Senior Marketing

• Develop and implement annual and quarterly marketing strategies aligned with company objectives.
• Create marketing plans focused on increasing sales, market share, and customer retention.
• Identify growth opportunities, customer trends, and new market opportunities.
• Conduct competitor analysis and market research regularly.
• Build marketing campaigns with clear KPIs and measurable outcomes.
• Track, analyze, and report marketing ROI across all campaigns and channels
• Optimize marketing spend to maximize ROI
• Develop pricing strategies based on market trends, competitor pricing, margins, and customer behavior.
• Work closely with operations and finance teams to improve profitability.
• Oversee digital marketing activities including social media, paid ads, influencer campaigns, and online promotions.
• Ensure strong brand consistency across all platforms and branches.
• Plan and execute creative campaigns that increase brand awareness and customer engagement.
• Coordinate with designers, agencies, and content creators when required.
• Work closely with operations teams to support branch performance and sales initiatives.
• Lead and guide the marketing team to achieve departmental goals.
• Set clear objectives and monitor team performance.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Minimum 5–7 years of experience in marketing, preferably in F&B, retail, or hospitality.

Work Location: In person