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Senior Marketing Manager
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What you'll do:
- Bring a modern and proactive approach to building global marketing campaigns for our artists
- Identify strategic opportunities for catalogue and frontline marketing activations in digital space spanning content marketing, anniversary campaigns, re-heat campaigns and remixes
- Collaborate cross company between Sony Global team our frontline labels and central teams to identify opportunities, develop and align strategies for maximum impact
- Close collaboration with the international markets to implement campaign rollout, localizing activations as needed and ensuring good communication throughout regarding strategy, asset delivery etc
- Monitor data/dashboards to inform plans and strategy
- Regular, comprehensive updates for artist management as campaign progresses
- 8-12 years of proven experience in a Marketing or Digital Marketing role
- Strong global perspective with in-depth understanding of the international music landscape
- Creative, forward-thinking, and proactive, with a passion for identifying new opportunities and leading innovative projects
- Digitally fluent with a solid grasp of social media platforms and the ability to leverage data to shape effective marketing strategies
- Skilled at managing multiple campaigns across a diverse roster, maintaining efficiency and focus
- Highly detail-oriented, with excellent communication skills and a collaborative spirit that thrives in team environments
- You join a vibrant global community with the opportunity to channel your passion every day
- A modern office environment designed for you, empowering you to bring your best
- Investment in your professional growth and development enabling you to thrive in our vibrant community
- The space to accelerate progress, positively disrupt and create what happens next
- We give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives
- Annual leave, medical leave and medical insurance.
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