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Senior Regional Sales Manager

JOB SUMMARY:

The Senior Manager will be responsible for identifying, exploring, and developing new markets for the Raised Floor business. This is a high-impact, strategic role focused purely on market expansion, specification generation, and creating future business opportunities. The incumbent will not handle the sales cycle or order closures but will focus on establishing strong networks, securing specifications, and positioning the company as a preferred partner in new geographies and market segments.

KEY RESPONSIBILITIES:

New Market Development

  • Identify potential geographies, segments, and industries with high potential for raised floor adoption.
  • Conduct market mapping, competitor analysis, and opportunity assessment for expansion.
  • Generate long-term strategic opportunities in commercial real estate.

Relationship Building & Networking

  • Build strong connect with architects, PMC consultants, interior designers, MEP consultants, and corporate real estate teams.
  • Position the company and its raised floor solutions with specifiers to secure product specifications in new markets.
  • Represent the brand in industry forums, events, exhibitions, and trade networks.

Lead Generation & Opportunity Creation

  • Develop a robust pipeline of potential projects for the sales team to pursue.
  • Identify early-stage project opportunities and share qualified leads with the regional sales team.
  • Build partnerships with contractors, developers, and channel partners in new regions.

Strategic Insights & Market Intelligence

  • Monitor market trends, technology advancements, customer needs, and competitive landscape.
  • Provide insights and recommendations to leadership for market entry, pricing, and positioning.
  • Work with marketing teams to tailor campaigns for targeted new markets.

Cross-functional Collaboration

  • Work closely with the sales, estimation, marketing, and product teams to ensure alignment on strategy.
  • Handover qualified leads and specifications to the sales team for closure, ensuring smooth transition.
  • Support internal teams with market data needed for new product development or customization.

Brand Development in New Territories

  • Drive brand awareness and visibility initiatives in newly targeted regions.
  • Build long-term institutional relationships to establish a sustainable presence.
  • Engage in pre-sales advocacy without getting involved in negotiation or order booking.

REQUIRED SKILLS & COMPETENCIES

  • Demonstrated track record of building and scaling B2B pipelines from prospecting to conversion.
  • Expertise in solution selling and ability to translate customer pain points into value propositions.
  • Strong relationship-building capability with CXO-level decision makers and influencers.
  • Ability to manage long sales cycles while maintaining momentum and stakeholder alignment.
  • Skilled in account mapping, territory planning, and channel/partner ecosystem development.
  • Strong analytical capability to forecast revenue, analyze trends, and prioritize high-opportunity segments.
  • Adaptive and resilient, able to navigate uncertainty and competitive pressures.
  • Comfortable with CRM adoption, pipeline hygiene, and accurately reporting sales performance.
  • Customer-centric mindset with commitment to after-sales relationship growth and retention.
  • Collaborative, cross-functional approach to work with marketing, product, and delivery teams to close deals.

QUALIFICATION AND EXPERIENCE:

  • Bachelor’s degree in business, Sales, Marketing, or related field; MBA preferred.
  • 10+ years of progressive sales experience, including 6+ years in a senior leadership capacity.
  • Deep exposure to building materials, construction, interiors, or raised flooring sector.
  • Demonstrated success in scaling revenue and consistently exceeding targets.
  • Established relationships within the architecture, PMC, design, and construction ecosystem.
  • Strong pipeline management, forecasting accuracy, and strategic account development capability.
  • Proven ability to lead, mentor, and energize high-performing sales teams.
  • Exceptional communication, negotiation, and stakeholder influencing skills.
  • Comfortable navigating complex deals with multiple technical and commercial decision making.

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