SEO Content Writer

Company Overview

MB Group is a rapidly scaling multi-business group with brands across fintech & ATM processing, payments, insurance, accounting, real estate, hospitality, clinics, and media (including MB Business Magazine). We create high-volume content that ranks on Google, converts users into customers, and builds brand authority across Pakistan and Canada.

Role Summary

We’re hiring a strong SEO Content Writer who can handle search-optimized blogs, service pages, and MB Magazine business articles, while also supporting social media content, calendars, and posting workflows. You should know how to use AI tools (Gemini, ChatGPT, DeepSeek, Grok, etc.) as productivity enhancers, and write smart prompts to speed up research, ideation, and formatting — without compromising originality or accuracy.

Key Responsibilities

A) SEO Content Production (Core)

• Writing SEO blog articles (3000 words per day).
• Create service pages & landing pages for MB Group brands.
• Use keyword briefs; naturally integrate primary and secondary keywords.

B) AEO / Featured Snippet Optimization

• Structure sections to win “People Also Ask,” snippets, and voice search.
• Write definitions, step-by-step answers, and comparison blocks.

C) Social Media Written Content + Calendars

• Write platform-specific content for LinkedIn, Instagram, Facebook, and TikTok.
• Develop weekly/monthly social media content calendars aligned with campaigns.
• Coordinate posting schedules with the DMM team.
• Repurpose blogs into short-form social posts and reels captions.

D) MB Business Magazine Articles

• Write business-style feature articles, interviews, and thought-leadership pieces.
• Maintain magazine tone: credible, insightful, and data-supported.

E) AI Tools + Prompting

• Use AI tools (Google Gemini, ChatGPT, DeepSeek, Grok) for:research speed-ups, outlines, headline variations and schema formatting.
• Create effective prompts for ideation and structured outputs.
• Ensure final content is human-edited, factual, and brand-consistent.

F) Optimization & Collaboration

• Refresh existing content to improve rankings and conversions.
• Work with designers/devs to publish on WordPress.
• Track content performance basics (ranking direction, impressions, CTR).

Required Qualifications & Skills

Must-Have

• Bachelors or Masters in English, Journalism, Mass Communication or Business fields
• 2 to 3 years of proven work experience in digital marketing and social media content creation.as a SEO Content Writer, Copywriter, or similar role
• Excellent English writing, grammar, and structure.
• Strong understanding of:
• keyword intent
• on-page SEO
• internal linking
• Proven ability to write:
• SEO blogs
• service pages
• landing pages
• business articles / magazine tone
• Experience creating social media written content + calendars.
• Ability to use AI tools responsibly and write clear prompts.

Good-to-Have

• Experience with Canadian / US SEO markets.
• WordPress publishing familiarity (Elementor/WPBakery a plus).
• Familiarity with fintech, insurance, accounting, real estate, or healthcare niches.

Location

Clifton, Karachi (On-site | Full-time)

If you are interested please share your resume at sania.hr@mbe4you.com | robinson.hr@mbe4you.com

Job Type: Full-time

Pay: Rs45,000.00 - Rs50,000.00 per month

Work Location: In person