Senior Digital Marketing Specialist

The Digital Marketing Executive will be responsible for planning, executing, and optimizing the company’s online marketing activities. The candidate will manage social media, content, SEO, paid ads, and analytics to improve brand visibility and generate leads.

Key Responsibilities

• Manage daily content on social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
• Create engaging content: posts, captions, graphics (basic), blogs, and newsletters.
• Set up and monitor Facebook/Instagram ads and Google Ads campaigns.
• Assist with basic SEO: keyword research, meta tags, on-page optimization.
• Prepare weekly/monthly performance reports using Google Analytics and Insights.
• Track leads and coordinate with the sales team.
• Conduct competitor analysis and identify new digital trends.
• Coordinate with influencers and local partners when required.
• Maintain and follow brand guidelines across all digital platforms.

Job Type: Full-time

Pay: ₹30,000.00 - ₹60,000.00 per month

Benefits:

• Food provided

Work Location: In person