Senior SEO Specialist

Job Title: SEO Specialist / Senior SEO Specialist / SEO Lead

Job Summary

We are seeking a talented and results-driven SEO Specialist to join our growing marketing team. The ideal candidate will be responsible for implementing, managing, and continuously improving our website’s search performance across SEO, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization).

This role requires a proactive, intelligent professional who stays ahead of search trends, collaborates closely with content and marketing teams, and drives measurable growth in traffic, visibility, and qualified leads.

Key Responsibilities

• Conduct in-depth keyword research and competitive analysis to identify high-impact and profitable opportunities
• Optimize website content, structure, and internal linking to improve organic search performance
• Implement on-page SEO best practices to enhance website loading speed, usability, and user experience
• Develop and execute link-building strategies to improve domain authority and rankings
• Optimize content for AEO and GEO, ensuring visibility across search engines, AI-driven answers, and generative platforms
• Monitor website analytics, rankings, and performance metrics to identify growth opportunities and areas for improvement
• Collaborate with content creators, designers, and developers to produce SEO-optimized and AI-friendly content
• Track algorithm updates and emerging search trends, adapting strategies proactively
• Prepare performance reports and actionable insights for stakeholders.

Qualifications & Experience

• Bachelor’s degree in Marketing, Communications, or a related field
• 4+ years of experience in SEO, AEO, and GEO for team members
• 7+ years of experience for SEO Lead roles
• Proven experience working in an agency or in-house marketing environment
• Strong understanding of search engine algorithms, ranking factors, and AI-driven search behavior
• Excellent analytical, problem-solving, and strategic thinking skills
• Strong communication and collaboration abilities

Why Join Us

• Opportunity to work on next-generation search optimization (SEO + AEO + GEO)
• Ownership of high-impact growth initiatives
• Collaborative, performance-driven culture
• Room for learning, leadership, and long-term career growth

Job Type: Full-time

Pay: ₹400,000.00 - ₹900,000.00 per year

Benefits:

• Flexible schedule
• Leave encashment
• Provident Fund

Work Location: In person