Senior Art/Creative Director

GENERAL SUMMARY

The Bay Club Company is seeking a highly hands-on Associate Creative Director to design and produce brand and marketing creative across all channels. This role is ideal for a senior individual contributor who loves the full creative lifecycle—bringing ideas to life, art directing content, and producing work through thoughtfully designed, omnichannel campaigns with a high bar for craft and brand expression.

You'll help ideate and design quarterly campaigns while owning day-to-day creative production for digital, print, and in-club experiences, partnering closely with Brand and Marketing teams to deliver high-quality, on-brand work at scale.

The Art / Creative Director is a highly hands-on creative role responsible for conceiving, designing, and art directing the majority of The Bay Club's brand and marketing assets. This role calls for a unique creative talent who can concept integrated campaigns across multiple channels and personally execute the work when needed—translating ideas into refined, on-brand creative with speed, precision, and consistency.

This role partners closely with Brand, Marketing, and a dedicated Project Manager who owns timelines and workflows, allowing this position to stay deeply focused on creative output and production excellence.

Position type: Freelance Contractor

Compensation/Duration: $80.00 - $100.00/hour ; 6 months with an option to extend

Our Culture

Our unique culture is at the heart of all we do and is guided by our values and behaviors. It's what we expect of ourselves and each other every day. We call it our “Code of Culture”.

Our Code of Culture includes Our Mantra, Our Actions We Live By, and Pete's Promise:

Our Mantra:

Respect The Past

Accept Responsibility

Pay it Forward

Our Actions We Live By:

Actions We Live By. It's who we are when we step into our full power.

Keep It Real. Always. We need open and honest discussions. We need courage to speak up and to call things out that aren't good enough. And we navigate tough conversations with empathy and grace.

Think Ahead. Be An Owner. Always be proactive, not reactive; be on the front foot. If we want to be an owner of this business, we must act like it!

Stay Humble. Hustle Harder. Show up and do the hard work. Be a gritty, roll-up-your-sleeves kind of crew. Know it's never about one person–we are a part of a powerful team.

One Team. One Voice. Be ONE united team. When we move in the same direction, there are no limits to what we can accomplish.

Be Curious. Ask Why. Stay member curious. We seek to understand, and we never settle. We ask questions to truly understand the core of a matter.

Pete's Promise:

Service Forward

Ruthlessly Consistent

Do the Right Thing

Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.

KEY RESPONSIBILITIES

• Ideate, design, and execute quarterly campaigns, translating strategic goals into compelling visual systems and assets
• Personally design and produce creative assets across digital, print, email, social, web, and in-club environments
• Serve as a go-to creative partner, providing design direction and guidance for a larger creative team supporting both ongoing marketing needs and major brand initiatives.
• Art direct photography, video, and motion content, from concept alignment through final delivery
• Ensure all work meets brand standards for quality, accuracy, and consistency across touchpoints
• Build and maintain templates, toolkits, and scalable production systems to support multiple clubs and markets

Requirements:

MINIMUM QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each primary job function satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

QUALIFICATIONS

• 8+ years of experience in art direction, design, or creative production within lifestyle, hospitality, fitness, or consumer brands
• Strong portfolio demonstrating hands-on production work, not just conceptual or leadership pieces
• Expert-level design skills with proven ability to execute across channels
• Deep understanding of print and digital production processes and best practices
• Experience ideating and executing integrated marketing campaigns
• Strong visual judgment and exceptional attention to detail
• Comfortable operating as a senior individual contributor in a fast-paced environment
• Excellent collaboration and communication skills
• Proficiency in Adobe Creative Suite; motion and video experience is a plus

SKILLS & KNOWLEDGE

• Business and Management Principles - Knowledge of business and management principles involved in strategic planning, resource allocation, leadership, and coordination of people and resources. Includes the ability to interpret policy and think globally with an “out of box” perspective to achieve results autonomously.
• Policies and Regulations — Knowledge of company polices, federal, state, and local laws, government regulations and agency rules that pertain to properties managed.
• Sales and Marketing — Knowledge of principles and methods for showing, promoting, and selling services. This includes marketing strategy and tactics, and sales techniques.
• Problem Anticipation/ Deductive Reasoning — Ability to tell when something is wrong or is likely to go wrong and then apply general rules to specific problems to produce answers that make sense. Uses logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems and considers the relative costs and benefits of potential actions to choose the most appropriate one.
• Written Comprehension and Expression — Ability to read, understand and communicate information and ideas in writing so others will understand.
• Oral Comprehension and Expression —Ability to understand and communicate so others can understand ideas and information.
• Computer – Ability to develop and maintain computer records in Word, Excel and other software required by TBCC and regulatory agencies. Ability to develop tracking and report forms in Word and Excel as needed.

WORKING CONDITIONS/ PHYSICAL REQUIREMENTS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• This position may interact with outside personnel such as residents and clients, with contact in various forms such as in person, phone and email.
• Extreme environmental conditions do not exist.
• It is sometimes necessary to deal with unpleasant or angry people with the need to problem solve difficult situations.
• It is necessary to adapt to a frequently changing environment.
• Sitting and standing is as needed.
• It may be necessary for the position to travel independently to property locations.

JOB DESCRIPTION REVISION

This is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts or working conditions associated with this job. While this job description is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed when circumstances change. This job description replaces all previous descriptions for this position.

Compensation: $80.00 - $100.00 / hour