SEO / Email Marketing Expert

Job Title: SEO / Email Marketing Expert

Location: Lahore
Salary: Market Competitive

We are looking for a results-driven SEO & Email Marketing Expert to join our marketing team. The ideal candidate will be responsible for improving website visibility, driving organic traffic, and planning high-performing email marketing campaigns to increase engagement and conversions.

Key Responsibilities:

SEO Responsibilities:

• Develop and implement effective SEO strategies (On-page, Off-page & Technical SEO)
• Conduct keyword research and competitor analysis
• Optimize website content, meta tags, URLs, and images
• Monitor website performance using SEO tools
• Build and manage backlinks to improve domain authority
• Prepare SEO performance reports and recommendations

Email Marketing Responsibilities:

• Plan, create, and execute email marketing campaigns
• Design email templates and write engaging email content
• Manage email lists, segmentation, and automation
• Monitor open rates, CTRs, conversions, and campaign performance
• A/B test subject lines and email content
• Ensure compliance with email marketing best practices

Requirements:

• Bachelor’s degree in Marketing, IT, or related field
• 2–3 years of proven experience in SEO and email marketing
• Strong knowledge of SEO tools (Google Analytics, Search Console, Ahrefs, SEMrush, etc.)
• Experience with email marketing tools (Mailchimp, HubSpot, or similar)
• Good understanding of HTML, content marketing, and analytics
• Excellent communication and analytical skills

Preferred Skills:

• Experience with WordPress or CMS platforms
• Knowledge of paid marketing is a plus
• Strong reporting and data interpretation skills

Job Type: Full-time

Pay: Rs60,000.00 per month

Work Location: In person