Senior Media Buyer | Business Consulting & Services

Role Overview

We are looking for a highly skilled senior Media Buyer with strong expertise in social media advertising and performance marketing. The ideal candidate will have proven hands-on experience managing campaigns across Meta (Facebook/Instagram), Google, LinkedIn, TikTok, and Snapchat Ads, along with a strong analytical mindset to drive conversions and ROI.

Key Responsibilities

• Plan, execute, and optimize digital advertising campaigns across Google, Meta (Facebook/Instagram), LinkedIn, TikTok, and Snapchat.
• Develop digital marketing strategies tailored to client goals and target audiences.
• Conduct audience research, A/B testing, and conversion tracking to drive continuous improvement.
• Manage SEO/SEM strategies to enhance visibility and organic growth.
• Work closely with creative teams to develop effective ad content and landing pages.
• Monitor and analyze campaign performance using Google Analytics, Ads Manager, and other tools.
• Manage email marketing and remarketing campaigns for lead generation and retention.
• Stay up to date with emerging digital trends, algorithms, and best practices in performance marketing.

Requirements

• Bachelor’s degree in Marketing, Business, Advertising, or related field.
• 5–7 years of proven digital marketing experience (agency or in-house).
• Strong hands-on experience with TikTok and Snapchat Ads is required.
• Proficiency in Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and other digital ad platforms.
• Strong technical knowledge of tracking, analytics, pixels, and performance optimization.
• Expertise in SEO, SEM, and web analytics tools (Google Analytics, Tag Manager, etc.).
• Excellent analytical, communication, and project management skills.
• Certifications in Google Ads, Meta Blueprint, or TikTok Ads are a strong advantage.
• Candidates from Giza or nearby areas are preferred

What We Offer

• Competitive salary and performance-based incentives.
• A dynamic, creative, and growth-oriented work environment.
• Exposure to regional and international campaigns.
• Continuous learning and career advancement opportunities.