Job Title: SEO Executive
About The Role
At Gururo, we believe in driving digital growth through innovative strategies and data-driven insights. As an SEO Executive, you will play a pivotal role in enhancing our online presence and ensuring our content reaches the right audience. This position offers an exciting opportunity to work closely with cross-functional teams to optimize search engine rankings and boost organic traffic.
If you are passionate about search engine optimization and eager to contribute to a dynamic IT and services environment, this role is for you.
Key Objectives
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Develop and implement effective SEO strategies to improve website visibility and ranking.
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Conduct thorough keyword research and competitive analysis.
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Optimize on-page and off-page SEO elements to drive organic growth.
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Monitor, analyze, and report on SEO performance metrics.
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Collaborate with content, marketing, and development teams to align SEO best practices.
Responsibilities
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Perform comprehensive keyword research to guide content teams.
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Optimize website content, meta tags, headers, and images for SEO.
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Implement link-building strategies to increase domain authority.
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Analyze website traffic and user behavior using tools like Google Analytics and Search Console.
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Identify and resolve technical SEO issues such as crawl errors, broken links, and site speed.
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Stay updated on the latest SEO trends, algorithm changes, and industry best practices.
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Prepare regular reports on SEO performance and recommend improvements.
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Work closely with developers to ensure SEO best practices are properly implemented on newly developed code.
Requirements
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Bachelor’s degree in Marketing, Business, IT, or a related field.
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Proven experience in SEO, preferably within the IT or digital services sector.
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Strong understanding of search engine algorithms and ranking factors.
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Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, Google Analytics, and Google Search Console.
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Experience with website analytics and performance metrics.
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Basic knowledge of HTML, CSS, and JavaScript is a plus.
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Excellent analytical, organizational, and communication skills.
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Ability to work independently and collaboratively in a fast-paced environment.
Benefits
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Competitive salary and performance-based incentives.
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Opportunities for professional growth and continuous learning.
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Collaborative and inclusive work culture.
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Flexible work arrangements and supportive management.
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Access to the latest SEO tools and technologies.
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Health and wellness programs.