Senior Manager, Integrated Marketing

Lawyers for Justice, PC is seeking a collaborative and detail-oriented Senior Manager of Integrated Marketing to support the execution of high-impact marketing campaigns across paid, owned, earned, and social media channels. This is a hands-on role responsible for project managing campaign rollouts, ensuring creative and messaging consistency, and coordinating across internal and external stakeholders.

As our firm expands into new markets —this position plays a critical role in delivering compelling, localized, and legally sound marketing that connects with consumers and drives lead generation.

Key Responsibilities

Campaign Execution & Coordination

• Manage timelines, calendars, and deliverables for multi-channel campaigns across digital, social, email, and out-of-home.
• Work with internal teams (creative, content, SEO, media) to ensure coordinated, on-brand campaign rollouts.
• Execute campaign setup checklists, QA assets, and monitor deadlines for ongoing launches.
• Support agency and vendor coordination by trafficking assets and ensuring timely campaign execution

Creative & Content Collaboration

• Serve as project lead on creative brief development, consolidating feedback, and tracking approvals.
• Collaborate with our content and video team on campaign creative (static, video, email, paid social) and ensure assets meet platform specs and brand standards.
• Provide day-to-day creative guidance in line with brand standards, escalating strategic or brand-level decisions to senior leadership as needed.
• Help maintain the consistency of tone, voice, and messaging across Call Justice, Mr. Justice, La Dama Justicia, and The Law Center brands.

Channel Support & Reporting

• Coordinate execution across platforms: Google Ads, Meta, LinkedIn, CTV, organic social, and email.
• Support day-to-day execution of organic social content, including scheduling posts, coordinating assets, and monitoring engagement across platforms.
• Assist with tagging, tracking, and campaign reporting in partnership with SEO and paid media vendors.
• Contribute to performance snapshots, recaps, and ROI documentation for leadership reporting.

Brand Rollouts & Market Expansion

• Assist in executing localized marketing campaigns in new states (NY, WA, CO, NJ), including social posts, landing page briefs, and geo-targeted ad creative.
• Help maintain and organize the firm’s brand library, visual assets, and campaign archive.
• Support cross-functional projects such as photo/video shoots, legal collateral creation, and public-facing firm events.

Innovation & Industry Awareness

• Stay informed on marketing trends and tools, surface relevant insights to the senior team for testing or implementation.
• Regularly test and implement innovative tactics to increase marketing effectiveness and scalability.

Qualifications

• 5–7 years of experience in integrated marketing or campaign/project management, preferably in legal, healthcare, or service-based industries.
• Hands-on experience with digital campaign execution across paid, email, and social channels.
• Excellent organizational skills, attention to detail, and comfort juggling multiple deliverables.
• Strong written communication skills and creative sensibility.
• Familiarity with tools like Google Drive, Monday, Slack, and Adobe Creative Suite (or ability to brief designers effectively).
• Collaborative team player who can communicate clearly with creative partners and contribute to high-quality output across assets.
• Comfortable working in a fast-paced, growth-focused environment.

This role is ideal for someone who thrives in a fast-paced environment and takes pride in translating creative concepts into seamless, multi-channel execution.

Preferred Skills

• Experience managing or working with creative and content production teams.
• Prior work with multilingual or multicultural marketing campaigns.
• Familiarity with legal or service-based marketing (a plus, not required).
• Knowledge of CRM or marketing automation tools (e.g., Salesforce, Litify, Mail Chimp)

Work Remotely: No

Job Type: Full-time

Pay: $80,000.00 - $110,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person