Senior Social Media Executive (US Market)

Job Title: Senior Social Media Executive (US Market)
Location: Karachi, Pakistan (On-site)
Shift Timings: 09:00 PM – 06:00 AM (Monday to Friday)
Experience Level: Senior – Minimum 2 years in a relevant role
Industry: Digital Marketing / Advertising / IT Services

Job Description:
We are looking for a Senior Social Media Executive to plan, create, and manage content for US-based campaigns. The ideal candidate will have strong English copywriting skills, knowledge of US social media culture, and proven experience managing multiple brand accounts.

Key Responsibilities:

• Develop, manage, and optimize social media content for the US market across platforms: Facebook, Instagram, LinkedIn, Twitter/X, TikTok, YouTube, Pinterest
• Write engaging, culturally relevant English copy for posts, captions, ads, and campaigns
• Research and apply US-specific trends, pop culture references, and viral content strategies
• Coordinate with design and video teams to produce high-quality visuals
• Manage content calendars, schedule posts, and ensure timely publishing
• Monitor, analyze, and report on performance metrics with recommendations for improvement

Requirements:

• Minimum 2 years’ experience in a similar role
• Excellent English copywriting and editing skills
• Strong understanding of US social media culture and trends
• Ability to manage multiple client accounts simultaneously

Preferred:

• Experience working with US-based brands or agencies
• Familiarity with paid social media advertising

Job Type: Full-time

Pay: Rs70.00 - Rs100.00 per month

Application Question(s):

• How many years of professional social media management experience do you have?
• Have you previously managed social media campaigns for US-based brands or audiences?
• How would you rate your English copywriting skills?
• Are you comfortable working the night shift (09:00 PM – 06:00 AM, Monday to Friday)?
• Have you managed multiple client/brand accounts at the same time?
• Do you have experience running paid social media campaigns (Facebook Ads, Instagram Ads, etc.)?
• Current Salary?
• Expected Salary?

Work Location: On the road