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Senior Marketing Communications Manager

Keeta, the international subsidiary of global delivery leader Meituan, is driven by a clear mission: We help people eat better, live better. Building on our parent company's 16 years of technological and operational expertise mastered in China, we are leading a global transformation in food and consumer product delivery.


Since our start in 2023, Keeta has focused on creating value for every part of the communities we serve. We provide a reliable experience for consumers, enhance technology and operations for restaurants, and create more earning opportunities and greater safety for courier partners. This commitment to shared progress drives our journey from Hong Kong, China, across the Middle East and into Brazil, with the world ahead.



What You'll Do


  1. Develop and execute end-to-end marketing communication strategies aligned with business goals and growth targets.
  2. Own brand positioning, tone of voice, and messaging consistency across all customer touchpoints.
  3. Lead content creation and oversight for social media, push notifications, email, in-app messaging, and paid ads.
  4. Collaborate closely with Performance Marketing, Product, CRM, and Design teams to deliver cohesive, high-impact campaigns.
  5. Analyze campaign performance and optimize messaging strategies based on data insights.
  6. Support new feature launches, promotions, and seasonal campaigns with compelling communication plans.
  7. Manage relationships with external agencies, vendors, and freelancers to ensure quality and timely delivery.
  8. Ensure brand consistency across all channels and markets as Keeta scales in Saudi Arabia.



What We Need From You


  1. 10+ years of experience in marketing communications, preferably in tech, e-commerce, or food delivery.
  2. Bachelor's degree in Marketing, Communications, or a related field.
  3. Strong understanding of digital marketing channels (social media, CRM, paid media, content marketing).
  4. Proven experience in brand building, storytelling, and integrated campaign execution.
  5. Data-driven mindset with the ability to translate insights into actionable communication strategies.
  6. Experience managing cross-functional projects in fast-paced, high-growth environments.
  7. Familiarity with mobile app marketing and user lifecycle communications is a plus.
  8. Excellent written and verbal communication skills.
  9. Fluent in English; Arabic is required.
  10. Based in Saudi Arabia with strong familiarity with the local market.



What Makes This Role Exciting


  1. Play a central role in shaping the brand voice for a rapidly expanding global delivery platform in a high-growth market.
  2. Gain end-to-end ownership of marketing communications across multiple channels in Saudi Arabia.
  3. Work at the intersection of brand strategy, performance marketing, and product, with direct impact on business growth.



Why Join Keeta


1. Join a Leading Global Delivery Platform With Massive Impact


As the driving force behind Meituan's global expansion, Keeta is delivering more than just food and goods, but real impact too. We believe in growth that lifts everyone: our people, our partners, and the communities we serve. With deep insights into global markets and a commitment to local innovation, we're uniquely positioned to seize high-growth opportunities while helping people eat better and live better.


This is a business that's constantly evolving, adapting, and expanding. We don't just think globally; we act on it, building solutions that resonate worldwide. By joining Keeta, you'll shape the future of delivery—with Meituan's established platform and unparalleled expertise behind you—and see your impact reach communities across the globe.


2. Accelerate Your Growth With Unbounded Opportunities


With Keeta's global reach, your potential has no borders. You'll navigate diverse markets and cultures, developing both a global mindset and local expertise. Every project challenges you to create solutions that resonate worldwide, taking the business and your career further than you could imagine.


From winning a city to expanding across the country—this is where careers accelerate. You'll embrace the intensity of a startup-like environment to pioneer what's never been done. Expect continuous learning with curiosity, real ownership, and the space to innovate creatively. Every milestone unlocks new possibilities for you—each more ambitious than the last.


3. Collaborate With a Dynamic, Diverse Team of Top Talent


At Keeta, you'll work with a team that thrives on collaboration. We tackle challenges head-on, driven by a shared determination to deliver results. Open debate and bold ideas are encouraged—because great solutions emerge when perspectives converge.


This energy fuels how we work: dare to dream, eager to improve, and always focused on what moves us forward. For us, true progress lies where efficiency meets collaborative breakthroughs. With teammates from over 40 countries, we outthink the expected and outdeliver the exceptional.

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