trade marketing executive

Agthia Group PJSC

<div>
 
 
 Profile Snapshot
 
 
 
 
 Title:
 
 Trade Marketing Executive
 
 
 
 Location:
 
 Kuwait
 
 
 
 Position Type:
 
 Full Time
 
 
 
 Department:
 
 Marketing
 
 
 
 
 
 
 What Will Your Day Look Like?
 
 
 
 The
 
 Trade Marketing Executive
 
 will be responsible for driving sales growth, strengthening customer relationships, and analyzing market competition to identify business opportunities.
 
 
 The ideal candidate will possess strong communication and leadership skills, along with a solid understanding of sales principles and FMCG industry experience. The role plays a key part in supporting the implementation of indirect retail visibility strategies, enhancements, and execution plans to enable SFP markets to deliver best-in-class consumer experience and commercial performance.
 
 
 You will work closely with the Trade Marketing Manager and coordinate with market teams to ensure effective execution of marketing initiatives, optimize retail visibility, and enhance brand awareness and engagement across multiple channels.
 
 
 
 
 
 
 How Will You Make an Impact?
 
 
 <ul>
 <li>
 Develop and implement trade marketing plans to drive sales growth, market share, and profitability.
 </li>
 <li>
 Collaborate with cross-functional teams to identify business opportunities, risks, and improvement areas.
 </li>
 <li>
 Monitor market trends, competitor activity, and consumer behavior to support data-driven marketing decisions.
 </li>
 <li>
 Build and maintain strong relationships with key stakeholders, including retailers, distributors, and internal teams.
 </li>
 <li>
 Coordinate multi-category marketing campaigns across indirect retail channels, ensuring effective execution of visibility solutions aligned with campaign cycles.
 </li>
 <li>
 Work closely with the brand marketing team to support content development for new deployments and initiatives.
 </li>
 <li>
 Maintain visibility mapping and tracking tools in collaboration with markets, supporting the brand communication and visibility calendar.
 </li>
 <li>
 Support event execution, including coordination of designs, materials, setups, and alignment with market requirements.
 </li>
 <li>
 Oversee day-to-day administrative operations and ensure smooth communication with suppliers.
 </li>
 <li>
 Track ongoing activities and ensure timely execution and closure of deliverables.
 </li>
 <li>
 Manage the Quote-to-PO process in coordination with markets and procurement teams.
 </li>
 </ul>
 
 
 
 
 
 Qualifications, Experience &amp; Skills
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Business Administration, or a related field, providing a strong foundation in marketing principles, consumer behavior, and business strategy.
 </li>
 <li>
 Minimum 3 years of experience in FMCG marketing, trade marketing, or sales promotions, with proven exposure to retail execution and campaign management in a fast-paced environment.
 </li>
 <li>
 Strong analytical skills with the ability to interpret sales data, market trends, and performance metrics to support informed decision-making and campaign optimization.
 </li>
 <li>
 Excellent communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams including sales, brand marketing, procurement, and external partners such as retailers and distributors.
 </li>
 </ul>
 
 
 
 
 
 Grow with Agthia &ndash; For the Better
 
 
 
 Agthia Group is one of the region&rsquo;s leading Food &amp; Beverage companies, with a growing international footprint. We are a publicly listed company on the Abu Dhabi Securities Exchange (ADX) and part of ADQ, one of region&rsquo;s largest holding companies.
 
 
 
 
 
 Rooted in Abu Dhabi since 1978, we've grown into a global presence, operating in countries including the UAE, Saudi Arabia, Kuwait, Oman, Egypt, Turkey, and Jordan. We&rsquo;ve built a diverse portfolio of over 35 market-leading brands across Water &amp; Food, Snacking, Protein &amp; Frozen, and Agri-Business &ndash; touching the lives of millions of consumers in more than 65 global markets. With sustainability at the core of our innovations, we&rsquo;ve pioneered several world-first products, setting new benchmarks in industry and meeting the evolving needs of communities worldwide..
 
 
 
 
 
 Over 12,000 people from more than 67 nationalities are at the heart of shaping our purpose driven future, supported by an agile environment which encourages collaboration, creativity, and the freedom to make a real difference. With a competitive benefits package, genuine opportunities to advance, and a focus on continuous learning and development, we&rsquo;re committed to supporting your growth as we work together to deliver excellence &ldquo;For the Better.&rdquo;
 
 
 
 
 
 Join us and be part of a team that's not just shaping the future of food and beverage but also making a meaningful impact on the world. Together, let's grow 'For the Better.'
 
</div>

Trade Marketing Executive

IFFCO Group

<div>
 
 At IFFCO Group, we are fully dedicated to our core value of "People". We are devoted to fostering our employees' growth, providing them with limitless opportunities for personal and career advancement. Our enticing benefits and inclusive work environment have garnered recognition as a certified Great Place to Work&reg; in the UAE and Saudi Arabia.
 
 
 
 
 
 
 About the Role
 
 : Empowerment Through Diversity
 
 
 Within IFFCO Group, every role&mdash;be it an internship, a graduate opportunity, or a job opening&mdash;offers you the autonomy to shape your professional trajectory. You'll encounter abundant prospects for personal and professional flourishing when collaborating with visionary brands and individuals driving our vision and business expansion. We believe that an entrepreneurial mindset drives success, and our dedicated workforce is the heartbeat of our achievements.
 
 
 
 
 
 
 
 
 
 Responsibilities
 
 :
 
 <ul>
 <li>
 Assigned Category Value Target Achievement
 </li>
 <li>
 Monthly/Quarterly/Yearly Region-wise Category-wise Channel-wise Sales Forecasting
 </li>
 <li>
 Devise effective pricing in lieu of competition
 </li>
 <li>
 Category-wise spend management
 </li>
 <li>
 Sales strategies and programs for New Product Development/Launch and monitor performance in incubation stage
 </li>
 <li>
 Tracking of Actual Flyer vs. Planned
 </li>
 <li>
 Tracking of RSPs across Key Accounts and Retail
 </li>
 <li>
 Tracking of all annual contracts.
 </li>
 </ul>
 
 
 
 
 
 
 
 KPIs
 
 :
 
 <ul>
 <li>
 Volume &amp; Value Achievement
 </li>
 <li>
 Category Profitability
 </li>
 <li>
 New Product Launches
 </li>
 <li>
 Implementing Merchandising &amp; Activation Programs
 </li>
 <li>
 Region &amp; Channel wise Forecasting
 </li>
 <li>
 Flyer Planning
 </li>
 <li>
 Target Setting
 </li>
 <li>
 Category Budget Management
 </li>
 <li>
 Planogram Execution
 </li>
 </ul>
 
 
 
 
 
 
 
 Qualifications
 
 :
 
 <ul>
 <li>
 Minimum of 3 years of experience in Brand Management or Trade Marketing at entry level in FMCG companies or Sales &amp; Distribution businesses.
 </li>
 <li>
 Experience in involving in consumer activations planning and executions, tracking competitors intelligence and assisting in translating the findings directly in category sales planning.
 </li>
 </ul>
 
 
 
 
 
 
 
 Required Skills
 
 :
 
 <ul>
 <li>
 Bachelor Degree in business, commerce and marketing.
 </li>
 </ul>
 
 
 
 
 
 
 
 Preferred Skills
 
 :
 
 <ul>
 <li>
 Financial Acumen
 </li>
 <li>
 Knowledge of International and/or Local Laws and Regulations
 </li>
 <li>
 Trade Marketing and Category management
 </li>
 <li>
 Sales and Distribution Strategy Management
 </li>
 <li>
 Consumer Behavior B2B and B2C
 </li>
 <li>
 Communicating effectively
 </li>
 <li>
 Self and Team Management
 </li>
 <li>
 Planning &amp; Decision Making
 </li>
 <li>
 Customer Centricity
 </li>
 <li>
 Ownership &amp; Result Orientation
 </li>
 </ul>
 
 
 
 
 Since its establishment in 1975, IFFCO Group has thrived into a multinational conglomerate headquartered in the United Arab Emirates. Our influential FMCG brands and diverse portfolio of industry solutions and services enrich the lives of countless consumers and customers across the globe. In 2023, IFFCO Group proudly carries the distinction of being certified as a Great Place to Work&reg; in both the UAE and Saudi Arabia.
 
 
 
</div>

Hire Fellows

<div>We are looking for an execution-driven Commercial Operations Executive to oversee day-to-day commercial activities across distributor, trade, and internal teams. This role is ideal for someone who thrives in fast-paced FMCG environments, is highly detail-oriented, and takes full ownership of in-market execution.
You will play a critical role in ensuring strong visibility, availability, and performance across modern trade (MT), traditional trade (TT), and e-commerce channels.
Key Responsibilities<ul><li>
Distributor Management (daily control): Main point of contact with distributor. Track listings, pricing, visibility, and targets. Follow up relentlessly to ensure execution in market and fix issues fast.</li><li>
Trade Marketing &amp; POSM Execution: Manage POSM end-to-end: briefing suppliers, production, and deployment. Ensure strong in-store visibility (fridges, shelves, pricing).</li><li>
Cross-Functional Coordination: Coordinate between sales, marketing, operations, and agencies. Manage activity timelines and ensure all moving parts are aligned.</li><li>
Product Launch Execution: Support launches across MT, TT, and e-com. Ensure readiness across listings, stock, and assets before go-live.</li><li>
Execution &amp; Follow-through: Own tasks end-to-end. Drive follow-ups, close loops, and ensure delivery without delays. 
</li></ul> 
 
Requirements 
<ul><li>
2+ years of experience in FMCG (sales, key accounts, or operations), on the brand or distributor side</li></ul><ul><li>
Execution-focused operator with a hands-on, get-things-done mindset</li><li>
Market-driven &mdash; spends significant time in-market checking execution and visiting stores</li><li>
Field-active and proactive; able to keep distributor and internal teams on track</li><li>
Strong follow-up skills and high sense of ownership</li><li>
Comfortable pushing for execution and resolving issues quickly</li><li>
Good Excel and communication skills</li><li>
Based in Riyadh and able to drive</li><li>
Fluent in English and Arabic</li></ul></div>

Commercial Specialist

Coty

REQ ID
 
98095
 
POSTED
 
Apr 20, 2026
 
FUNCTION
 
Marketing
 
LOCATION
 
Jeddah, 02, SA, 23424
 
The Trade Marketing Specialist will support the execution of trade marketing initiatives for Coty’s Color category in the Kingdom of Saudi Arabia, ensuring strong in-store visibility, effective promotions, and optimized trade investments.
 
This role will work closely with the Trade Marketing Manager, distributors, and cross-functional teams to deliver high-quality execution across traditional trade, modern trade, and e-commerce channels, while adapting global strategies to the local KSA market.
 
Key Responsibilities
 
Support the development and execution of trade marketing plans for the Color category in KSA, in line with global and regional strategies.
 Assist in implementing activation plans across traditional trade, modern trade, and e-commerce channels to drive visibility and sales.
 Collaborate with the Trade Marketing Manager on customer and distributor plans.
 Work closely with Sales and Brand teams to translate brand initiatives into effective in-store and online activations.
 Execute promotional calendars, campaigns, and product launches across key retailers.
 Track sell-in and sell-out performance and support in identifying opportunities for improvement.
 Assist in monitoring trade spend and A&CP budgets to ensure efficient use of resources.
 Support demand planning and forecasting processes in coordination with Sales teams.
 Gather and analyze shopper and market insights to support category growth.
 Coordinate with distributors to ensure timely and accurate execution of agreed plans.
 Support in maintaining strong in-store execution, including planograms and visual merchandising standards.
 Adapt global toolkits and campaigns to local market needs under guidance.
 Track and report on campaign performance, highlighting key learnings.
 Conduct basic competitive analysis on pricing, promotions, and market activity.
 Support relationship building with key retailers and partners.
 
Qualifications & Experience
 
Bachelor’s degree in marketing, Business Administration, or a related field.
 2–4 years of experience in trade marketing, sales, or related roles, preferably in FMCG or beauty.
 Exposure to the Color cosmetics category is a plus.
 Basic understanding of the KSA retail landscape (modern trade, traditional trade, e-commerce).
 Strong analytical skills with the ability to work with sales data.
 Good financial awareness; exposure to trade spend management is a plus.
 Proficiency in Microsoft Excel and PowerPoint.
 Good communication skills in English; Arabic is a plus.
 
Key Competencies
 
Commercial mindset with a focus on execution
 Strong organizational and coordination skills
 Attention to detail and ability to follow through
 Analytical thinking and willingness to learn
 Team player with collaborative approach
 Adaptability in a fast-paced environment
 Interest in beauty and makeup trends

Trade Marketing Specialist

Nestlé

<div>
 
 Position Snapshot
 
 
 
 
 Location:
 
 Karachi
 
 
 
 Job Type:
 
 Full-time
 
 
 
 Position Summary
 
 
 
 To implement the Cycle Plan agenda and coordinate trade marketing activities across the assigned region, ensuring effective execution of merchandising standards and POP controls. The role supports sustainable business growth by driving excellence in in-store execution, asset management, and sales promotion initiatives.
 
 
 
 A Day in the Life of...
 
 
 
 <ul>
 <li>
 Execute and communicate monthly Cycle Plan activities to the sales team to ensure alignment and timely implementation
 </li>
 <li>
 Drive effective implementation of the merchandising calendar across the region
 </li>
 <li>
 Manage and monitor POP materials (POSM), ensuring proper inventory control, minimal ageing, and optimal utilization
 </li>
 <li>
 Supervise and develop the zonal merchandising team, ensuring discipline, performance tracking, and capability building
 </li>
 <li>
 Ensure adherence to company policies through proper documentation, record-keeping, and audit compliance
 </li>
 <li>
 Provide regular market intelligence, activation reports, and competitor trade insights to support decision-making
 </li>
 <li>
 Plan and execute promotional activities including town storming, roadshows, conferences, and fairs with proper pre/post evaluations
 </li>
 <li>
 Lead training initiatives for merchandising teams and ensure compliance with execution standards
 </li>
 <li>
 Manage trade assets such as chillers, sampling vans, vending machines, gondolas, and display units
 </li>
 <li>
 Ensure accurate financial tracking and closure of imprest accounts and stock transactions related to promotional activities
 </li>
 <li>
 Drive continuous improvement initiatives through NCE methodologies (e.g., OMP, ICE, Mystery Shopper activities)
 </li>
 <li>
 Ensure compliance with Safety, Security, WHO Code, and all regulatory requirements
 
 
 </li>
 </ul>
 
 Experience
 
 
 
 
 What Will Make You Successful
 
 
 
 <ul>
 <li>
 2&ndash;3 years of experience in Trade Marketing / Sales Promotion / Merchandising
 </li>
 <li>
 Strong understanding of customer dynamics and the selling process
 </li>
 <li>
 Experience in managing field teams and cross-functional coordination
 </li>
 <li>
 Exposure to event execution and promotional campaign management
 </li>
 </ul>
</div>

Sales Promotion Specialist - South

Kraft Heinz

<div><h2 class="jobSectionHeader">Job Description
</h2>About the Position
We have an excellent opportunity available for a Food Service Sales Executive to make a difference at Kraft Heinz. You&rsquo;ll be working in a high-performing team, alongside peers always trying to reach the next level. Reporting to Food Service Regional Sales Manager, your mission will be to grow coverage and profitability in your assigned area (Marmara Region). You will constantly look for improvement in your areas of responsibility. Your priorities will be the delivery of net sales value and distribution coverage. You will need to ensure the execution of the sales plan, track performance and align with company priorities 100% in the field.
In brief, you will be responsible for
<ul><li>Managing sell-in and sell-out performance of assigned food service distributors in the area (Marmara Region, Istanbul-based), following commercial plans and objectives, implementing key activities, and executing day-to-day business
</li><li>Taking ownership of the Customer &amp; Distributor relationship, execute the sales plan with distributors to deliver the targeted results (sales volume and revenue; profit; distribution coverage; customer satisfaction)
</li><li>Reviewing weekly/monthly customer performance and highlight opportunities and risks during monthly business reviews against agreed performance criteria
</li><li>Supporting all market activation to build brand development and maximize brand performance within the Food Service Channel. Identifying market potential to establish New Accounts in the food service channel and build a new customer pipeline
</li><li>Preparing and following annual agreements(JVP) with key customers in accordance with company goals and ensuring efficiency
</li><li>Working closely with supply chain, finance, marketing and commercial teams to provide proper inputs to improve forecasting accuracy, trade expenditure and budget control
</li><li>Guiding and supporting the Distributor&rsquo;s sales representatives to ensure excellence in execution
</li></ul>What you bring
<ul><li>Bachelor&rsquo;s or Master&rsquo;s Degree;
</li><li>Experience of minimum 2 years in sales or trade marketing
</li><li>A strong command over English with an ability to understand and communicate clearly and effectively
</li><li>A high degree of practice to use MS PowerPoint, MS Word, MS Excel
</li><li>Driving license and ability to travel frequently within assigned region
</li></ul>What we offer you:
<ul><li>A fast career track like only few other companies can match
</li><li>Always room for new ideas; if you have an excellent idea- please let us know and we can set it in action!
</li></ul>About Us
The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We&rsquo;re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. Our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.
No matter the brand, we&rsquo;re united under one vision To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we&rsquo;re transforming the food industry with bold thinking and unprecedented results. If you share our passion &ndash; and are ready to create the future, build a legacy, and lead as a global citizen &ndash; there&rsquo;s only one thing to do join our table and let&rsquo;s make life delicious!
Our Culture of Ownership, Meritocracy and Collaboration
We're not afraid to think differently. Embrace new ideas. Dream big. We empower our people at every level &ndash; from entry-level intern to senior leader &ndash; to own their work. We share a responsibility to think like Owners &ndash; to be mindful of the collective and sustained success of Kraft Heinz &ndash; which we apply to every situation, every day.
As part of Kraft Heinz, you're supported to grow and achieve. You&rsquo;re expected to bring your authentic self to work every day, to lead with humility, and drive outstanding performance at every level &ndash; and you&rsquo;ll be rewarded. You&rsquo;re given opportunities to leave a mark and build a legacy. But you won&rsquo;t do it alone. You&rsquo;re supported by passionate teammates along the way, and our collective, collaborative spirit fuels our incredible progress.
Employee Candidate Privacy Notice: https://www.heinz.eu/turkey-candidate-privacy-policy
We are proud to be a Great Place to Work certified company. Click to view our certificate https //www.greatplacetowork.com.tr/sertifikasyon/sertifikali-sirketler/kraft-heinz-turkiye/
<h2 class="jobSectionHeader">Location(s)
</h2>Istanbul Branch 
 
 
Kraft Heinz is an Equal Opportunity Employer &ndash; Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes .</div>

Sales Executive - İstanbul

Reckitt

<div>
 We are Reckitt
 
 
 Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
 
 
 Sales
 
 
 Our Sales teams help to deliver Reckitt's purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, we're focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development.
 
 
 
 About The Role
 
 
 
 The Key Account Executive will lead point-of-contact efforts with key customers, driving category optimization and range expansion in alignment with Reckitt's TER Growth ambitions. Based in a designated region, the KAE will be responsible for managing and growing key accounts within their allocated geography, fostering strong relationships, and identifying opportunities to drive business growth.
 
 
 Your responsibilities
 
 
 <ul>
 <li>
 Customer Relationship Management: Ensure seamless alignment of demand and supply needs for customers, driving operational efficiency and satisfaction.
 </li>
 <li>
 Sales Operations: Execute and implement category strategies aligned with customer needs, driving business growth and customer satisfaction.
 </li>
 <li>
 In-Store Execution: Ensure effective store merchandising that meets JBP requirements, training and developing on-ground merchandising teams to achieve this goal.
 </li>
 <li>
 Sales Compliance: Ensure strict adherence to Reckitt&rsquo;s Code of Conduct, Anti-Bribery &amp; Corruption policies, and competition law
 
 
 </li>
 </ul>
 The experience we're looking for
 
 
 <ul>
 <li>
 Bachelors/Masters degree in Business Adminstration
 </li>
 <li>
 At least 2 years of working experience in field sales preferably in an FMCG environment
 </li>
 <li>
 Demonstrate strong leadership skills and business acumen, driving store level decision-making and a strong drive for outperformance via executional excellence.
 </li>
 <li>
 Proactively collect and analyze data to identify growth opportunities, monitor competition, and track market trends.
 </li>
 <li>
 Foster strong business and customer relationships by managing stakeholder interests and continually enhancing connections.
 </li>
 <li>
 Proficient in MS Office, particularly Excel, to effectively analyze data and drive business insights.
 
 
 </li>
 </ul>
 The skills for success
 
 
 Organisational skills, Commercial awareness, The ability to analyse data and spot trends, Adaptability, Creative skills, including writing, design and video editing, Good teamworking skills, Communication skills, Numerical skills, including compiling and analysing spreadsheets.
 
 
 What we offer
 
 
 With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
 
 
 Equality
 
 
 We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
</div>

Key Accounts Executive, Isl

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