SEO Executive

Job Title:

SEO Executive (Web3/Blockchain)

About the Role:

We are hiring an experienced and data-driven SEO Executive to lead our organic growth strategy for a Web3/blockchain-based platform. You’ll work at the intersection of SEO, blockchain innovation, and digital marketing to improve visibility, traffic, and brand authority across search engines.

Key Responsibilities:

• Develop and execute on-page and off-page SEO strategies tailored to the crypto/Web3 ecosystem.
• Conduct keyword research targeting DeFi, NFTs, DAOs, wallets, and metaverse-related terms.
• Optimize landing pages, product descriptions, and blog content for higher search visibility.
• Collaborate with developers to implement technical SEO best practices (schema markup, mobile-first design, page speed).
• Track SEO KPIs using tools like Google Analytics, Search Console, SEMrush, and Ahrefs.
• Build high-quality backlinks via guest posting, partnerships, and community outreach.
• Analyze competitor strategies to identify and leverage growth opportunities.
• Stay updated with crypto trends to develop timely and relevant content strategies.
• Provide monthly SEO performance reports and actionable insights for optimization.

Requirements:

• 6 months–2 years of SEO experience (experience with blockchain/Web3 startups is a strong plus).
• Proficient in SEO tools such as Ahrefs, SEMrush, Screaming Frog, GA4, and GSC.
• Familiarity with crypto/Web3 terminology like DAOs, DeFi, Layer 1/2, NFTs, staking, etc.
• Strong knowledge of keyword research, link building, and content strategy.
• Basic understanding of HTML/CSS and website structure from an SEO perspective.
• Excellent communication skills—both written and verbal.
• A self-starter with a strong interest in blockchain and emerging technologies.

Preferred Qualifications:

• Google Analytics and SEO certification.
• Experience in content-led SEO or programmatic SEO.
• Understanding of dApps, blockchain ecosystems, and crypto audiences.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person