SEO Content Writer & Creative Script Writer (UGC/Video Ads)

Job Summary

The ideal candidate must have 2 years of experience in digital writing. You will be responsible for two main pillars:

• SEO Content: Writing high-intent service pages and blogs for niches like Home Improvement, Remodeling, and Marketing.
• Creative Scripting: Crafting engaging UGC (User Generated Content) scripts, Facebook/Instagram ad scripts, and YouTube video outlines that drive sales.

Key Responsibilities

• SEO Copywriting: Writing SEO-optimized service pages, landing pages, and blogs using high-intent keywords.
• UGC & Ad Scripting: Developing scripts for short-form video ads (Reels/TikToks) with strong hooks, body, and CTA (Call to Action).
• Direct Response Copy: Writing ad copies for Meta and Google Ads that specifically target the "Service-Based" industry.
• Keyword Integration: Naturally weaving keywords into content without compromising on readability or "Helpful Content" standards.
• Content Strategy: Collaborating with the SEO team to ensure every piece of content aligns with the topical authority of the website.
• Editing & Proofreading: Ensuring 100% original, plagiarism-free, and AI-free (Human-written) content.

Requirements & Skills

• Experience: Minimum 2 years in a professional agency or fast-paced environment.
• Portfolio: Must be able to show examples of both SEO articles and Video/Ad scripts.
• Technical SEO Knowledge: Understanding of H1-H4 tags, meta descriptions, and keyword density.
• Scriptwriting Expertise: Knowledge of "The Hook" and "The Solution" framework for video advertising.
• Language: Native-level command over English (Grammar and Tone).
• Creativity: Ability to brainstorm unique angles for Home Improvement & Agency marketing.

Tools You Should Know

• Google Docs / MS Word.
• Surfer SEO / NeuronWriter (Preferred).
• Grammarly & Hemingway Editor.
• Basic understanding of ChatGPT (for brainstorming, not for copy-pasting).

What We Offer

• Salary: Competitive 40k - 50k PKR.
• Growth: Hands-on experience with international lead-gen projects.
• Environment: A professional, creative space in Bahria Town Phase 6.

Job Type: Full-time

Pay: Rs40,000.00 - Rs50,000.00 per month

Work Location: Hybrid remote in Rawalpindi