Senior Creative Strategist

New York, United States

Position Description:

This role is only open to London, UK candidates only!

Salary: 70,000 GBP

Who we are

BMF is a global integrated creative marketing agency known for humanizing brands in unexpected, inspiring, and impactful ways. With headquarters in NYC and offices in Miami, Los Angeles, London and Hong Kong, we specialize in event design & production, brand marketing, marketing strategy, sponsorships, talent management & bookings, publicity, and social media & influencer relations. We elevate brands who seek a relevant role in cultural conversations important to their audiences; our global client roster includes Marriott International, Visa, Gucci, Jack Daniel's, SPANX, Poppi, Monkey 47, Lamborghini, Japan Airlines and more.

Who we want

Our UK Strategy team is looking for a Senior Creative Strategist with a strong background in beauty & travel/hospitality to help shape storytelling and strategies that elevate brands, spark consumer desire, and stand out in a competitive market.

What you will do

Creative Strategy

Develop insight-led, channel-agnostic ideas that amplify awareness, engagement, and conversion for beauty and luxury brands.
Own the strategy process from start to finish, integrating perspectives from across the agency.

Research & Insights

Turn research into compelling stories about consumers, culture, and brands.
Distill findings into clear, empathetic insights that unlock creative concepts.

Storytelling & Copywriting

Act as the teams lead storytellercrafting narratives that connect strategy to creative.
Write everything from deck outlines and consumer-facing copy to compelling Keynote presentations.
Bring big ideas to life in ways that are clear, persuasive, and memorable.

Collaboration & Project Management

Partner with account, creative, and production teams to build integrated programs.
Oversee process, deliverables, and quality control while keeping projects on track.
Balance multiple clients and fast-paced timelines without losing focus on creativity.

Results & Innovation

Define KPIs and propose measurement methods to show real impact.
Stay plugged into cultural, beauty, luxury, and wellness trends to inspire fresh, innovative ideas.

Team & Admin

Coordinate cross-functional teams, schedules, and client communications.
Support internal and external meetings with clear notes and organized follow-through.

You must have

57 years in a fast-paced agency environment.
Proven track record of developing strategic concepts for beauty & travel/hospitality brands.
Background as a creative, strategist, or hybrid rolecopywriting chops required.
Exceptional communicator and collaborator with client-facing experience.
Skilled in building Keynote decks and delivering engaging presentations.
A track record of generating bold, out-of-the-box ideas.
Experience in integrated, experiential, or non-traditional marketing (strongly preferred).

Why BMF

Celebrating 20 years in business, the award-winning boutique agency is helmed by partners Brian Feit and Bruce Starr and is supported by an experienced global team of both long-standing BMFers, and recent executive-level hires. BMFs international network of cross-disciplinary creative marketers build extraordinary brand experiences around the world, and across channels. The agile team provides a fully integrated service offering, from strategy and creative to experiential, digital, talent, and public relations.

We want you to be part of a dynamic and creative team. We are vanguards in creative strategy and experts in leveraging emerging trends in popular culture, the arts, fashion and technology. We connect brands with media, influencers, artists and consumers to create today's leading experiential activations in the market. And weve got the cred too: we were featured in Event Marketer's IT List of Top 100 Event Agencies for the past four years.

What we offer

A fast-paced, creative and collaborative environment with supportive leadership.
A culture that values ideas and innovation from everyone at every level.
Ongoing professional development and training; we will empower you to take charge of your career path.
Strong benefits including health and dental and unlimited time off.
We are an LGBT-owned business certified by the NGLCC (nglcc.org) with diversity and inclusion as part of the agencys core DNA.

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