Senior Retail Media Account Executive - Orange Apron Media

Position Purpose:

The Senior Retail Media Account Executive owns revenue growth across a portfolio of high-value suppliers, service providers, and national advertisers within the Orange Apron Media ecosystem. This role is accountable for achieving and exceeding a defined sales target by developing and executing integrated retail media strategies that drive measurable business results. As the senior owner of assigned accounts, this role leads the full sales and partnership lifecycle and provides leadership to account teams through direct or matrixed relationships. The role directly supports a Home Depot merchandising category, aligning media investments to category growth priorities.

Key Responsibilities:

Revenue Ownership & Sales Leadership (45%)

• Own and deliver against an annual revenue target and growth objectives.
• Lead complex, consultative sales engagements across high‑value accounts.
• Manage the full sales cycle from opportunity identification and pitching through close, renewal, and expansion.
• Identify and execute upsell, cross‑sell, and long‑term growth opportunities.
• Lead joint business planning and executive‑level business reviews with senior client stakeholders.

Strategic Account Partnership & Leadership (25%)

• Serve as the senior point of contact for large or complex suppliers and advertisers.
• Define and lead account strategy aligned to partner objectives, Orange Apron Media capabilities, and Home Depot merchandising priorities.
• Own the end‑to‑end partnership lifecycle: contracting, activation, optimization, renewal, and long‑term planning.
• Partner with internal stakeholders to ensure seamless execution and strong outcomes.

Team Leadership (15%)

• Provide leadership, coaching, and direction to Account Executives and Account Managers through direct or matrixed relationships.
• Set clear sales priorities, performance expectations, and account strategies.
• Mentor peers and junior associates; share best practices and support capability development.
• Foster a high‑performance, results‑driven sales culture focused on accountability and growth.

Capability & Campaign Strategy (10%)

• Translate advertiser objectives into integrated retail media solutions using the full Orange Apron Media portfolio.
• Partner cross‑functionally to ensure campaigns are executed effectively and optimized for measurable ROI.
• Ensure alignment between sales strategy, execution, and client expectations.

Market & Competitive Insight (5%)

• Stay current on retail media, digital advertising, and consumer trends to inform sales strategy.
• Use market insights to differentiate offerings, strengthen proposals, and identify new growth opportunities.

Direct Manager/Direct Reports:

• Position reports to Senior Manager, Retail Media Sales.
• Direct reports vary based on account scope and business needs (0-5)
• Typically requires overnight travel 5% to 20% of the time.

Travel Requirements:

• Typically requires overnight travel 5% to 20% of the time.

Physical Requirements:

• Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions, there may be a need to move or lift light articles.

Working Conditions:

• Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.

Minimum Qualifications:

• Must be 18 years of age or older

• Must be legally permitted to work in the United States.

Preferred Qualifications:

• 5–6+ years of experience in sales, retail media, partnerships, or account management with quota ownership
• The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job
• Exceptional executive communication, negotiation, and presentation skills
• Proven track record of meeting or exceeding revenue targets across large, complex accounts
• Strong knowledge of digital media, e-commerce, and retail advertising solutions
• Comfortable leading business reviews, owning revenue targets, and identifying growth opportunities across large-scale accounts
• Expertise in mentoring junior team members and leading cross-functional initiatives
• Strategic, data-driven approach to business planning and forecasting

Minimum Education:

• The knowledge, skills and abilities typically acquired through the completion of a high school diploma and/or GED.
• 5 years of professional work experience
• Must be 18 years or older
• Must be legally permitted to work in the United States

Preferred Education:

• The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.

Minimum Years of Work Experience:

• 5

Preferred Years of Work Experience:

• 5–6+ years of experience in sales, retail media, partnerships, or account management with quota ownership

Minimum Leadership Experience:

• No previous leadership experience

Preferred Leadership Experience:

• No previous leadership experience

Certifications:

• None

Competencies:

• Drives Results
• Strategic Mindset
• Customer Focus
• Persuades
• Collaborates
• Communicates Effectively