Senior Content Strategist

Job Description

• Lead the planning and execution of content strategies.
• Develop content frameworks, messaging guidelines, and brand storytelling direction
• Oversee content calendars, ensuring alignment with marketing goals and campaign timelines
• Analyze audience insights to create high-impact content plans
• Collaborate closely with design, marketing, and product teams to produce cohesive content
• Review, edit, and optimize content for clarity, tone, SEO, and performance
• Identify content gaps and propose innovative ideas to maximize engagement
• Manage and mentor content creators, writers, and freelancers
• Monitor content performance data and adjust strategies to improve results
• Ensure all content maintains consistency, brand voice, and strategic objectives

Requirements

• 3+ years of experience in content strategy, content marketing, or editorial planning
• Strong understanding of digital marketing, brand messaging, and audience insights
• Excellent writing, editing, and storytelling skills
• Experience with SEO best practices and content analytics tools
• Ability to lead content ideation, planning, and execution independently
• Strong project management and organizational skills
• Collaborative mindset and ability to work cross-functionally
• Creative problem-solving skills and strategic thinking

Job Type: Full-time

Pay: Rs50,000.00 - Rs100,000.00 per month

Work Location: In person