Senior SEO Specialist

Job Summary
We are seeking a highly skilled and experienced Senior SEO Specialist to join our dynamic digital marketing team. The ideal candidate will have a deep understanding of search engine optimization (SEO) strategies and techniques, with a proven track record of driving organic traffic and improving search engine rankings. This role requires expertise in various SEO tools and analytics platforms, as well as hands-on experience with content management systems and e-commerce websites. The Senior SEO Specialist will collaborate closely with cross-functional teams to enhance our online presence and maximize conversion rates.

Duties

• Develop and implement effective SEO strategies to improve website visibility and drive organic traffic.
• Conduct comprehensive keyword research to identify high-value opportunities for content creation and optimization.
• Optimize website metadata, including title tags, meta descriptions, and header tags, to align with SEO best practices.
• Monitor and analyze website performance using Google Analytics, Adobe Analytics, and other web analytics tools.
• Utilize Google Search Console and Google Tag Manager to track site performance and resolve technical issues.
• Collaborate with content creators to ensure that all content is optimized for search engines while maintaining quality standards.
• Execute link building strategies to enhance domain authority and improve search engine rankings.
• Stay updated on the latest SEO trends, algorithm changes, and industry developments to ensure best practices are followed.
• Manage social media channels to boost engagement and drive traffic back to the website.
• Work closely with e-commerce teams to optimize product pages for better visibility in search engines.

Qualifications

• Proven experience in SEO with a strong understanding of digital marketing principles.
• Proficiency in using SEO tools such as SEMrush, Moz, Ahrefs, or similar platforms.
• Hands-on experience with HTML, CSS, JavaScript, and WordPress for effective on-page optimization.
• Familiarity with web analytics tools like Google Analytics and Adobe Analytics for performance tracking.
• Strong knowledge of conversion optimization techniques to enhance user experience and increase sales.
• Experience managing content management systems (CMS) effectively for SEO purposes.
• Excellent analytical skills with the ability to interpret data and make informed decisions based on findings.
• Strong communication skills, both written and verbal, for effective collaboration across teams.
• A proactive approach to problem-solving with the ability to work independently as well as part of a team. Join us in our mission to enhance our online presence through innovative SEO strategies!

Job Type: Full-time

Pay: E£13,000.00 - E£15,000.00 per month

Application Question(s):

• Are you ready to join immediately?
• Do you have any concerns to deal with a huge number of blogs on a daily basis?

Experience:

• SEO: 3 years (Preferred)