Senior Fleet Sales Consultant

Job Purpose

A Senior Fleet Sales Consultant is responsible for managing and growing the company’s fleet sales business This role involves working with both existing and new clients to provide tailored solutions, ensuring high customer satisfaction, and achieving sales targets The consultant typically focuses on large-scale sales, such as selling vehicles or related services to organisations with multiple fleet vehicles

Key Responsibilities

Main Job Functions

• Achieve assigned sales targets and KPIs by ensuring an agreed mix of models and types

• Ensure efficient sales forecasting and reservation management

• Retain existing customers through regular follow-up and acquire new prospects, converting them into buyers

• Deliver consistently high levels of customer service

• Maintain an up-to-date and accurate customer database

• Plan day-to-day sales activities, including visits, phone calls, and emails

• Maintain and submit daily activity reports to the Fleet Sales Manager

• Gather and report market intelligence relating to competitors and clients

• Complete all company documentation accurately and in a timely manner

• Comply with all company and departmental policies regarding vehicle purchasing, registration, insurance, and payment

• Keep customers informed about new models and benefits offered by the dealership’s range of cars and commercial vehicles

Prospecting

• Continuously seek new fleet prospects for Nissan products

• Maintain regular contact with existing customers to generate additional business

• Liaise with the Service department to identify fleet vehicles due for replacement

• Keep the Fleet Sales Manager informed of bulk deals to provide additional support or benefits

• Enhance sales by promoting extended warranty, insurance, rust-proofing, service contracts, and accessories

Selling Skills

• Understand fleet owners’ priorities when purchasing vehicles and maintain transparency throughout the sales process

• Have thorough knowledge of products, SOPs, credit procedures, F&I, and services

• Keep abreast of competitor products, specifications, and prices to overcome objections

• Qualify customers’ needs and offer the most suitable products

Measurement & Performance

• Achieve targets while controlling discounts

• Commit to and fulfil KPIs assigned by management

• Maintain a balanced mix of existing and new customers to meet sales targets

Other Duties

• Report for duty on time and maintain attendance, punctuality, and discipline

• Follow guidance and instructions from the Fleet Sales Manager

• Attend and report to trainings punctually

• Live AWR Core Values: Integrity, Commitment, Adding Value , and continuous improvement

• Ensure individual compliance with the Sales Process, ISO standards, and SOPs

Educational Qualifications

• Graduate or Diploma in Business, Sales, Marketing, or a related field (preferred)

Work Experience

• Corporate sales experience of 3–5 years is essential

Competencies

• Strong understanding of fleet management, vehicle leasing, and financing options

• Excellent communication, negotiation, and relationship-building skills

• Proven track record of meeting or exceeding sales targets

• Ability to analyse customer needs and offer customised solutions

• Knowledge of the automotive industry, including trends and regulatory requirements

• Preferably corporate automotive sales experience (outdoor)

• Valid GCC driving licence

Languages

• Excellent command of English ; Arabic is desirable