SEO Optimization Specialist

Job Summary
We are seeking a dynamic and detail-oriented SEO Optimization Specialist to elevate our online presence and drive organic growth. In this role, you will develop and implement innovative SEO strategies, optimize website content, and analyze performance metrics to improve search engine rankings. Your expertise will help increase visibility across search engines, enhance user engagement, and support our digital marketing initiatives. This paid position offers an exciting opportunity to influence our brand’s digital footprint and contribute to our overall marketing success.

Responsibilities

• Conduct comprehensive keyword research to identify high-impact opportunities for content optimization and ranking improvements.
• Optimize website metadata, including titles, descriptions, headers, and images, to align with SEO best practices.
• Implement technical SEO enhancements such as improving site speed, mobile responsiveness, structured data, and crawlability using tools like Google Search Console and Google Tag Manager.
• Develop and execute link-building strategies to strengthen domain authority through quality backlinks.
• Analyze web analytics data from platforms like Google Analytics and Adobe Analytics to monitor performance, identify trends, and refine SEO tactics.
• Enhance conversion optimization efforts by integrating SEO insights with user experience improvements across e-commerce sites and landing pages.
• Stay current with the latest SEO tools, industry trends, search engine algorithms, and best practices to maintain a competitive edge.

Skills

• Proven expertise in SEO techniques including keyword research, metadata optimization, link building, and content strategy.
• Strong understanding of search engines’ ranking factors and how they influence visibility.
• Proficiency in HTML, CSS, JavaScript, and other web technologies essential for technical SEO adjustments.
• Experience working with content management systems such as WordPress or similar platforms.
• Familiarity with web analytics tools like Google Analytics and Adobe Analytics for performance tracking.
• Ability to utilize SEO tools for site audits, keyword analysis, backlink analysis, and competitor research.
• Knowledge of conversion optimization principles to enhance user engagement and drive desired actions on digital platforms.
• Experience with social media management as it relates to boosting organic reach and supporting integrated marketing campaigns. Join us as an SEO Optimization Specialist and become a vital part of a forward-thinking team dedicated to expanding our digital reach! Your expertise will directly impact our ability to connect with audiences worldwide through innovative search engine strategies and compelling online experiences.

Job Types: Part-time, Full-time

Pay: $25.00 - $32.00 per hour

Expected hours: 30 per week

Benefits:

• Flexible schedule

Education:

• Associate (Required)

Experience:

• SEO: 2 years (Preferred)

Location:

• Wichita, KS 67208 (Required)

Ability to Commute:

• Wichita, KS 67208 (Required)

Work Location: In person