Senior Manager, Performance Marketing
- Dubai, United Arab Emirates
Posted 5 days ago
About the role
INSPIRE | EXHILARATE | DELIGHT
For over seven decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. In its pursuit to excel as a hybrid luxury retailer, the Group has curated a portfolio of over 10 owned brands and strengthened its distribution and marketing expertise for over 400 international names across luxury fashion, beauty, jewellery, watches, eyewear, and art de vivre categories.
Every step at Chalhoub Group is taken to build a future where luxury dreams become reality — bridging cultures and crafting memorable experiences for our consumers. Be it by constantly reinventing itself, committing to innovation, or embracing new technologies, the Group is shaping the future of luxury retail. It delivers seamless omnichannel experiences across more than 950 stores, online platforms, and mobile apps. Driving this innovation journey is The Greenhouse — the Group’s innovation hub, incubator, and accelerator for startups and emerging businesses, regionally and globally.
Chalhoub Group fosters a people-at-heart culture rooted in diversity, equity, and inclusion, and a workplace catalysed by forward thinking and future-proofing. Today, it brings together over 16,000 talented professionals across eight countries in the Middle East, with a presence in LATAM.
Sustainability is at the core of the Group’s strategy, guided by a clear commitment to people, partners, and the planet. Chalhoub Group is proud to be a member of the United Nations Global Compact, a signatory of the Women’s Empowerment Principles, and to have pledged to reach Net Zero by 2040.
Role Purpose
The Sr. Manager, Performance Marketing is responsible for defining and leading the growth strategy for FACES across digital and omnichannel customer touchpoints. The role is accountable for driving sustainable revenue growth, customer acquisition, retention, and customer lifetime value, while ensuring alignment with brand positioning and business objectives.
What you'll be doing
Define and execute the overall growth strategy for FACES, with clear plans across acquisition, retention, reactivation, conversion, and loyalty.
Own commercial growth targets and lead initiatives to increase traffic, conversion, average order value, repeat purchase, and customer lifetime value.
Lead performance marketing and demand generation activities across relevant channels to deliver efficient and measurable business growth.
Partner closely with marketing, merchandising, retail, e-commerce, product, content, analytics, and technology teams to optimize the end-to-end customer journey.
Identify growth opportunities through data analysis, customer insights, competitive reviews, and test-and-learn approaches.
Establish a robust experimentation framework and scale successful initiatives based on measurable results.
Monitor and report on growth performance through dashboards, business reviews, and actionable recommendations.
Manage budgets, agency relationships, and external partners to ensure strong return on investment and delivery quality.
Build, lead, and develop a high-performing growth team, fostering accountability, agility, and continuous improvement.
What you’ll need to succeed
Bachelor’s degree in business, Marketing, E-commerce, or a related field.
10+ years of relevant experience in growth, digital commerce, performance marketing, or commercial leadership roles.
Proven experience in pure-play multi-brand e-commerce, or Omnichannel multi-brand e-commerce environment.
Proven track record of delivering measurable business growth in retail, beauty, fashion, or other customer-centric sectors.
Strong knowledge of customer acquisition channels, lifecycle marketing, retention strategies, and funnel optimization.
Strong commercial acumen with the ability to translate data and insights into practical growth actions.
Experience leading cross-functional teams and influencing senior stakeholders in a matrix environment.
Strong analytical, problem-solving, and decision-making capabilities.
Excellent communication and stakeholder management skills.
What we can offer you
With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.
We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts.
Using GenAI in Your Application Process
To support a fair and consistent experience for all candidates, we ask that assessments and interviews are completed independently and without assistance from generative AI tools. This ensures we understand your strengths, your thinking, and how you approach real situations.
We Invite All Applicants to Apply
It Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers. At Chalhoub Group, we are committed to inclusion and diversity.
We welcome all applicants to apply and be part of our exciting future. We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status.