SEO Specialist

Job description:

Position Overview

We are looking for an experienced Senior SEO Executive to manage and execute SEO strategies specifically for US and international clients. The ideal candidate will have a proven track record of improving organic search visibility, traffic, and conversions across global markets. This role requires a deep understanding of international SEO, search engine algorithms, and industry best practices, along with strong communication skills to interact with overseas clients.

Key Responsibilities

• Develop and implement SEO strategies tailored for US and international markets.
• Conduct comprehensive keyword research with a focus on geo-specific targeting (US, UK, Canada, Australia, etc.).
• Perform on-page SEO: meta tags, schema, internal linking, site structure optimization, and content recommendations.
• Manage off-page SEO/link building campaigns aligned with global best practices.
• Handle technical SEO audits: site speed, crawlability, indexing issues, mobile optimization, and Core Web Vitals.
• Collaborate with content and design teams to ensure SEO guidelines are implemented.
• Track and analyze SEO performance metrics using tools such as Google Analytics, Search Console, SEMrush, Ahrefs, and Screaming Frog.
• Stay updated on search engine algorithms and competitor strategies in international markets.
• Create monthly SEO performance reports for clients and present insights/recommendations.
• Work closely with US/overseas clients to understand business goals, timelines, and deliverables.

Required Skills & Qualifications

• 3–6 years of proven SEO experience (preferably with US/international clients).
• Strong expertise in international SEO (hreflang tags, geo-targeting, multilingual/multiregional strategies).
• In-depth knowledge of Google ranking algorithms, on-page & off-page optimization.
• Proficiency in SEO tools: Google Analytics, Google Search Console, Ahrefs, SEMrush, Screaming Frog, Moz, etc.
• Experience in WordPress, Shopify, Wix, and other CMS platforms.
• Understanding of technical SEO (HTML, CSS, JavaScript basics, site structure, XML sitemaps).
• Ability to create and present client-facing reports with actionable insights.
• Excellent written and spoken English communication skills (must be able to interact directly with US clients).
• Strong analytical, problem-solving, and project management skills.

Preferred Qualifications

• Experience in B2B and B2C SEO campaigns for international industries.
• Knowledge of local SEO for US businesses (Google Business Profile, citations, reviews).
• Familiarity with content marketing & PPC coordination.
• Experience in managing a small SEO team or mentoring juniors.

Key Traits

• Strategic thinker with a results-driven approach.
• Strong client-handling and presentation skills.
• Ability to work in US time zone overlap if required.
• Detail-oriented, proactive, and adaptable to global market trends.

Benefits:

• Work from home

Schedule:

• Day shift
• Monday to Friday
• UK shift
• Weekend availability

Supplemental Pay:

• Performance bonus

Education:

• Bachelor's (Preferred)

Work Location: Remote

Job Types: Full-time, Part-time

Benefits:

• Work from home

Work Location: Remote

Job Types: Full-time, Part-time

Pay: ₹30,000.00 - ₹80,000.00 per month

Expected hours: No more than 20 per week

Work Location: Remote