SEO Manager

Job description:

Key Responsibilities:

Develop and lead end-to-end SEO strategy (technical, on-page, off-page)

Conduct in-depth keyword research and competitor analysis to identify growth opportunities

Optimize website structure, meta tags, headings, content, and internal linking for SEO

Collaborate with content team to guide SEO-friendly content creation

Perform regular technical SEO audits and coordinate with developers to fix issues (e.g., crawl errors, page speed, schema)

Build and manage backlink strategies, including outreach and digital PR

Monitor and report SEO performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, etc.

Stay up-to-date with search engine algorithm changes and industry best practices

Analyze traffic trends and user behavior to improve content strategy and conversion rate

Lead A/B testing of meta descriptions, headlines, and landing pages to improve CTR and engagement

Provide monthly SEO performance reports with actionable insights

Requirements:

4+ years of hands-on SEO experience (preferably in both agency and in-house roles)

Strong understanding of Google algorithms, ranking factors, and search engine behaviors

Proficiency in SEO tools: Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, etc.

Experience with HTML, CSS, and CMS platforms like WordPress or Shopify

Solid analytical and Excel skills; ability to turn data into strategy

Excellent communication and collaboration skills

Knowledge of schema markup, Core Web Vitals, and mobile SEO

Familiarity with content marketing, UX, and conversion optimization

Job Type: Full-time

Pay: ₹45,000.00 - ₹50,000.00 per month

Benefits:

• Provident Fund

Experience:

• SEO: 5 years (Required)

Work Location: In person