senior marketing analyst

Full House Resorts

<div><div>Casino Marketing Analyst &ndash; Campaign Analytics &amp; AI-Enabled Measurement 
Location: Las Vegas, NV (On-site) 
If This Sounds Like You... 
<ul><li>Do you use data to tell clear, actionable stories about what is and isn&rsquo;t working in marketing?</li><li>Do you focus on driving **profitable** customer behavior and long-term value, not just clicks</li></ul>
or visits? 
<ul><li>Are you fluent in AI-enabled modeling and excited to use it to improve targeting, offers, and</li></ul>
media effectiveness? 
<ul><li>Do you enjoy collaborating across marketing, operations, finance, and IT to get to better</li></ul>
business outcomes? 
<ul><li>Are you a self-starter who is intellectually curious and comfortable testing, learning, and</li></ul>
iterating? 
<ul><li>Do you think in terms of customer lifetime value, incremental revenue, and ROI instead of</li></ul>
vanity metrics? 
If yes, we&rsquo;d like to talk with you. 
Do Not Apply If... 
<ul><li>You are not a collaborator or dislike cross-functional work</li><li>You are not willing to travel as business needs require</li><li>You are not currently located in the Las Vegas area</li><li>You are not fluent in AI-enabled modeling and analytics</li><li>You require a rigid, inflexible schedule</li><li>You lack an undergraduate degree with 4+ years of relevant experience, or a graduate degree</li></ul>
with relevant experience 
<ul><li>You are looking for a systems/data engineering role rather than an analyst/insights role</li></ul>
About the Role 
This senior individual contributor supports the Chief Marketing Officer in developing 
measurements and making recommendations for campaign optimization across a network of 
strategic business units. You will design, measure, and optimize direct marketing and media 
campaigns to drive customer lifetime value (CLV), incremental trips, and incremental revenue, 
using advanced analytics and AI-based modeling. 
What You&rsquo;ll Do 
<ul><li>Design test-and-learn approaches (A/B, multivariate, control vs. test) for direct mail, email,</li></ul>
SMS, app, and paid media</div>
<ul><li>Build and maintain AI/ML models (segmentation, propensity, churn, offer optimization, next-</li></ul>
best-action)
<ul><li>Analyze heavy direct marketing programs (reinvestment, tier, reactivation, high-value players)</li></ul>
and connected media spend 
<ul><li>Develop frameworks to measure incrementality and distinguish true lift from natural behavior</li></ul>
<ul><li>Partner with leaders across strategic business units to define KPIs and turn insights into clear</li></ul>
recommendations 
<ul><li>Build dashboards and recurring reports on campaign performance, customer value, and</li></ul>
media effectiveness
<div>
What We&rsquo;re Looking For 
<ul><li>Undergraduate degree with 4+ years in analytics/marketing, or a quantitative graduate</li></ul>
degree with relevant experience 
<ul><li>Deep experience in direct marketing analytics (direct mail, email, SMS, loyalty, reinvestment)</li><li>Strong skills in AI-enabled modeling (e.g., propensity, look-alike, churn, optimization) using</li></ul>
Python/R, SQL, or similar 
<ul><li>Experience with visualization tools (Tableau, Power BI, Looker, etc.)</li><li>Ability to connect analytics to business outcomes (CLV, incremental revenue, profitability)</li><li>Comfort working with large casino and loyalty datasets</li><li>Self-starter, intellectually curious, highly collaborative, and adaptable</li></ul>
Nice to Have 
<ul><li>Casino, gaming, hospitality, or entertainment experience</li><li>Hands-on work with patron management systems (Konami), casino data warehouses, CMS,</li></ul>
and player loyalty databases 
<ul><li>Experience with media mix, attribution, or cross-channel measurement</li></ul>
Work Environment 
<ul><li>On-site in Las Vegas, NV</li><li>Travel as needed for property visits and cross-unit collaboration</li><li>Reports to the Chief Marketing Officer and works closely with the VP of Advertising across</li></ul>
five properties 
Do you meet these requirements and want to use AI-driven analytics to shape the future 
of casino marketing? Apply now.</div></div>

Casino Marketing Analyst

The Home Depot

<div>
 Req173416
 
 
 
 Position Purpose
 
 
 
 The Senior Analyst, Marketing Analytics leads the strategy for quantifying the impact of paid marketing channels on the full customer funnel. In this role, you will go beyond basic web metrics to map the complex user journey from paid media touchpoints to website engagement, culminating in offline sales at our physical locations.
 
 
 By integrating online behavior with offline data, you will provide a holistic view of channel performance. You will collaborate with Media, Finance, and Operations teams to design a fact-based growth strategy, using SQL and Tableau to uncover trends that maximize marketing ROI. Your insights will directly influence budget allocation, audience targeting, and website enhancements designed to drive high-value store traffic.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 20% Work with other departments providing analytical insight on business performance.
 </li>
 <li>
 20% Research and analyze business trends &amp; customer behavior data to identify opportunities for website enhancements.
 </li>
 <li>
 20% Analyze web analytics data as well as other offline data to evaluate site performance.
 </li>
 <li>
 10% Work with the Web Analyst to provide weekly Web Analytic dashboards.
 </li>
 <li>
 10% Takes the lead on new programs and initiatives for Web Analytics Team.
 </li>
 <li>
 10% Provide web analytics strategy to Specialty Channel.
 
 
 </li>
 </ul>
 
 Direct Manager/Direct Reports
 
 
 
 <ul>
 <li>
 Reports to Manager, Channel Analytics
 </li>
 <li>
 Position has 0 Direct Reports
 
 
 </li>
 </ul>
 
 Travel Requirements
 
 
 
 <ul>
 <li>
 Typically requires overnight travel less than 10% of the time.
 
 
 </li>
 </ul>
 
 Physical Requirements
 
 
 
 <ul>
 <li>
 Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
 
 
 </li>
 </ul>
 
 Working Conditions
 
 
 
 <ul>
 <li>
 Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
 </li>
 <li>
 No travel Required
 
 
 </li>
 </ul>
 
 Minimum Qualifications
 
 
 
 <ul>
 <li>
 Must be eighteen years of age or older.
 </li>
 <li>
 Must be legally permitted to work in the United States.
 </li>
 <li>
 Responsible for helping others and providing on-the-job training or guidance
 </li>
 <li>
 Demonstrated business/financial modeling capabilities with tools such as Excel and Access
 </li>
 <li>
 Demonstrated skills in applying statistical analysis principles to business challenges
 </li>
 <li>
 Demonstrated communication and interpersonal skills
 </li>
 <li>
 Demonstrated ability to work well with others
 </li>
 <li>
 Strong analytical skills with attention to detail; self-starter
 
 
 </li>
 </ul>
 
 Preferred Qualifications
 
 
 
 <ul>
 <li>
 Prior Business Analyst roles
 </li>
 <li>
 Analytical skills
 </li>
 <li>
 Presentation skills
 </li>
 <li>
 Strong communication skills
 </li>
 <li>
 Strong people skills
 </li>
 <li>
 Expertise in Tableau
 </li>
 <li>
 Media Knowledge: Familiarity with paid media platforms (Google Ads, Meta Ads Manager) and attribution modeling (Linear, First-Touch, Data-Driven).
 
 
 </li>
 </ul>
 
 Minimum Education
 
 
 
 <ul>
 <li>
 The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
 
 
 </li>
 </ul>
 
 Minimum Years Of Work Experience
 
 
 
 <ul>
 <li>
 5
 
 
 </li>
 </ul>
 
 Competencies
 
 
 
 <ul>
 <li>
 Action Oriented
 </li>
 <li>
 Collaborates
 </li>
 <li>
 Drives Engagement
 </li>
 <li>
 Communicates Effectively
 </li>
 <li>
 Customer Focus
 </li>
 <li>
 Drives Results
 </li>
 <li>
 Manages Conflict
 </li>
 </ul>
</div>

Senior Analyst, Marketing Analytics

<div>Position Purpose:<div>
The Senior Analyst, Marketing Analytics leads the strategy for quantifying the impact of paid marketing channels on the full customer funnel. In this role, you will go beyond basic web metrics to map the complex user journey from paid media touchpoints to website engagement, culminating in offline sales at our physical locations.</div><div>
By integrating online behavior with offline data, you will provide a holistic view of channel performance. You will collaborate with Media, Finance, and Operations teams to design a fact-based growth strategy, using SQL and Tableau to uncover trends that maximize marketing ROI. Your insights will directly influence budget allocation, audience targeting, and website enhancements designed to drive high-value store traffic.</div> 
Key Responsibilities:<ul><li>
20% Work with other departments providing analytical insight on business performance.</li><li>
20% Research and analyze business trends &amp; customer behavior data to identify opportunities for website enhancements.</li><li>
20% Analyze web analytics data as well as other offline data to evaluate site performance.</li><li>
10% Work with the Web Analyst to provide weekly Web Analytic dashboards.</li><li>
10% Takes the lead on new programs and initiatives for Web Analytics Team.</li><li>
10% Provide web analytics strategy to Specialty Channel.</li></ul> 
Direct Manager/Direct Reports:<ul><li>
Reports to Manager, Channel Analytics</li><li>
Position has 0 Direct Reports</li></ul> 
Travel Requirements:<ul><li>
Typically requires overnight travel less than 10% of the time.</li></ul> 
Physical Requirements:<ul><li>
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.</li></ul> 
Working Conditions:<ul><li>
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.</li><li>
No travel Required</li></ul> 
Minimum Qualifications:<ul><li>
Must be eighteen years of age or older.</li><li>
Must be legally permitted to work in the United States.</li><li>
Responsible for helping others and providing on-the-job training or guidance</li><li>
Demonstrated business/financial modeling capabilities with tools such as Excel and Access</li><li>
Demonstrated skills in applying statistical analysis principles to business challenges</li><li>
Demonstrated communication and interpersonal skills</li><li>
Demonstrated ability to work well with others</li><li>
Strong analytical skills with attention to detail; self-starter</li></ul> 
Preferred Qualifications:<ul><li>
Prior Business Analyst roles</li><li>
Analytical skills</li><li>
Presentation skills</li><li>
Strong communication skills</li><li>
Strong people skills</li><li>
Expertise in Tableau</li><li>
Media Knowledge: Familiarity with paid media platforms (Google Ads, Meta Ads Manager) and attribution modeling (Linear, First-Touch, Data-Driven).</li></ul> 
Minimum Education:<ul><li>
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.</li></ul> 
Minimum Years of Work Experience:<ul><li>
5</li></ul> 
Competencies:<ul><li>
Action Oriented</li><li>
Collaborates</li><li>
Drives Engagement</li><li>
Communicates Effectively</li><li>
Customer Focus</li><li>
Drives Results</li><li>
Manages Conflict</li></ul></div>

Ojos Locos Sports Cantina

<div>The Senior Finance &amp; Marketing Analyst will play a critical role in driving data-driven decision-making and revenue optimization at Ojos Locos. This role partners closely with Finance, Marketing, Operations, and Executive Leadership to analyze financial performance, evaluate marketing effectiveness, and deliver actionable insights that improve profitability, guest engagement, and business growth. The ideal candidate will bring strong financial acumen, advanced analytical capabilities, and experience leveraging data to optimize both financial outcomes and marketing ROI. 


Essential Duties and Responsibilities
<ul><li>Develop, maintain, and optimize financial models, reports, and dashboards to support forecasting, budgeting, and strategic planning.</li>
<li>Partner with Finance team to support monthly, quarterly, and annual financial reporting and variance analysis.</li>
<li>Identify financial risks and opportunities and provide actionable recommendations to improve profitability.</li>
<li>Support pricing strategy, menu engineering, and cost optimization initiatives.</li>
<li>Analyze marketing campaign performance across digital, in-store, and third-party platforms to evaluate effectiveness and ROI.</li>
<li>Partner with Marketing to optimize channel mix, promotions, and customer engagement strategies.</li>
<li>Assist in development, maintenance, and dashboard enhancements and KPI reports to provide real-time visibility into financial and marketing performance.</li>
<li>Analyze data from multiple sources, including sales, marketing, customer experience, and operations, to identify trends and growth opportunities.</li>
<li>Design and implement data models to support financial and marketing analysis requirements.</li>
<li>Ensure data accuracy, consistency, and integrity through strong data governance practices.</li>
<li>Support strategic initiatives, new store openings, and market expansion efforts with data-driven insights.</li>
<li>Present findings and recommendations to senior leadership in a clear and actionable manner.</li>
</ul>
Education and or Experience
<ul>
<li>Bachelor&rsquo;s degree in Finance, Economics, Data Analytics, Information Systems, Statistics, or a related field. A Master&rsquo;s degree is a plus.</li>
<li>5+ years of experience in financial analysis, business intelligence, marketing analytics, or a related field.</li>
<li>Experience in multi-unit restaurants, hospitality, or retail environments strongly preferred</li></ul> 


Requirement and Skills
<ul>
<li>Strong financial modeling and analytical skills with attention to detail.</li>
<li>Advanced SQL skills and experience working with relational databases.</li>
<li>Experience with data visualization tools (Power BI, Tableau, or similar).</li>
<li>Experience with MIRUS, R-365 and Power BI strongly preferred.</li>
<li>Experience with data modeling, ETL processes, and data warehousing concepts.</li>
<li>Strong understanding of marketing analytics and performance metrics.</li>
<li>Excellent communication skills with the ability to translate complex data into actionable insights.</li>
<li>Ability to work independently and collaboratively in a fast-paced environment.</li></ul></div>

Senior Finance and Marketing Analyst

<div>Position Purpose:<div>
The Senior Analyst of Marketing Technology Optimization serves as a cross-functional partner to execute on enabling launch of content management systems across marketing and operational teams. This role is responsible for translating complex business requirements and brand standards into scalable technology solutions and actionable objectives, and operates at the intersection of people, process and technology. This is accomplished by balancing strong knowledge of technology with ongoing user support including training, new user onboarding, and governance, to ensure that user base is equipped to work faster, smarter, and more effectively.</div><div> 

Key Responsibilities:</div><ul><li>
10% Knowledge of Marketing Operations - Remains knowledgeable on Marketing Technology systems and capabilities, and trends in Marketing Operations</li><li>
20% On-Going Support for Systems - Provide on-going support for systems that enable marketing project execution by developing and delivering training, new associate on-boarding, and governance of implementations to ensure configurations and data stay &quot;clean&quot;</li><li>
20% Optimizes Processes - Use data and insights to optimize processes and support through areas such as automation, incremental enhancements to system configurations, process improvement and modifications to training programs to drive operational efficiencies</li><li>
10% Partner with Third-Parties - Partner with third party software providers to understand and influence their capabilities roadmap</li><li>
20% Partnership - Partner with Marketing Technology product management, Brand Marketing account services, creative, program management office (PMO), and other cross functional partners to understand processes and system requirements to enable marketing project execution and technology services</li><li>
20% Requirement Gathering - Based on PMO center-of-excellence processes and ways of working and requirements gathered, configure technology, on-board users, and thoughtfully roll-out solutions that enable marketing project execution and processes</li></ul> 
Direct Manager/Direct Reports:<ul><li>
This position typically reports to Manager/Sr Manager Marketing Operations</li><li>
This position has 0 Direct Reports</li></ul> 
Travel Requirements:<ul><li>
Typically requires overnight travel less than 10% of the time.</li></ul> 
Physical Requirements:<ul><li>
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.</li></ul> 
Working Conditions:<ul><li>
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.</li></ul> 
Minimum Qualifications:<ul><li>
Must be eighteen years of age or older.</li><li>
Must be legally permitted to work in the United States.</li></ul> 
Preferred Qualifications:<ul><li><div>
Previous experience in traditional and/or digital marketing, marketing operations, or optimizing marketing technology operations</div></li><li><div>
Self-motivated and able to work independently and collaboratively within/across cross-functional team(s); able to lead and deliver projects with little direction</div></li><li><div>
Strong problem-solving skills with the ability to manage ambiguity in fast paced environments</div></li><li><div>
Ability to communicate complex topics to manager and senior leadership</div></li><li><div>
Experience with Marketing Technology and Content Management systems and ways of working including but not limited to digital asset management, dynamically assembled creative/content, campaign and offer management, marketing workflow management, and agile marketing</div></li><li><div>
Proven experience collaborating with cross-functional teams to translate business requirements into technical requirements</div></li><li><div>
Demonstrated ability to map end-to-end marketing workflows and identify opportunities for automation, bottle-neck removal, or friction reduction</div></li><li><div>
Proficiency in identifying platform analytics or user feedback loops to utilize data-driven decision making for process improvements</div></li><li><div>
Experience leading the rollout of new technologies or global process shifts, ensuring high adoption rates through structured communication, training plans, and user support</div></li><li><div>
Deep familiarity with core marketing ecosystem technologies (e.g. AEM, Express, Workfront, etc.) and implementation experience for large scale technology</div></li><li><div>
Excellent verbal and written communication skills and an ability to prepare clean and concise leadership-ready documents</div></li></ul> 
Minimum Education:<ul><li>
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.</li></ul> 
Preferred Education:<ul><li>
No additional education</li></ul> 
Minimum Years of Work Experience:<ul><li>
4</li></ul> 
Preferred Years of Work Experience:<ul><li>
No additional years of experience</li></ul> 
Minimum Leadership Experience:<ul><li>
None</li></ul> 
Preferred Leadership Experience:<ul><li>
None</li></ul> 
Certifications:<ul><li>
None</li></ul> 
Competencies:<ul><li>
Action Oriented</li><li>
Collaborates</li><li>
Drives Engagement</li><li>
Communicates Effectively</li><li>
Customer Focus</li><li>
Drives Results</li><li>
Manages Conflict</li></ul></div>

Senior Analyst, Marketing Technology

On Hire

<div>A leading company in the food and beverage sector is seeking for Senior Financial Analyst role; you will leverage your financial acumen to drive profitability and strategic initiatives within the industry. You will be responsible for financial planning, analysis, and reporting specific to food and beverage operations, contributing to informed decision-making across the organization.
Key Responsibilities<ul><li>
Analyze financial performance and trends specific to food and beverage operations, providing actionable insights to improve efficiency and profitability.</li><li>
Develop and maintain financial models tailored to the unique dynamics of the food and beverage industry, including pricing strategies, cost analysis, and market trends.</li><li>
Collaborate with operational and marketing teams to forecast revenues and expenses, ensuring alignment with overall business strategies.</li><li>
Prepare detailed reports and presentations for management that highlight key insights and recommendations pertaining to financial performance.</li><li>
Support the budgeting process and conduct monthly reviews to monitor progress against financial goals.</li><li>
Participate in evaluating new business opportunities, capital investments, and initiatives within the food and beverage sector.</li><li>
Stay updated on industry trends and regulations to provide relevant financial insights to the team.</li></ul> 

Requirements 
<ul>
<li>Bachelor's degree in Finance, Accounting, or a related field; MBA or CFA is highly desirable.</li>
<li>4+ years of financial analysis experience, with a strong focus on the food and beverage industry preferred.</li>
<li>Proficient in financial modeling and analysis with advanced Excel skills.</li>
<li>Familiarity with industry-specific software and reporting tools; knowledge of ERP systems is a plus.</li>
<li>Strong analytical abilities with a keen eye for detail and accuracy.</li>
<li>Exceptional communication and presentation skills, capable of conveying complex information to diverse audiences.</li>
<li>Ability to thrive in a fast-paced, team-oriented environment, managing multiple priorities effectively.</li> 
</ul> 
 
Benefits 
Attractive Package</div>

Senior Financial Analyst - Food and beverage

Energy Transfer

<div>Energy Transfer, recognized by Forbes as one of America's best large employers, is dedicated to responsibly and safely delivering America&rsquo;s energy. We are driven to inspire our employees to create superior value for our customers, our investors, a sustainable future and giving back to the community where we have long-standing commitments to causes including MD Anderson Children&rsquo;s Cancer Hospital, The Salvation Army, American Heart Association, Ronald McDonald House and many more.
We value all of our employees who make our growth and success possible. We are proud to offer industry leading compensation, comprehensive benefits, 401(k) match with additional profit sharing, PTO and abundant career opportunities.
Come join our award winning 11,000 strong organization as we fuel the world and each other!
Summary:
Monitor and analyze measurement data to ensure accurate and timely reporting and analysis for measurement leadership.
Essential Duties &amp; Responsibilities:<ul><li>
Monitor, analyze and make necessary edits as needed to incoming volume and quality data to assure accuracy and completeness.
</li><li>Work closely with SCADA support team, communications technicians, measurement technicians, and external customers to resolve missing data issues.</li><li>
With guidance from Senior Analyst or Lead Analyst, responsible for estimating/editing missing custody transfer data that cannot be recovered using customer data, historical data and measurement experience.</li><li>
Reviews 15-minute, hourly, daily or batch volume or mass data, where applicable, from meters to identify and correct erroneous, invalid, and questionable data, thus assuring data sent to customers and accounting department is accurate.</li><li>
Responsible for the setup of new meters in the measurement system, based upon contractual terms, SCADA configuration reports, and guidance from Senior Analyst or Lead Analyst.</li><li>
Uses historical data, and system validation rules, to evaluate incoming gas chromatograph and sample analysis data to assure that it is reasonable and representative. Coordinates with the field on resolving sample issues.</li><li>
Maintain, generate, and distribute various reports needed to evaluate the accuracy of measurement data.</li><li>
Compiles and evaluates incoming &ldquo;third party&rdquo; measurement data and assures its agreement with check measurement data, where applicable.</li><li>
Reports, and helps troubleshoot physical pipeline L&amp;U balances based upon information compiled from pipeline operations, field measurement operations, and commercial.</li><li>
Evaluates incoming meter test data (Flow-Cal TESTit, Flow-Cal PROVEit, and PYCit) to determine if a current or prior period adjustment is required by the contract and, with direction from Senior Analyst or Lead Analyst, applies the necessary corrections.</li><li>
Performs Prior Period Adjustments, with guidance from Senior Analysts or Lead Analysts, creating the required documentation for SOX controls and accounting settlements.</li><li>
Maintains detailed records of all work performed including data edits and system configuration changes to ensure compliance with all company SOX controls.</li><li>
Maintain customer relations with third party customers.</li></ul> 
Education and/or Experience, Knowledge, Skills &amp; Abilities:
<div>
To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. The requirements for this position are listed below:</div>
<ul>
<li>Bachelor's degree or equivalent work experience</li>
<li>5-8 years of gas or liquid measurement experience, as applicable</li>
<li>Basic knowledge of MS Excel</li>
<li>Knowledge of FLOWCAL or PGAS a plus.</li>
<li>Office level proficiency with MS Outlook</li>
</ul>
Working Conditions:
<div>
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.
</div><div></div><ul><li>Usually, normal office working conditions.</li>
<li>Must be able to remain in a stationary position 50% of the time due to prolonged periods of sitting or standing.</li>
<li>Occasional overnight travel may be required.</li>
<li>Occasional visits to industrial/manufacturing settings, which may include exposure to various materials and chemicals, as well as extreme temperature conditions and loud machinery, and require appropriate personal protective equipment.</li>
</ul> 
&quot;An equal opportunity employer/disability/vet The Partnership is an equal opportunity employer and does not discriminate against qualified applicants on the basis of any actual or perceived legally protected characteristics under federal, state, or local law. The nature and frequency of the above working conditions and requirements may vary depending on individual operational circumstances. Where feasible, the Partnership will make reasonable accommodations to qualified individuals with disabilities to enable them to perform the essential functions of the job. DISCLAIMER: The statements listed in this job posting, which are subject to change, are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of personnel so classified. &quot;</div>

Sr. Analyst - Measurement

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