Senior Executive - Content

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Company Description
With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, McDonald's, Novartis, Samsung, Visa and more.

Overview

Work with the wider team to handle day-to-day operations of client's social activity. Key responsibilities include gathering insights to supercharge social ideas, coordinating between suppliers & internal team, and delivering best-in-class social content.

Responsibilities

Technical & Product

• Write, edit, and proofread content in both Arabic and English
• Vary copywriting voice, style, and other characteristics demanded by industry, target audience, social platform, and objective
• Film, edit and publish content across different social media channels in real-time during on-ground events
• Set up social listening monitors & conduct regular social listening exercises
• Perform daily quality assurance of community management to ensure all customers inquiries and complaints are handled accurately and in a timely manner
• Create weekly competitive alerts by monitoring social media activity of competition
• Track social content performance on the different channels and formulate daily, weekly, and monthly reports
• Assemble creative briefs for multi-media designer and freelancers within social media specifications

Business Acumen & Operational Efficiency

• Engage with client stakeholders on daily basis
• Secure price quotations from suppliers and freelancers
• Maintain up-to-date knowledge of content and technology trends
• Execute projects with excellence
• Maintain positive relationships with all vendor partners and teammates

Innovative & Analytical Mindset

• Report on and analyse competitor and brand activity
• Synthesise social sentiment for takeaways on brand perception
• Suggest ways to leverage latest content and technology trends to clients' benefit
• Propose fresh ideas for social content

Qualifications

• 2-3 years professional experience in similar role
• Bachelor's degree in communication, journalism, business, or related field
• Excellent written and verbal communication skills
• Experience with social listening tools is ideal
• Bi-lingual (English / Arabic) proficiency is ideal
• Writing in Khaleeji / GCC dialect (in addition to classical Arabic) is a plus
• Highly computer literate
• Knowledge of the different social media platforms and post formats

Additional Information
R-3176 L-1009

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