Senior Content Writer

Overview

We are seeking a Senior Content Writer who can craft compelling, high-impact content that strengthens our brand voice and engages target audiences across digital and print platforms. The role demands a strong command of language, research-driven storytelling, and the ability to translate ideas into clear, persuasive communication. The ideal candidate will work closely with Marketing, Academics, and Design teams to produce content that informs, inspires, and drives action.

Key Responsibilities

• Write and edit high-quality content for websites, campaigns, blogs, brochures, emails, ads, social media, and video scripts.
• Transform complex academic and institutional information into engaging, audience-friendly narratives.
• Collaborate with cross-functional teams to develop content that aligns with brand messaging and campaign objectives.
• Conduct thorough research on topics, trends, competitors, and target audiences to produce relevant, authoritative content.
• Maintain consistency in brand voice, tone, and messaging across all platforms.
• Support content planning and editorial calendars to ensure timely delivery of assets.
• Write SEO-optimized copies that improve organic reach, search rankings, and engagement.
• Proofread, fact-check, and ensure content accuracy, grammar, and quality at all stages.
• Work with designers, videographers, and digital marketers to bring content ideas to life through creative formats.
• Continuously explore fresh content ideas, formats, and storytelling methods to strengthen brand presence.

Person Specification

• Bachelor’s degree in English, Journalism, Mass Communication, Marketing, or related field (Master’s preferred).
• Proven experience as a content writer/editor, preferably in education, media, or a similar communication-focused domain.
• Exceptional writing, editing, and proofreading skills with a strong storytelling mindset.
• Strong understanding of SEO writing, digital content trends, and audience-first communication.
• Proficiency with content tools (CMS, Grammarly, SEO/analytics tools, MS Office, etc.).
• Ability to adapt tone and style for diverse platforms and audience groups.
• Strong research, planning, and organizational skills with the ability to manage multiple content projects simultaneously.
• Collaborative team player with excellent communication and stakeholder-management skills.
• Creative, detail-oriented, and comfortable working in a fast-paced, deadline-driven environment.
• Passion for writing and continuous learning in content, storytelling, and brand communication.

Job Type: Full-time

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person