SEO & Digital Marketing Executive

About the Role

We are seeking a highly skilled and creative SEO & Digital Marketing Specialist to join our growing team. The ideal candidate will be passionate about driving measurable results, increasing brand visibility, and crafting data-driven marketing strategies that deliver real impact. This role requires a strong mix of analytical thinking, strategic planning, and hands-on execution across all major digital channels.

Key Responsibilities

• SEO Management:
• Develop and implement effective on-page, off-page, and technical SEO strategies to boost website rankings and organic traffic.
• Perform detailed keyword research, competitor analysis, and regular performance audits to identify growth opportunities.
• Optimize website structure, landing pages, and content for search engine best practices and higher conversion rates.
• Digital Marketing & Campaigns:
• Plan and manage high-performing PPC campaigns on Google Ads, Facebook, Instagram, and other paid media platforms.
• Drive engagement and brand awareness through strategic social media marketing and content distribution.
• Collaborate with the creative team to develop compelling digital assets, ad copies, and campaign visuals.
• Analytics & Reporting:
• Monitor and analyze performance using Google Analytics, Search Console, SEMrush, Ahrefs, or similar tools, ensuring campaigns meet KPIs and ROI targets.
• Provide clear, actionable reports with insights and recommendations for continuous improvement.
• Trend & Innovation:
• Stay ahead of Google algorithm updates, SEO trends, and emerging digital marketing technologies.
• Recommend and implement innovative strategies to outperform competitors and strengthen brand presence.

Required Skills & Qualifications

• Proven experience in SEO strategy, digital advertising, and content-driven marketing.
• Strong command of Google Ads, Facebook Ads Manager, LinkedIn Ads, and other paid marketing platforms.
• Proficiency in Google Analytics, Search Console, SEMrush, Ahrefs, Moz, or similar analytics tools.
• Working knowledge of WordPress/CMS platforms, HTML/CSS basics, and website optimization techniques.
• Excellent analytical, problem-solving, and project management skills with keen attention to detail.
• Strong communication and creative thinking abilities with a results-driven mindset.

Education & Certifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Professional certifications such as Google Ads/Analytics, HubSpot, or Digital Marketing are a plus.

Why Join Us

• Opportunity to work in a fast-paced, innovative environment with a collaborative team.
• Exposure to cutting-edge tools, trends, and marketing strategies.
• Competitive salary package with performance-based incentives.
• Career growth opportunities and continuous learning support.

Job Type: Full-time

Pay: AED4,000.00 - AED10,000.00 per month

Education:

• Master's (Preferred)

Experience:

• SEO & Digital Marketing Executive: 3 years (Required)