Senior Marketing Manager

Senior Marketing Manager

Location: [Boston, MA or Partly Remote]
Employment Type: Full-Time

About the Company

Realmo is a technology-driven platform providing analytics and intelligent reporting for the U.S. commercial real estate market. By aggregating millions of property records, market transactions, and location insights, we deliver data-powered intelligence, deep analytics, and decision-support tools for brokers, investors, developers, and property owners. Our mission is to make commercial real estate more transparent, accessible, and actionable through advanced reporting, AI-powered insights, and intuitive digital tools.

About the Role

We are seeking a highly motivated and experienced Senior Marketing Manager to lead our marketing initiatives, elevate brand visibility, and drive growth across multiple channels. This role requires a strategic thinker with a strong background in digital marketing, public relations, and brand management, capable of both planning and executing campaigns.

Key Responsibilities

• Marketing Strategy & Leadership
• Develop and implement comprehensive marketing strategies aligned with company goals.
• Oversee marketing campaigns from concept to execution and performance analysis.
• Manage budgets, timelines, and reporting to ensure measurable ROI.
• Digital & Social Media
• Set up, manage, and optimize company social media channels to maximize engagement and growth.
• Create data-driven content strategies and monitor analytics to refine performance.
• Public Relations & Communications
• Draft and distribute compelling press releases to relevant media outlets.
• Build and maintain strong relationships with media partners, journalists, and influencers.
• Serve as the primary point of contact for PR and brand reputation management.
• Brand Awareness & Growth
• Lead initiatives to strengthen brand positioning, identity, and awareness across markets.
• Ensure consistent brand messaging across all marketing channels and collateral.
• Drive partnerships, sponsorships, and events that enhance visibility and credibility.

Skills

The ideal candidate should possess the following skills:

• Proficiency in SEO and digital marketing techniques.
• Experience in social media marketing across multiple platforms.
• Strong understanding of multichannel marketing strategies.
• Knowledge of advertising sales processes.
• Familiarity with Adobe Creative Suite for design purposes.
• Expertise in content marketing and B2B marketing approaches.
• Experience with marketing automation tools.
• Strong analytical skills with experience using Google Analytics.
• Proficient in email marketing strategies.
• Knowledge of HTML for basic website management tasks.
• Strong research skills to stay updated on industry trends.
• Excellent copywriting abilities for diverse formats.
• Experience in Facebook Advertising campaigns.
• Understanding of product management principles.
• Budgeting experience related to marketing initiatives.
• Familiarity with print advertising strategies.
• Knowledge of Google AdWords for paid search campaigns. If you are a results-driven marketer looking to make an impact in a fast-paced environment, we encourage you to apply for this exciting opportunity as a Senior Marketing Manager.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field (Master’s preferred).
• 5+ years of experience in marketing management, preferably in Real Estate.
• Proven success in social media strategy, PR campaigns, and brand development.
• Strong copywriting and content creation skills.
• Excellent leadership, project management, and communication abilities.
• Analytical mindset with the ability to measure, report, and optimize performance.

What We Offer

• Competitive salary and performance-based bonuses.
• Professional development opportunities.
• Dynamic, innovative, and collaborative work environment.

Job Types: Full-time, Part-time

Pay: $95,115.71 - $114,547.95 per year

Expected hours: 25 – 40 per week

Ability to Commute:

• Boston, MA 02110 (Preferred)

Ability to Relocate:

• Boston, MA 02110: Relocate before starting work (Preferred)

Work Location: Hybrid remote in Boston, MA 02110