Senior Marketing Data Scientist – Gaming Analytics

Who is Blueprint?

We are a technology solutions firm headquartered in Bellevue, Washington, with a strong presence across the United States. Unified by a shared passion for solving complicated problems, our people are our greatest asset. We use technology as a tool to bridge the gap between strategy and execution, powered by the knowledge, skills, and the expertise of our teams, who all have unique perspectives and years of experience across multiple industries. We're bold, smart, agile, and fun.

What does Blueprint do?

Blueprint helps organizations unlock value from existing assets by leveraging cutting-edge technology to create additional revenue streams and new lines of business. We connect strategy, business solutions, products, and services to transform and grow companies.

Why Blueprint?

At Blueprint, we believe in the power of possibility and are passionate about bringing it to life. Whether you join our bustling product division, our multifaceted services team or you want to grow your career in human resources, your ability to make an impact is amplified when you join one of our teams. You'll focus on solving unique business problems while gaining hands-on experience with the world's best technology. We believe in unique perspectives and build teams of people with diverse skillsets and backgrounds. At Blueprint, you'll have the opportunity to work with multiple clients and teams, such as data science and product development, all while learning, growing, and developing new solutions. We guarantee you won't find a better place to work and thrive than at Blueprint.

Data Scientist – Player Lifecycle Marketing (Hybrid – Redmond, WA)

In This Role

In this role, you will drive actionable insights that inform Player Lifecycle Marketing strategy for a large AAA gaming studio. You will partner closely with marketing, product, and engineering teams to ensure a strong data pipeline from database to reporting. You will analyze marketing A/B test results, evaluate evergreen campaign performance, and develop data-driven recommendations to optimize player engagement, retention, and post-sale monetization.

You will transform complex analyses into clear, executive-ready narratives that connect campaign activity to measurable business outcomes — answering: What happened? Why? So what? What should we do next?

This is a highly visible role within a well-known gaming franchise, offering the opportunity to influence major business decisions.

Responsibilities

• Perform data exploration, profiling, and proof-of-concept table creation to support engineering partners in improving the production data environment
• Maintain and enhance Power BI dashboards to help stakeholders understand campaign-level and lifecycle performance impact
• Build and maintain causal inference frameworks and pipelines
• Analyze marketing A/B test results and evergreen campaigns to identify statistically significant impact
• Provide data-driven recommendations to optimize player engagement, retention, and monetization
• Develop prioritized action plans with clear expected business impact
• Synthesize insights into compelling narratives that connect player behavior changes to business outcomes
• Create executive-ready readouts including presentation decks, annotated dashboards, and written summaries
• Build and socialize lifecycle funnel frameworks to create shared understanding across stakeholders
• Clearly communicate assumptions, limitations, and confidence levels in analysis
• Collaborate with marketing, product managers, and engineering to define success metrics and measurement plans
• Provide concise and consistent cross-functional communication
• Recommend future experiments and testing roadmap additions

Qualifications (Required)

• 7+ years of overall experience in data science, analytics, or related field
• 5+ years of hands-on SQL experience
• 5+ years of Python experience
• 5+ years presenting data insights to stakeholders (technical and non-technical audiences)
• 3+ years building dashboards (Power BI preferred)
• 5+ years in data analytics including data profiling and table creation
• Strong experience analyzing marketing campaigns and experimentation results
• Experience identifying statistically significant campaign impact
• Strong data visualization skills with ability to create decision-ready outputs
• Ability to translate complex analyses into business insights and clear recommendations
• Excellent written and verbal communication skills
• Ability to work in fast-paced, cross-functional environments

Preferred Qualifications

• Experience in gaming industry
• Experience with lifecycle or performance marketing analytics
• Experience building causal inference frameworks
• Familiarity with SparkSQL, Databricks, or Azure Data Explorer
• Experience with marketing platforms such as Braze, Salesforce, or CleverTap
• Familiarity with PySpark
• Experience working with large-scale production data environments
• Strong storytelling ability connecting data insight action
• Interest in gaming and player behavior analytics

Salary Range

At Blueprint, we strive to offer competitive pay that reflects the value of our team members. Compensation for this role is influenced by a variety of factors, including skills, education, responsibilities, experience, and geographic market. For candidates based in Washington State, the anticipated salary range is $140,000 to $150,000 per annum. Please note that we typically do not hire new employees at the top of the posted range. Actual starting pay will be determined based on experience, skills, and internal equity. The final salary and job title may vary depending on the selected candidate's qualifications and could fall outside the stated range.

Equal Opportunity Employer

Blueprint Technologies, LLC is an equal employment opportunity employer. Qualified applicants are considered without regard to race, color, age, disability, sex, gender identity or expression, orientation, veteran/military status, religion, national origin, ancestry, marital, or familial status, genetic information, citizenship, or any other status protected by law.

If you need assistance or a reasonable accommodation to complete the application process, please reach out to: recruiting@bpcs.com

Blueprint believe in the importance of a healthy and happy team, which is why our comprehensive benefits package includes:

• Medical, dental, and vision coverage
• Flexible Spending Account
• 401k program
• Competitive PTO offerings
• Parental Leave
• Opportunities for professional growth and development

Location: Hybrid, Redmond, WA