Key Responsibilities:
- Team Handling
- Planning and strategy
- Executing SEO activities (Technical, on-page, off-page & Content) as per the defined SEO plan
- Comprehensive keyword research
- Content planning and strategy and work with content teams to drive SEO content creation smoothly
- Increase Organic/non-paid (Search + Direct + Referral) traffic
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
- Configure and maintain tools like Google analytics4, Google Search Console, GTM, GMB, SEMRush, looker studio etc.
- The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, XML, site speed optimization, image optimization and related skills
- Off-page strategy creation and implementation according to targeted keywords.
- Daily, weekly & monthly reporting for the assigned key strategic SEO accounts
- Conducting regular competition analysis (Backlinks, website structure, content etc.) and recommending plan of action
- Working on Hyperlocal SEO for bulk and individual listing creation and optimization to increasing the keywords visibility on local search result pack on Google search & map.
- Custom reporting, events, segments and funnel creation in GA4
- Strategy creation to work on the website from AI and LLM point of view
- Working on App store optimization for Google play store and App store.
Job Type: Full-time
Pay: ₹600,000.00 - ₹800,000.00 per year
Benefits:
- Health insurance
- Provident Fund
Work Location: In person