Key Responsibilities
- On-Page Optimization: Implement on-page SEO strategies, including keyword research, meta tag creation, content optimization, internal linking, and image optimization.
- Off-Page Optimization: Assist in developing link-building strategies to improve domain authority and SERP ranking.
- Content Optimization: Collaborate with content writers to ensure SEO-friendly content that aligns with target keywords and user intent.
- Technical SEO: Conduct basic technical SEO audits, troubleshoot common issues (e.g., broken links, page load speed, mobile-friendliness), and work with the development team to resolve them.
- SEO Reporting and Analysis: Use tools like Google Analytics, Google Search Console, and SEO software (e.g., Ahrefs, SEMrush, Moz) to track performance, generate reports, and identify areas for improvement.
- Keyword Research: Identify relevant keywords and search trends to guide content strategy and optimization efforts.
- Competitor Analysis: Conduct regular analysis of competitors’ SEO strategies and adjust tactics to maintain a competitive edge.
- Local SEO: Implement and optimize local SEO strategies, including Google My Business (GMB) listings and location-based keyword targeting.
Skills and Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related field (preferred).
- At least 6 months of experience in SEO or digital marketing.
- Knowledge of SEO best practices, tools, and analytical platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
- Basic understanding of HTML, CSS, and website content management systems (e.g., WordPress).
- Familiarity with technical SEO fundamentals.
- Strong analytical skills, attention to detail, and an ability to multitask
Job Types: Full-time, Permanent
Pay: From ₹18,000.00 per month
Ability to commute/relocate:
- Vadodara, Gujarat: Reliably commute or planning to relocate before starting work (Required)
Education:
Experience:
- SEO: 1 year (Preferred)
- total work: 1 year (Preferred)
Work Location: In person