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Senior SEM (PPC + SEO) - Growth Marketing Manager

About Us

We are a multi-brand, fast-moving family business group operating across automotive, media, e-commerce, and premium art service industries. Our portfolio includes:

DBANDREA (premium high-volume art studio)
Accelerate Auto Repair & Collision
FAST (car dealership)
Don’t Trade It In (car broker)
Dallas Car Appraisals
No Surrender Show (podcast)
Bridal Club (podcast)
JACOLE Media

We have invested heavily in digital marketing over the past decade and are now seeking a high-level operator who can take full ownership of our SEM ecosystem and produce measurable, scalable results.

Role Overview

We are looking for a senior-level SEM expert and Growth Marketer who can execute, optimize, and scale across SEO, PPC, and conversion-focused web infrastructure.

This is not a coordinator role. This is a hands-on, performance-driven position for someone who understands how to generate ROI - not just traffic.

Core Responsibilities

Own and manage all paid advertising channels (Google Ads, YouTube, Meta, Pinterest, Bing, etc.)
Develop and execute SEO strategies across multiple websites and industries
Continuously optimize conversion funnels, landing pages, and user experience
Analyze and improve CAC, ROAS, CRO, and LTV performance
Identify bottlenecks across the full funnel and implement solutions
Build, test, and iterate on campaigns using a data-driven approach
Manage tracking infrastructure (GA4, pixels, attribution tools)
Collaborate on offer development, messaging, and positioning
Provide clear reporting with actionable insights - not vanity metrics
Lead digital marketing strategy: planning, scripting, directing, and sometimes filming the advertising marketing visuals across platforms
Collaborate with in-house and third-party content creators to ensure seemless and synergistic digital marketing efforts

Technical Requirements (Non-Negotiable)

Deep expertise in Google Ads (Search, Display, Performance Max, YouTube, etc)
Strong working knowledge of SEO (on-page, technical, and off-page)
Must be current on the latest trends and algorithm changes across:
SEO
PPC
Conversion rate optimization
Website performance and UX/UI
Proven ability to improve conversion rates and lower acquisition costs

Website & Platform Requirements

Must be capable of updating, optimizing, and maintaining:
WordPress websites
Shopify websites
Wix websites
Experience with:
Landing page builders
Site speed optimization
Basic HTML/CSS (preferred)
Technical CRM (High Level and Dubsado) modification experience (preferred)
A/B testing tools

Experience & Qualifications

Proven track record of measurable success (must provide examples)
Minimum 3–5+ years hands-on SEM experience
Experience managing meaningful ad budgets ($50K+ per month)
Strong analytical mindset with the ability to interpret and act on data
Ability to operate independently without oversight

What We’re Looking For

Someone who is tenacious, dependable, accountable, and execution-focused
A problem solver who takes ownership - not someone who needs direction for every step
A professional who stays ahead of the curve and actively learns new strategies
Someone who understands that results matter more than activity

What We Are NOT Looking For

Agencies or outsourced firms
Entry-level marketers or “social media managers”
Candidates who rely heavily on automation without understanding fundamentals
Individuals who cannot clearly explain past performance results

Compensation

Competitive base salary (based on experience)
Performance-based incentives tied to measurable growth
Long-term opportunity to scale with the businesses

How to Apply

Please submit:

Resume
A brief summary of campaigns you have personally managed and scaled
Specific metrics (ROAS, CAC improvements, CRO, lead volume, etc.)
Platforms and tools you are strongest in
Portfolio of managed campaigns, including digital creatives

Final Note

Over the past decade, we have engaged multiple marketing agencies and in-house hires; despite significant investment, these efforts have not produced consistent, measurable performance growth. We are now seeking a proven operator who can take full ownership, establish a disciplined, data-driven approach, and deliver sustained, accountable results. If you have a demonstrated track record of doing exactly that, we want to hear from you.

Join us as we accelerate growth through innovative performance marketing strategies! If you’re ready to lead impactful campaigns that drive real results in the art, automotive, entertainment, and professional services industries, we want to hear from you!

Pay: $100,000.00 - $170,000.00 per year

Benefits: