Senior SEO & Digital Marketing Executive

• Conduct advanced keyword research to identify high-value opportunities for optimizing metadata for images and vectors
• Develop and implement comprehensive SEO strategies to improve organic rankings and traffic
• Optimize meta titles, descriptions, and keywords to enhance visibility, engagement, and search performance
• Lead content strategy and SEO-driven content writing for blogs, landing pages, and website content
• Plan and execute digital marketing campaigns across multiple channels (SEO, social media, email, and paid campaigns if required)
• Monitor, analyze, and report on SEO and digital marketing performance using tools like Google Analytics and Search Console
• Create and manage an SEO roadmap with clear KPIs focused on organic growth and ROI
• Ensure all metadata and content align with the latest SEO best practices and search engine algorithms
• Stay updated with industry trends and implement changes proactively
• Collaborate with designers, developers, and marketing teams to integrate SEO and content best practices
• Mentor junior team members and guide them on SEO, content writing, and digital marketing strategies

Requirements

• Bachelor’s degree in English Literature, Marketing, Business, or a related field (Master’s preferred)
• 3–5 years of proven experience in SEO, content writing, and digital marketing
• Strong expertise in on-page SEO, technical SEO, and metadata optimization
• Hands-on experience with tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar
• Proven experience in content strategy, copywriting, and digital campaign management
• Strong analytical mindset with the ability to interpret data and optimize performance
• Excellent communication and leadership skills
• Ability to manage multiple projects and meet deadlines in a fast-paced environment
• Strong attention to detail and a results-driven approach

Work Location: In person