SEO Content Writer / SEO Specialist (Home Services / MCA )

Location: I-10/3, Islamabad (On-site Preferred)
Job Type: Full-Time
Experience Required: 1–3+ Years

Overview

NESL-IT is looking for a skilled SEO Content Writer / SEO Specialist who understands SEO inside and out and knows how to create content that actually ranks, drives traffic, and generates leads.

We are specifically hiring for projects in:

• Home Services
• MCA (Merchant Cash Advance)
• Medicare / Healthcare

This role is ideal for someone who combines strong writing skills with real SEO knowledge and understands how content contributes to organic growth.

About the Role

You will be responsible for researching, planning, and writing SEO-focused content while working closely with the SEO and marketing teams.

We are not looking for generic AI-copy writers.
We want someone who understands:

• Search intent
• Keyword placement
• Content structure
• Topical authority
• Internal linking
• Content optimization
• SEO strategy behind the content

Key Responsibilities

• Write high-quality SEO-optimized content for websites, blogs, landing pages, and service pages
• Conduct keyword research using SEMrush, Ahrefs, and Google tools
• Optimize content for rankings, readability, and conversions
• Understand competitor content and create stronger alternatives
• Work on Home Services, MCA, and Medicare-related topics
• Collaborate with SEO, design, and development teams
• Maintain content quality, consistency, and publishing schedules
• Update and optimize existing website content

Requirements

✔ 1–3+ years of SEO content writing experience
✔ Strong understanding of SEO principles and ranking factors
✔ Hands-on experience with:

• SEMrush
• Ahrefs
• Google Keyword Planner
• Google Search Console

✔ Excellent English written communication skills
✔ Ability to write engaging, research-based, and conversion-focused content
✔ Team player with a growth mindset
✔ Understanding of content optimization and on-page SEO

Preferred Candidates

Candidates with experience in:

• Home Services SEO
• Medicare / Healthcare content
• Financial or MCA-related content
• will be strongly preferred.

What We’re Looking For

We want someone who:

• Understands SEO beyond keywords
• Can think strategically while writing
• Takes ownership of content quality
• Understands rankings, traffic, and lead generation
• Can work collaboratively with a performance-focused team

How to Apply

Send your:

• Updated CV
• Writing samples / portfolio
• SEO-driven content examples
• Websites/content you’ve worked on

to:shams.raja@nesl-it.com

Subject Line: SEO Content Writer Application

Job Types: Full-time, Contract

Pay: Rs30,000.00 - Rs80,000.00 per month

Ability to commute/relocate:

• Islamabad: Reliably commute or planning to relocate before starting work (Preferred)

Location:

• Islamabad (Required)

Work Location: In person