Don&rsquo;t be afraid to let us know if you need more flexibility.
 
 
 This role can be based in our Mumbai or Bangalore office. We are an office-first company and value in-person collaboration; we do not offer remote-only roles.
</div>

Senior Manager, Marketing

mCaffeine

<div>
 
 
 About us/Company overview:
 
 
 
 PEP is a dynamic personal care company that proudly houses two innovative brands &ndash;
 
 mCaffeine &amp; Hyphen
 
 . With a passion for creating high-performance, conscious, and consumer-loved products, we are redefining the way personal care is experienced. While mCaffeine is India&rsquo;s first caffeinated personal care brand, loved for its energizing and playful approach, Hyphen is built on the philosophy of simplifying skincare through science-backed formulations. Together, our brands reflect PEP&rsquo;s mission to deliver quality, creativity, and care to millions of consumers. We believe in Confidence over all skin &amp; body biases.
 
 
 
 
 
 
 Come, join the pack!
 
 
 
 
 
 
 
 Position Overview:
 
 
 
 We are seeking a passionate Assistant Growth Manager with
 
 2-3 years of experience in ecommerce or direct-to-consumer (D2C) companies.
 
 The ideal candidate will drive our company's growth through strategic customer acquisition and retention efforts, manage multiple sales channels, and optimize digital marketing campaigns.
 
 
 
 
 
 
 Responsibilities:
 
 
 <ul>
 <li>
 Develop and execute strategies to drive customer acquisition and retention, focusing on ROI and growth metrics.
 </li>
 <li>
 Manage and optimize multiple sales channels (e.g., online platforms, retail partnerships) to maximize revenue and market penetration.
 </li>
 <li>
 Utilize data-driven insights to enhance customer experience and increase conversion rates.
 </li>
 <li>
 Collaborate with cross-functional teams including Marketing, Product Development, and Operations to align growth initiatives with overall business objectives.
 </li>
 <li>
 Lead digital marketing efforts across various channels (e.g., social media, email, paid search) to drive traffic and conversions.
 </li>
 <li>
 Oversee ecommerce execution, including website optimization, product launches, and promotional campaigns.
 </li>
 <li>
 Analyze market trends and competitor activities to identify opportunities for growth and differentiation.
 </li>
 <li>
 Prepare regular reports and presentations on growth metrics, KPIs, and actionable insights for senior management.
 </li>
 </ul>
 
 
 
 
 
 Requirements:
 
 
 <ul>
 <li>
 Graduation in any field from tier 2&amp;3 colleges.
 </li>
 <li>
 Proven track record of 2-3 years in a growth-focused role with a knack to solve ecommerce or D2C growth.
 </li>
 <li>
 Strong understanding of customer acquisition and retention strategies.
 </li>
 <li>
 Experience managing multiple sales channels and driving channel growth.
 </li>
 <li>
 Proficiency in digital marketing tactics and tools, with a focus on performance marketing.
 </li>
 <li>
 Excellent analytical skills and proficiency in data analysis tools (e.g., Google Analytics, CRM systems).
 </li>
 <li>
 Ability to thrive in a fast-paced startup environment, with strong leadership and communication skills.
 </li>
 </ul>
 
 
 
 
 
 Social Media handles:
 
 
 
 
 Websites
 
 -
 
 https://www.mcaffeine.com/pages/about-us
 
 
 
 
 https://letshyphen.com/pages/about-us
 
 
 
 
 
 
 
 LinkedIn
 
 -
 
 https://www.linkedin.com/company/mcaffeine/mycompany/
 
 
 https://www.linkedin.com/company/letshyphen/
 
 
 
 
 
 
 
 Instagram
 
 -
 
 https://www.instagram.com/mcaffeineofficial/
 
 
 
 
 https://www.instagram.com/letshyphen
 
 
 
 
 
 
 
 Contact us:
 
 
 
 career@mcaffeine.com
 
 
 career@letshyphen.com
 
</div>

Assistant Growth Manager

L'Oréal

<div>
 For 115 years, L&rsquo;Or&eacute;al, the world&rsquo;s leading beauty player, has devoted itself to one thing only: fulfilling the beauty aspirations of consumers around the world. Our purpose, to create the beauty that moves the world, defines our approach to beauty as essential, inclusive, ethical, generous and committed to social and environmental sustainability.
 
 
 In our journey, we are looking for talented individuals who can lead us on this mission.
 
 
 We have a suitable opening in the
 
 Corporate Division
 
 for the role of
 
 Senior Manager Procurement &ndash; Marketing Services - Indirect Purchase
 
 based in
 
 Mumbai
 
 . You come with a relevant experience
 
 of 10 to 12
 
 years on which 5 to 7 years in strategic sourcing in Marketing Service category(Media / Creative Agency/Customer Relationship business/Prod-Postprod TV and Mag media/Research) with an FMCG.
 
 Traditional and digital media buying experience is must.
 
 
 
 
 Job Responsibilities
 
 
 
 <ul>
 <li>
 Analyze Category Spend for Marketing Services (Digital/Creative Agency/Customer Relationship business/Prod-Post prod TV and Mag media/Research and other consulting, etc)
 </li>
 <li>
 Optimizing space buying cost across a variety of media channels including digital and traditional.
 </li>
 <li>
 Bring market intelligence in the key areas of digital marketing, E com and social media.
 </li>
 <li>
 Build and maintain relationships with media vendors, negotiating best rates and added-value opportunities for the company.
 </li>
 <li>
 Understand Business needs.
 </li>
 <li>
 Extract short/mid/long term business requirements by communicating with key stakeholders. (Goals, Trends , Budgets).
 </li>
 <li>
 Ensure compliance at all level.
 </li>
 <li>
 Analyze Industry and Market Movers.
 </li>
 <li>
 Develop sourcing strategy and run RFP in line with business needs, compliance requirement and Purchase &amp; vendor management policies.
 </li>
 <li>
 Excellent interpersonal skills - able to express ideas and collaborate effectively with multidisciplinary teams
 </li>
 <li>
 Excellent PC Literacy (Excel, SharePoint, SAP Systems)
 </li>
 <li>
 Excellent Negotiation skills &amp; Strong Business &amp; Financial Acumen
 </li>
 <li>
 Knowledge and application of supplier contract strategy, negotiations, contractual terms, and contract administration
 </li>
 <li>
 Lead the planning and analysis of supplier commercial proposals and subsequent recommendation presentation to business stakeholders.
 
 
 </li>
 </ul>
 
 Key Deliverables
 
 
 
 <ul>
 <li>
 Optimise vendor base.
 </li>
 <li>
 Deliver P n L savings YOY.
 </li>
 <li>
 100% Policy compliance.
 </li>
 <li>
 100 % Audit compliance.
 
 
 </li>
 </ul>
 
 Key Competencies
 
 
 
 <ul>
 <li>
 Runing Data analytics, Deriving Insights &amp; Drawing Conclusions
 </li>
 <li>
 An eye for detail
 </li>
 <li>
 Cost Benchmarking
 </li>
 <li>
 stakeholder Influencing
 </li>
 <li>
 Excellent command over the English language
 </li>
 <li>
 Presentation skills
 
 
 </li>
 </ul>
 
 Key Relationships
 
 
 
 <ul>
 <li>
 External: Suppliers
 </li>
 <li>
 Internal: Business divisions (CPD and PPD), Management committee, Accounting
 
 
 </li>
 </ul>
 
 Education
 
 
 
 <ul>
 <li>
 Graduate and MBA with 10-12 years + experience of Indirect Purchase.
 
 
 </li>
 </ul>
 L&rsquo;Or&eacute;al is committed to building a diverse environment and is proud to be an equal opportunity employer. L&rsquo;Or&eacute;al closely prohibits discrimination against any employee or applicant for employment because of the individual&rsquo;s race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability or any other characteristic protected by law.
</div>

SENIOR MANAGER - INDIRECT SOURCING

HSBC

<div>
 
 Some Careers Open More Doors Than Others.
 
 
 
 I f you&rsquo;re looking for a career that will unlock new opportunities, join HSBC and experience the possibilities. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.
 
 
 
 Job Introduction
 
 
 
 
 Role purpose
 
 (overall high-level summary of the role) We are looking for a detail-oriented and collaborative Assistant Manager - Marketing Operations, to support our global marketing efforts within Corporate &amp; Institutional Banking (CIB). This role focuses on delivering against marketing plans that are aligned with business priorities while ensuring effective governance processes are in place.
 
 
 This role is critical to support the marketing team in India to ensure campaigns, events and commercially driven marketing programmes demonstrate clear, measurable impact on business performance. It&rsquo;s ideal for a growing marketer who thrives on data, structure, results and cross-functional execution.
 
 
 
 Principal Accountabilities and Responsibilities
 
 (e.g., for Business, Customers and Stakeholders; internal control environment, etc.)
 
 
 
 Campaigns, events, digital marketing
 
 
 
 <ul>
 <li>
 Support the senior marketing managers with local campaigns and media activations. Drive optimisation and strong ROI.
 </li>
 <li>
 Maintain relationships with local agency partners to negotiate strong agreements and maintain high quality of service
 </li>
 <li>
 Support implementation of local direct-to-client marketing campaigns to achieve CIB business goals and objectives
 </li>
 <li>
 Manage delivery of events, including planning, creative and content development, vendor management, logistics, and post-event analysis
 </li>
 <li>
 Leverage MarTech platforms (marketing automation, email, analytics etc) to ensure running the latest systems possible
 </li>
 <li>
 Execute PWS local runways to ensure content is up to date and driving outcomes
 </li>
 <li>
 Provide systems support and guidance to the Business Marketing teams looking to drive campaigns through our platforms
 </li>
 <li>
 Support the coordination of the marketing calendar and campaign roadmap across various client segments and product lines.
 
 
 </li>
 </ul>
 
 Budget &amp; Investment Management
 
 
 
 <ul>
 <li>
 Support the management of the local marketing budget
 </li>
 <li>
 Collaborate with Finance and Business Management to align on forecasts.
 
 
 </li>
 </ul>
 
 Governance, Process &amp; Operational Excellence
 
 
 
 <ul>
 <li>
 Support governance and operational processes across marketing planning, budgeting, and execution.
 </li>
 <li>
 Assist in delivering regular reporting to senior marketing and business leadership.
 
 
 </li>
 </ul>
 
 Leadership &amp; Teamwork
 
 
 
 <ul>
 <li>
 Act as a partner to Business and Client/Sector Marketing teams to support go-to-market strategies and business alignment.
 </li>
 <li>
 Foster a performance-driven culture through transparency and continuous improvement.
 </li>
 <li>
 Advocate for Agile Principles and support an Agile way of working within the team
 </li>
 <li>
 Promote the organization&rsquo;s values and create a diverse environment reflecting the HSBC brand.
 
 
 </li>
 </ul>
 
 Qualifications - External
 
 
 
 <ul>
 <li>
 3+ years of experience in marketing operations or planning roles within a financial service or B2B environment.
 </li>
 <li>
 Familiarity with marketing planning and performance reporting.
 </li>
 <li>
 Understanding of the institutional banking landscape and related product lines.
 </li>
 <li>
 Strong analytical skills with knowledge of marketing KPIs and business metrics.
 </li>
 <li>
 Experience in complex organizations and collaboration across business and marketing leadership.
 </li>
 <li>
 Effective communicator with the ability to present insights to stakeholders.
 </li>
 <li>
 Excellent organizational skills and attention to detail
 </li>
 <li>
 Ability to work cross-functionally
 </li>
 <li>
 Bachelor&rsquo;s degree in business, Marketing, Finance, or a related field preferred.
 
 
 </li>
 </ul>
 
 Additional Information
 
 
 
 <ul>
 <li>
 Mandatory to successfully complete Anti-Money Laundering and Sanctions training and post-course assessment, as required.
 
 
 </li>
 </ul>
 HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment.
 
 
 Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.
 
 
 Issued by The Hongkong and Shanghai Banking Corporation Limited, India
</div>

Assistant Manager, CIB Marketing

Aditya Birla Fashion and Retail Ltd.

<div>
 
 The Experiential Marketing Manager will be the key architect behind the in-store experience and Global Brand Partnerships. The core of this role encompasses building, maintaining and driving the Galleries Lafayette instore experiential marketing in India. This role will reflect the brand strategy and communication, awareness, footfall targets, and engagement through ongoing experiential initiatives. The ideal candidate will possess 8-10 years in the following industries-
 
 Luxury, alcohol, hospitality, retail, brand partnerships, events and activations Industries.
 
 Experience with monetized collaborations and sponsorships is a plus.
 
 
 Looking at a senior candidate with a level of finesse and maturity to handle stakeholders both internal and external. Preferably male and Mumbai based. a strong understanding of luxury retail experiential marketing strategy, experiential go-to market campaigns, brand partnerships, Key-customer engagement (HNI) and event management, with a passion for luxury retail. An eye for detail will be a critical component to be successful in this role.
 
 
 
 
 
 Experiential marketing, footfall targets and Consumer experience
 
 
 <ul>
 <li>
 Conceptualize and execute luxury experiential marketing strategies to drive brand awareness and increase customer walk-ins at the store.
 </li>
 <li>
 Continuously work on improving consumer experience by elevated customer engagement and designing solutions for customer retention.
 </li>
 <li>
 Monitor and analyze customer traffic and engagement metrics to facilitate the development of action plans to address customer needs.
 </li>
 <li>
 Develop and manage a comprehensive experiential marketing calendar, including Brand partnership relations, conceptualizing and executing collaborative partnerships. The GL experiential marketing calendar includes but is not limited to creation and maintenance of experiential marketing guidelines.
 </li>
 <li>
 Fulfill daily, weekly, and monthly footfall targets while keeping the relevant TG in focus. Targets Vs impact reporting.
 </li>
 <li>
 Create and enforce brand guidelines, ensuring consistency across all experiential marketing channels and customer touchpoints at store.
 </li>
 </ul>
 
 
 
 
 
 
 
 Experiential Marketing Custodian across stake holders
 
 
 <ul>
 <li>
 Act as the key custodian of the Galleries Lafayette experiential marketing and its execution at store level.
 </li>
 <li>
 Oversee key customer (HNI/ UHNI) interaction at events, activation and brand partnerships
 </li>
 <li>
 Develop and establish relationships with Global brand Partners and drive collaborations that add value to the on-ground and instore experience.Explore, develop and execute Brand Partnerships with portfolio brands and designers. Create a weekly calendar of monetized partnerships. Fulfill targets and deliver on partner expectations.
 </li>
 <li>
 Develop and establish relationships agencies (Events &amp; activations, creative, digital &amp; media), consultants and partners, establish budgets for each and track ROI
 </li>
 <li>
 Conceptualize and launch weekly, weekend vibes, monthly and seasonal go-to-market campaigns that align with brand objectives and drive significant relevant footfalls.
 </li>
 </ul>
 
 
 
 
 
 Go to market campaigns
 
 
 <ul>
 <li>
 Identify, conceptualize and execute suitable events, activations, and brand partnerships for brand GL. Identify insights that will enable brand differentiation and offer the business a competitive edge in the market.
 </li>
 <li>
 Coordinate with cross-functional teams to ensure timely execution of brand events, activations and partnerships and their effectiveness.
 </li>
 <li>
 Maintain a daily ROI tracker with store footfall and impact of every activity. Weekly, monthly and quarterly reports to be shared with relevant stake holders
 </li>
 </ul>
 
 
 
 
 Event Ideation and Management
 
 
 <ul>
 <li>
 Lead the planning and execution of in-store events, promotions, and activations.
 </li>
 <li>
 Analyze the effectiveness of such events and come up with alternate strategies for better engagement.
 </li>
 </ul>
 
 
 
 
 Beauty Marketing and activations
 
 
 <ul>
 <li>
 Plan, strategize, and execute marketing programs and activities to establish and maintain brand presence in the market with a focus on category growth and market share.
 </li>
 <li>
 Lead the planning and execution of in-store activations &amp; events, promotions, and activations. Analyze and report impact, drive optimization through learnings. Ensure weekly calendar balances all business priorities
 </li>
 </ul>
 
 
 
 
 Seasonal Opportunities
 
 
 <ul>
 <li>
 Strategically leverage key cultural events such as Diwali, weddings, Christmas etc to create unique marketing opportunities and promotions.
 </li>
 </ul>
 
 
 
 
 Digital &amp; Social Media Marketing
 
 
 <ul>
 <li>
 Collaborate with digital and social teams to develop social media strategies that enhance brand experience and engagement at stores.
 </li>
 <li>
 Monitor trends and adapt strategies to maintain relevance and luxury experience by leveraging the digital landscape.
 </li>
 </ul>
 
 
 
 
 Content Creation
 
 
 <ul>
 <li>
 Oversee content capture &amp; creation from stores across all categories, during events, activations and brand partnerships.
 </li>
 <li>
 Collaborate with digital, content &amp; creative teams to produce compelling visual and written content.
 </li>
 </ul>
 
 
 
 
 
 External and Internal stakeholder relations
 
 
 <ul>
 <li>
 Establish and develop strategic long-term partnerships with brands, Opportunistic alliances across all categories and business priorities. Vendor management and budget control will be a crtitical part of this role.
 </li>
 <li>
 Actively procure strategic and qualitative sponsorship partnerships with internal and external brands for GL events, venues, IP&rsquo;s. Shoulder all trade marketing objectives.
 </li>
 <li>
 Owning and overseeing all brand partnerships from pitch to final execution to ensure all partner brand guidelines and objectives are fulfilled.
 </li>
 <li>
 Serve as the primary coordinator with the Galleries Lafayette retail team for coordination, alignment, and execution.
 </li>
 <li>
 Manage internal communications for all experiential marketing and brand partnerships, including internal stakeholder alignment, efficient relations, and crisis management.
 </li>
 </ul>
</div>

Experiential Marketing Manager- Galeries Lafayette

Catering Collective

<div>
 
 
 About Catering Collective
 
 
 
 
 
 
 Catering Collective is one of India&rsquo;s leading food and beverage businesses, delivering exceptional catering and hospitality experiences through renowned brands like
 
 Blue Sea Catering, Pavitra, Copper Catering, and Life Co
 
 , and managing iconic venues such as
 
 Blue Sea (Mumbai)
 
 and
 
 Araya Bagh (New Delhi)
 
 .
 
 
 
 
 
 From bespoke weddings and luxury celebrations to large-scale corporate events and institutional catering, we blend
 
 culinary innovation
 
 ,
 
 hospitality excellence
 
 , and
 
 operational expertise
 
 to create unforgettable experiences.
 
 
 
 
 
 
 Role Overview
 
 
 
 
 
 
 We&rsquo;re looking for a
 
 data-driven, growth-focused Digital Marketing Lead
 
 to drive performance marketing, lead generation, and digital visibility across our portfolio.
 
 
 This is a
 
 high-impact role
 
 ideal for a performance marketer who combines creative thinking with analytical rigor &mdash; someone who can turn insights into measurable business growth.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 
 
 Performance Marketing &amp; Lead Generation
 
 
 <ul>
 <li>
 Plan, execute, and optimize paid campaigns (Search, Display, Meta, etc.) to generate high-quality leads for weddings, social catering, and venue bookings.
 </li>
 <li>
 Manage performance marketing budgets and ensure strong ROI.
 </li>
 <li>
 Develop A/B testing strategies to enhance CTR, conversion rate, and CPA.
 </li>
 </ul>
 
 
 Funnel Optimization &amp; Conversion Growth
 
 
 <ul>
 <li>
 Map and optimize the customer journey across awareness, inquiry, and conversion stages.
 </li>
 <li>
 Collaborate with sales teams to improve lead quality and close feedback loops.
 </li>
 <li>
 Implement retargeting and remarketing strategies to boost conversions.
 </li>
 </ul>
 
 
 Website, SEO &amp; Product Experience
 
 
 <ul>
 <li>
 Lead SEO, UX, and CRO initiatives to enhance digital performance and lead flow.
 </li>
 <li>
 Work with agencies and internal teams to optimize website content, design, and CTAs.
 </li>
 <li>
 Build dashboards and analytics reports to track funnel performance and insights.
 </li>
 </ul>
 
 
 Partnerships &amp; Digital Visibility
 
 
 <ul>
 <li>
 Manage relationships with event aggregator platforms and digital marketplaces.
 </li>
 <li>
 Identify new digital channels and technologies to expand lead-generation opportunities.
 </li>
 </ul>
 
 
 LinkedIn &amp; Content Strategy
 
 
 <ul>
 <li>
 Own the content calendar and page management for Catering Collective&rsquo;s LinkedIn presence.
 </li>
 <li>
 Create engaging brand storytelling, thought-leadership, and event showcase content.
 </li>
 <li>
 Drive B2B awareness and engagement through strategic LinkedIn campaigns.
 </li>
 </ul>
 
 
 Analytics &amp; Reporting
 
 
 <ul>
 <li>
 Define and monitor KPIs (cost per lead, conversion rate, ROI, funnel velocity).
 </li>
 <li>
 Build performance dashboards to support data-driven decision-making.
 </li>
 </ul>
 
 
 
 
 
 What We&rsquo;re Looking For
 
 
 <ul>
 <li>
 6&ndash;10 years of experience in
 
 performance marketing, digital growth, or demand generation
 
 .
 </li>
 <li>
 Proven track record in managing multi-channel digital campaigns and optimizing conversion funnels.
 </li>
 <li>
 Strong analytical mindset with experience using tools like
 
 Google Analytics, Meta Ads Manager, HubSpot, or similar platforms
 
 .
 </li>
 <li>
 Experience in the
 
 hospitality, events, or lifestyle
 
 industry preferred.
 </li>
 <li>
 Excellent communication, storytelling, and stakeholder management skills.
 </li>
 </ul>
</div>

Assistant Marketing Manager

Explore 154+ Senior digital marketing manager in Mumbai this October. Find roles across top companies and apply now to boost your career.