- Lead the content strategy, editing, and publishing for blogs, landing pages, e-mail campaigns, product pages, and video scripts.
- Ensure all content is medically accurate, FDA/Health Canada compliant, and aligned with brand voice and messaging.
- Write and edit creative, compelling, and conversion-focused copy across multiple channels.
- Oversee script writing for product videos, social reels, YouTube content, and educational video materials.
- Optimize content for SEO and Google AI Overviews, ensuring strong organic search visibility.
- Leverage AI tools (ChatGPT, Perplexity, Jasper, SurferSEO, Google AI tools, etc.) for research, ideation, and content enhancement.
- Develop and maintain a content calendar aligned with product launches, campaigns, and marketing initiatives.
- Collaborate with writers, designers, marketing teams, and medical reviewers to ensure accuracy and consistency.
- Track and analyze content performance metrics (traffic, engagement, conversions), using insights to improve future content.
- Stay up to date with SEO trends, Google algorithm updates, and AI-driven strategies to strengthen brand authority and credibility.
Qualifications & Skills
- Proven ability to lead and execute content strategy across multiple digital channels.
- Excellent writing, editing, and proofreading skills with attention to accuracy and tone.
- Familiarity with medical/scientific writing and compliance (FDA, Health Canada, etc.).
- Expertise in SEO tools and analytics platforms.
- Proficient in using AI-assisted content tools (ChatGPT, Jasper, SurferSEO, etc.).
- Strong organizational skills with experience managing a content calendar.
- Ability to collaborate effectively across teams and meet tight deadlines.
Required Experience
- Minimum 5 years of professional content writing and editing experience.
- At least 3 years experience writing scientific blogs and articles (preferably in health, wellness, or nutraceuticals).
- Minimum 2 years experience in creative writing (e.g., video scripts for reels, YouTube, or educational content).
- At least 1 year experience in copywriting (emails, paid ads, landing pages).
- Strong understanding of SEO principles, keyword research, and optimization best practices.
Job Types: Full-time, Permanent
Pay: ₹60,000.00 - ₹85,000.00 per month
Benefits:
- Flexible schedule
- Health insurance
- Internet reimbursement
- Paid sick time
- Paid time off
Ability to commute/relocate:
- Ambala, Haryana: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- This is an On-site Job Opportunity. The office is located in Ambala, can you relocate or commute?
- Mention your CCTC [In LPA]
- Mention your ECTC [In LPA]
- Mention your Notice Period [In Days]
Shift availability:
Work Location: In person