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Job Summary:

We are seeking an experienced SEO professional to help us optimize our website and improve our search engine rankings. The ideal candidate will be a strategic thinker with a strong understanding of search engine algorithms and the ability to implement effective SEO strategies. Who will be responsible for managing all SEO activities, such as On-Page SEO Off-Page SEO, Technical SEO, link building and with the aim of increasing rankings on all major search networks.

The candidate must be result oriented, focused & have knowledge of current SEO trends, as well as an Internet Marketing work plan.

Responsibilities:

1. Conduct in-depth keyword research for real estate projects, locations, and buyer/seller search intent to drive qualified organic traffic.

2. Plan and execute on-page SEO optimization for project pages, landing pages, blogs, and property listings to improve visibility and conversions.

3. Manage and improve technical SEO performance, including site speed, mobile optimization, indexing, crawlability, and Core Web Vitals.

4. Develop and implement a local SEO strategy by optimizing Google Business Profiles, local citations, and location-based landing pages.

5. Create and manage a content-driven SEO strategy aligned with real estate market trends, investment guides, and user search intent.

6. Build and maintain high-quality backlinks and domain authority through ethical and relevant real estate platforms and publications.

7. Monitor, analyze, and report SEO performance using Google Analytics 4, Search Console, and SEO tools, focusing on traffic quality and lead generation.

8. Collaborate with content, development, and marketing teams to ensure SEO best practices are implemented across all digital assets.

9. Optimize websites for conversion-focused SEO, ensuring clear CTAs and improved user experience to support sales objectives.

10. Stay updated with Google algorithm changes, AI-driven search trends, and real estate digital marketing practices, and adapt strategies accordingly.

Hiring Criteria: Qualification & Skills

1) Master or Bachelor's degree in marketing, communications, or a related field.

2) 3+ years of experience in SEO, with a proven track record of improving website rankings and driving organic traffic.

3) Strong understanding of search engine algorithms, ranking factors, and best practices for optimization.

4) Familiarity with SEO tools such as Google Analytics, SEMrush, Ahrefs, and Moz.

5) Excellent analytical and problem-solving skills.

6) Strong communication and collaboration skills.

7) Ability to work independently and manage multiple projects simultaneously.

8) Experience with website design and development is a plus.

Job Type: Full-time

Pay: Rs70,000.00 - Rs80,000.00 per month

Work Location: In person

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