SEO Analyst

The SEO Analyst will apply effective SEO strategies to ensure we attract and engage our target audience and convert visitors into customers for our portfolio of sites. This role will work primarily with our News sites.

Successful candidates will have proven success working with, and optimizing, multiple sites.

Primary Responsibilities

Perform day-to-day SEO operations including keyword research, on page auditing, and technical auditing

Continually audit and, working with the News SEO Director and editorial teams, creatively adjust content strategy to maximize quality, converting traffic

Use SEO tools effectively to identify opportunities

Monitor SEO performance against agreed upon KPIs

Provide reports to demonstrate success of SEO strategies

Collaborate with internal teams Product, Editorial, etc. to improve effectiveness of SEO tactics

Stay up-to-date on SEO industry trends/news, especially the impact of AI on search, and how best to prepare for and generate traffic within AI on and off Google

Basic Qualifications

4+ years of experience within an SEO role

Strong knowledge of SEO standard processes, search engine algorithms, and SEO tools

Experience working with SEO tools - crawlers, GSC, competitive analysis, keyword tools, etc

Excellent verbal and written communication skills

Ideally, experience with news SEO Google News / Discover / Bing News

Experience with App store / Google Play Store optimization a plus

Ability to work collaboratively with cross-functional teams

CBS Studios is one of the industrys leading suppliers of programming with more than 70 series currently in production across broadcast and cable networks, streaming services and other emerging platforms.

The Studios expansive portfolio spans a diverse slate of commercially successful and critically acclaimed scripted programming, genre-defining franchises including the ever-growing Star Trek universe, award-winning late night and daytime talk shows, and an extensive library of iconic intellectual property.

Additional Information

Hiring Salary Range: $63,000.00 - 84,000.00.

The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education.

Paramount is an equal opportunity employer (EOE) including disability/vet.

At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.